True Radical Honesty From Our Community

Menopausal skin can be anything from slightly tricky to downright terrible. But wayward hormones needn’t get the better off you. You just need to know what to expect and get ahead of the game.

How times have changed. Rewind ten, maybe just five years ago and the ‘m’ word was never spoken about. This important life-changing period of time that happens to every single woman alive, literally brushed under the carpet as if it were some dirty secret. Total madness.

Thankfully, we live in different times and the menopause (there, we said it!) is now a topic we can openly talk about without feeling ashamed or, heaven’s forbid, old. Because it’s an important time and can bring a lot of unsettling uncertainties to any woman going through this perfectly natural stage of life. Hot flashes, weight gain, mood swings, zero energy, they can all go hand in hand with the menopause.

And then there’s your skin which also has its own challenges to contend with.

How The Menopause Affects Your Skin

The menopause can be split into three stages. Perimenopause begins first, usually in a woman’s 40s (although it can start as early as your 30s and as late as your 50s). This period of your life refers to the time in which your body starts to transition out of your reproductive years and into the menopause. Your body’s production of hormones (mainly estrogen and progesterone, but also testosterone to a certain degree) starts to decline, your periods become irregular and a few of the classic side effects may come to fruition. Fun times!

Then you obviously get the menopause which is when your body’s hormones cause you to completely stop menstruating (which can take many years) and all those fabulous (said with a side of irony) side-effects get stronger and more frequent. More fun times. Once menopause is over and you’ve stopped ovulating for a year you’re then said to be in the postmenopause and will be forever more.

As you progress through these different stages, your hormones are all over the place which is never great news for the health of your skin. You see, hormone fluctuations can affect your levels of sebum (cue dryness). Not only that but they upset your collagen production which is already declining as part of the natural aging process (cue wrinkles and sagging skin). Estrogen is also important for helping your skin to retain water so when these levels decrease your skin can’t hydrate itself as efficiently (cue dehydration).

Of course, changes in your skin depend on your skin type but, no matter what, you can inevitably look forward to some kind of ‘unpredictability’ during the menopausal years of your life.

5 Ways To Care For Menopausal Skin

If you’ve started to notice that your skin is misbehaving a little more than it used to, chances are you’re in the stage of your life in which your hormones have become, shall we say, less reliable. Read on for a few effective ways to help keep your skin in check as your hormones are very much not!

1. Be Kind

The most important thing to remember? Don’t panic. Freaking out and overcompensating for dry skin, dehydration, breakouts or wrinkles that were never before is a sure-fire way to irritate your skin. Instead, be gentle with your skin, cleansing, toning and treating it with kindness and respect. Most importantly, avoid ingredients like synthetic fragrances and harsh alcohols that will strip your skin and generate further problems you didn’t sign up for.

A great way to do this? Switch out your regular cleanser for Soothing Cleansing Milk which is perfect for menopausal skin, nurturing and calming your barrier function while bringing vital hydration and even a little exfoliation to the table.

2. Moisturize To The Max

Research shows that the most common skin complaint during the menopause is dry, irritated, and often itchy skin. This is all thanks to lowering levels of estrogen (an important skin hydrator) as well as reduced sebum. Without both of these important moisturizing tools, water is able to escape more easily from the surface of your skin which leads to dryness, dehydration and everything that comes with it.

To help get ahead of this, you’re going to want to introduce a hydrating serum as well as a really good moisturizer into your daily regime. Try the kick-ass combo of our Multi-Vitamin Facial Serum and Renewing Longevity Moisturizing Cream every morning, and Vitamin C Deep Hydration Night Cream before bed.

3. Use Smart Skincare Ingredients To Control Breakouts

Cell turnover becomes super sluggish during this time in your life which gives dead skin cells a free ticket to hang around at the surface of your skin and make your complexion look kind of dull. When it’s combined with wayward hormones it’s also asking for acne breakouts to do a real number on your skin. For most people these are mild and easily managed with healing, anti-inflammatory skincare ingredients like salicylic acid, niacinamide and tea tree oil – well, hello there Tea Tree Face Wash and Tea Tree Super Serum+.

If you feel like yours are more serious and out of control, however, seek help from a dermatologist.

4. Look After Your Collagen

It’s thought that skin loses a massive 30 percent of its natural collagen levels during the first five years of the menopause. Sound like a lot, right? Yeah, that’s because it is. And collagen is extremely important for the strength, firmness and elasticity of your skin so you’ve got to do everything you can to keep it healthy and plentiful.

How to do this? With a healthy diet, good sleep, marginal stress (preferably none at all, but it’s OK, we’re all human) and some smart skincare choices. Namely retinol at night (is there anything retinol isn’t good for?!), alongside our fabulous Collagen range which includes Smoothing Collagen Serum, Firming Collagen Day Lotion and our Collagen Boosting Skin Supplement which contains vegetarian collagen (none of that animal stuff for us, thanks) alongside skin-strengthening vitamins, biotin and acai.

5. Apply SPF Like Your Skin Depends On It

Because, heads up, it actually does. Dark spots are likely to get darker, bigger and more prevalent during your menopausal years as decades of sun exposure combine with wild hormones, causing your melanin to lose control of itself. Your fine lines and wrinkles are equally likely to suffer thanks to a lack of collagen helping to reinforce the strength and plumpness of your skin. Sigh.

Our advice? Don’t leave the house without applying SPF 30 Mineral Sunscreen with Vitamin C to your face and neck. It’s packed with sun-protective zinc oxide as well as aloe vera to hydrate and nourish your skin and a TruSkin favorite, brightening vitamin C. It’s basically a skincare must. Every. Day. Of. The Year.

Not a fan of those vertical lines that extend from your nose down to the sides of your mouth? Then read on for five ways to help minimize their appearance.

Smile lines might sound rather lovely and, in all honesty, most of us have some kind of fold – however tiny or etched in –  down the sides of our mouth. Do us a favor and dig out a picture of yourself smiling or laughing 20 or so years ago. Chances are, even then, they were apparent. But the thing is, smile lines, aka laughter lines, marionette lines or nasolabial folds come and go with your facial expression when you’re young and your skin is full of delicious collagen. Not so much as time ticks on. In fact, smile lines get progressively deeper as you age, often to the point where they’re always visible around the lips, even when you’re not smiling.

Many people can totally live with their smile lines. Some of you may even find that they’re an essential part of who you are. And we love that. However, that’s not the case for everyone. Smile lines, like crow’s feet and elevens (frown lines) can be a pesky annoyance for many of us. Sounds familiar? Then keep scrolling for some simple skincare tricks and lifestyle habits for helping to reduce the appearance of your smile lines. Just one thing, though. Don’t stop actually smiling in a bid to soften those lines. That’s just miserable.

Prioritize Regular Exfoliation

Exfoliation is one of the simplest ways to stimulate cellular turnover, remove dead skin cells and help improve the appearance of wrinkles by refining the tone and texture of your skin. Of course, in-office treatments like microdermabrasion offer the deepest type of exfoliation so they're always an option, but if you prefer to deal with your skin at home, our 6% AHA, BHA + PHA Liquid Exfoliant is a fabulous choice.

A leave-on liquid that’s best applied to freshly cleansed skin (but before serum), this lightweight treatment contains a super smart blend of exfoliating ingredients to do all the hard work without any kind of scrubbing action. The main ingredients in question are glycolic acid, salicylic acid and gluconolactone which are different types of exfoliating acids. Together, they work like clockwork to encourage collagen production, hydrate the skin and say a big, fat ‘ciao’ to dead skin cells.

It’s gentle enough to use daily but we always recommend starting slowly, then building up to frequent use as your skin acclimates.

Build Collagen With Retinol Or Bakuchiol

Collagen is extremely important for the health of your skin, giving it structure, support, strength and volume. You’re born with tons of fabulous collagen in your skin which is why baby’s skin is so soft and plump. However, as you age, your production of collagen gets slower and thus your levels get lower, making your skin become drier, thinner and less elastic. This happens from around your mid-to-late 20s onwards. Yes, that early!

Sadly, you can’t stop this inevitable natural aging process, but there are many ways to help keep your collagen from disappearing quicker than nature intended.

Two of the most important topical ingredients for collagen are retinol, or nature’s gentler alternative to retinol, bakuchiol. Both of these work at a cellular level to kickstart collagen and encourage a more efficient barrier function to help keep your skin hydrated and healthy. Our Retinol Facial Serum is an incredible nightly treatment for improving smile (and indeed all!) lines, or try our fabulous Longevity Regimen Bundle if retinol’s not your thing.

Stimulate Blood Flow With A Facial Workout

Daily massage around your mouth can be a super effective way to work out the muscles and help improve the skin’s texture in this area. Of course, it won’t miraculously make your smile lines disappear but if you practice it regularly you should see an improvement over time.

Here are three great exercises to try:

1. Create a fist with both hands and place them at the corners of your mouth. Apply gentle pressure, then smooth your fists up the cheekbones to your temples. Repeat 10 times.

2. Part your lips slightly and use the pads of your fingers to pull the corners of your mouth back towards your face while keeping your lips parallel. Hold for 10 seconds and repeat 10 times.

3. Hook the corners of your mouth with your index fingers and pull your fingers apart about a quarter of inch while tightening the corners of your mouth towards each other. Hold the resistance for 10 seconds and repeat 10 times.

Shield Your Skin From Sun Damage

If want to choose just one wrinkle-reducing trick for preserving your collagen and therefore improving wrinkles, lines, folds and creases on your skin, sun protection is unquestionably it. Granted, it won’t get rid of anything that’s already formed, but it will prevent further issues from rearing their heads and will help stop your smile lines from getting any worse.

We understand that applying sunscreen every morning can be a real pain in the butt, which is why we formulated our SPF 30 Mineral Sunscreen with Vitamin C to be a real joy to use. It’s non-sticky, totally lightweight, blends into your skin like a dream and doesn’t leave any annoying white marks. What’s more, it contains a cheeky boost of vitamin C to further protect your skin and add a little extra glow factor. Seems rude not to, right?

Practice Good Lifestyle Habits

Finally, the classic, skin-loving lifestyle habits must never be forgotten about if you want to hold on to young-looking skin for as long as possible. We’re talking, of course, about getting plenty of regular, quality sleep; staying hydrated with lots of sugar-free, caffeine-free drinks and water-rich foods (watermelon, anyone?); drinking booze in moderation; eating a fruit and veggie-forward diet; getting your fill of omega-3s and trying to keep your stress levels to a minimum.

Surely that’s not too much to ask, is it?

Ensure your skin looks and feels its absolute best this sunny season by genning up on everything you need to know about good summer skincare and smart beauty habits. Hint: no you can’t skip sunscreen. Ever.

Summer skin is all about protection, protection and more protection. But you surely know that applying sunscreen every day is an absolute given, don’t you? DON’T YOU? Phew. Then here are a few other summer skincare questions you might have often wondered about…

Which Is Better, Mineral Or Chemical Sunscreen?

Ha, that depends on who you ask!

We believe mineral sunscreen ingredients are far superior to chemical ones but that’s because our incredible SPF 30 Mineral Sunscreen with Vitamin C makes us kind of biased. Mineral sunscreens like zinc oxide and titanium dioxide work by immediately deflecting damaging UV rays away from the surface of your skin, whereas chemical filters like octisalate and avobenzone absorb it and break it down. They also need to be applied for a good 20 minutes before they're able to get to work.

In truth, mineral and chemical sunscreens are equally as effective and some prefer the feel of chemical sunscreens on their skin. However, many experts believe that certain chemical sunscreens may cause hormonal disruption. Not to mention their potential to negatively affect our planet’s marine life. We’re not down with that. Mineral sunscreens, FTW!

How Can I Avoid Those Dreaded Sun Spots?

Easy: stay out of the sun. OK, we know that’s not strictly viable, but seriously, if you don’t want sun spots to ruin your skin’s mojo, you need to stop allowing UV radiation to do a number on your skin.

Sun spots, or solar lentigines, occur when the sun overstimulates the production of melanin (the pigment in your skin) and it gets all out of control, causing uneven brown patches and blotchy skin. Of course, these can be treated with lasers, light-based treatments and topical skincare but prevention is ALWAYS better than cure so be diligent with your sun protection, applying sunscreen every day, re-applying it all day long and avoiding strong sunlight whenever possible.

Also, remember that not all sun spots are quite as innocent as they seem. There is always a danger they can be cancerous so if any mole, freckle or dark spot looks or feels unusual, get it checked out by a professional immediately. Chances are it’s nothing to be worried about, but wouldn’t you rather be sure?

What Are The Best Ways To Reduce Oily Skin When The Temps Hot Up?

Well, first up, do not stop moisturizing your skin. Moisturizing is vital all year round to help keep your skin balanced, hydrated and healthy. The summer months, however, are generally more humid than the winter ones which means it contains extra moisture to help keep your skin hydrated. This means you can definitely afford to lighten it up in the summertime if your regular day cream feels too heavy. Just don’t stop altogether.

Also, try to maximize all that free moisture in the air by applying Hyaluronic Acid Facial Serum every morning after cleansing and before moisturizing. Hyaluronic acid is a moisture magnet, drawing water from the air to the surface of the skin without overloading it or blocking up your pores. We love it. You should, too.

Do I Need To Worry About Applying Retinol In Summer?

If you’re a seasoned retinol user and are vigilant about applying sunscreen every morning, there’s no reason why you shouldn’t continue to use your retinol treatment as normal. Many people believe that retinol makes your skin more sun sensitive and therefore stop using it during the summer months, but that’s not strictly true. Instead, it’s simply not that photostable which means it breaks down and loses potency when it’s exposed to UV radiation. If you use retinol before bed, however, and then commit to a broad-spectrum facial sunscreen every morning without fail, you’re good to use it all year round.

Is SPF Makeup Enough To Protect My Skin Every Day?

Sun protective makeup can be a great addition to regular sunscreen and is great for on-the-go touch-ups , but we don’t believe it should replace your sunscreen. And here’s why: unless you cake your entire face and neck with a thick layer of foundation, you just don’t apply enough to truly offer the broad-spectrum UV protection your skin needs.

We say stick with your sunscreen and think of SPF makeup as the icing on the cake.

Should I Exfoliate More Or Less During The Summer Months?

Most derms agree that a little extra exfoliation in the summertime can be awesome for helping to keep your pores clean and clear while balancing excess sebum and controlling breakouts. Good news for oily skin types, for sure. However, it’s important to remember that over-exfoliating is one of the biggest skin no-nos because it screws up your barrier function and can make your skin itchy, red, irritated and super dehydrated. Very uncool.

Instead of exfoliating every day like your life depended on it as soon as the sun comes out to play, slowly increase the number of days you exfoliate per week to get a feel of what your skin can handle. Do you usually exfoliate just once a week? Then try it twice weekly to see how that goes.

We have two awesome exfoliators for you to try. Our new Vitamin C Gentle Face Scrub which is an incredible, glow-getting physical scrub, and 6% AHA, BHA + PHA Liquid Exfoliant which combines a harmonic blend of exfoliating acids to gently improve cell turnover and reveal brighter, stronger skin. It’s hard to choose, we get that. Sorry, not sorry.

Other Than Sunscreen, How Else Can I Protect My Skin From Sun Damage?

Sunscreen is the most important, for sure, but there are many other ways to look after your skin and shield it from those damaging UV rays.

Topical antioxidants, for a start, are fantastic for reducing free radical damage and conserving your collagen supplies which are easily screwed up by sunlight. They basically neutralize free radicals before they get a chance to cause mayhem in your skin. Vitamins C and E are two of the best antioxidants in skincare and as great as they are alone, they work even better together! Try our Vitamin C Facial Serum underneath your moisturizer and sunscreen every morning for the ultimate sun protective routine.

Other than these important skincare musts, think about wearing longer sleeves, wide-brimmed hats, loose pants and sunglasses as a rule of thumb. And stay in the shade and out of the direct sun.

Now, stay safe out there, people!

Excellent news, people of the oily skin persuasion: you might not be able to change the structure of your skin but you can definitely help balance oil production with smart skincare choices. Step this way…

If slick skin and sweaty bangs are the story of your life you’ve probably asked yourself time and again, when are the benefits of an oily complexion going to come to light? Hark back to your teenage years when puberty, and all the things that came with it, seemed like a never ending battle. Difficult times. Now you’re well into adulthood, and your skin is still as oily as ever. Granted, the wrinkles aren’t too bad, but your makeup rarely stays put and, tbh, monthly breakouts are still a struggle.

Not. Fair.

Oily skin can be tricky, we get that. But it’s who you are and, when you think about it, sebum – the oil of which we speak of – is absolutely crucial for the health of your skin. All manner of components like triglycerides, fatty acids, wax ester, cholesterol and squalene come together in sebum to seal moisture into your skin, repel environmental stressors and help transport antioxidants to the surface so your skin can heal and regenerate efficiently.

Sebum also plays an important role in helping your skin maintain its slightly acidic pH level which prevents bacteria and viruses from penetrating the top layers. Without sebum, therefore, your skin would be a shadow of its former self. Try not to forget that the next time you look in the mirror and will it to go away.

The amount of sebum your skin produces can’t be drastically altered – because, genetics – but there are many tweaks you can make to your skincare routine that can improve the balance and therefore the shininess of your complexion. Keep scrolling for seven of our favorites…

1. Never Go To Bed Without Cleansing

Taking your makeup off before turning in for the night is important whatever your skin type, but if you have oily skin, it’s absolutely non-negotiable. The reason for this? For one thing, oily skin attracts dirt and bacteria more than dry skin. And for another, when oil and bacteria combine with dead skin cells at the surface of your skin, you’re basically inviting acne breakouts to come and do a number on your complexion.

Lesson learnt: don’t go to bed without cleansing your face. Like, ever. It’s just not worth it. And, heck, cleansing takes, what, three minutes of your time so it’s not like it’s a real chore.

One of our favorite cleansers for oily skin is our Charcoal Clarifying Cleanser which contains activated coconut charcoal to mop up unwanted debris and detoxify the skin without complete drying it out.

2. But, Don’t Be Tempted To Over-Cleanse

While we’re on the subject of cleansing, it’s easy to overdo it as you try to rid your skin of every last drop of pesky sebum. But that’s a very bad idea. Over-stimulating your skin fools your sebaceous glands into thinking they’re not doing their job properly. So then they ramp it up big time, producing more and more sebum to compensate for all the stuff you’ve stripped away.

Keep your cleansing routine gentle, but effective, and regular but not too often. Twice daily and always after exercising is the rule of thumb here.

3. Remember That All Skin Needs Moisturization

Oily skin has its own built-in and very hard-working moisturizing system, so it has no need for more, right? Wrong. So. Very. Wrong.

Just like every other skin type, oily skin needs to be moisturized after cleansing. Contrary to popular belief, the right moisturizer won’t block up your pores or make your skin even more oily and pimply. Instead it will help to balance sebum, keeping your skin hydrated, healthy and less open to irritation and redness.

You really must choose the correct moisturizer, however. And that means avoiding anything that contains rich, occlusive ingredients like cocoa butter and heavy oils which form a layer over the top of your skin and clog your pores. Instead, look for lighter gels or lotions that contain humectants like hyaluronic acid. We love Retinol Moisturizer which has the added benefits of retinol to help boost regeneration for clearer, more balanced skin.

4. Underestimate Exfoliation At Your Risk

One of the best tools for oily skin? An awesome exfoliant that’s effective but super gentle on your skin. Whether you go for a chemical, leave-on formulation that contains things like glycolic acid or salicylic acid to break down dead skin cells, or prefer a face scrub that manually sloughs away those darn dead cells, exfoliating oily skin is imperative.

Excess sebum is like a magnet for bacteria, you see, and when this mixes with dead skin cells it can block your pores, resulting in blackheads, whiteheads, pimples and any other kind of acne spots you might think of.

The simple way to avoid all this? Keep your skin regularly exfoliated to accelerate cell turnover and make sure all that dead stuff doesn’t overstay its welcome. Try our Vitamin C Gentle Face Scrub two or three times a week after cleansing.

5. Make Tea Tree Oil Your Friend

Tea tree oil has been known and revered for centuries for its antibacterial and anti-inflammatory properties. And this makes it a shoo-in for balancing and soothing oily skin – specifically those that suffer problems with breakouts.

Not only does tea tree oil help kill acne-causing bacteria on the surface of the skin, but it also works hard to calm and reduce facial redness. Be afraid, inflammation, be very afraid.

The one thing to remember about tea tree oil, however, is that it’s potent – like, really potent – so, it’s much safer when thoughtfully blended with other skincare ingredients. Our Tea Tree Super Serum +, for example, contains a whole bunch of ingredients that work in harmony with tea tree oil to hydrate and balance the skin. It’s packed with aloe, hyaluronic acid and glycerin to draw in moisture, niacinamide to aid healing, plus two other awesome acne-fighters: salicylic acid and retinol. Try it a couple of times a week before bed for visible results within just a month or so.

6. Tone, But Do It Wisely

Toning your skin can be a fabulous way to balance excess oil – but don’t fall into the trap of choosing a super astringent formula that will soak up too much oil as this will cause your skin to produce even more sebum as it tries to overcompensate for all the stuff you’ve stripped away. Instead, tone, for sure, but choose a more balanced, refreshing product that helps finish off your cleanse while preparing the skin for the rest of your regime. We love Ocean Minerals Super Toner which also contains glycolic acid for a little extra boost of exfoliation.

7. Keep Your Hydration Topped Up

OK, here’s the thing about dehydrated skin: ANY skin type can be dehydrated. This is because unlike dry skin which is genetic and thanks to insufficient oil, dehydration is a skin condition that can occur at any time and is all thanks to a lack of moisture. Oily skin, in particular, can get dehydrated very easily because you’re more likely to use more powerful skincare products on the reg while applying less intense moisturization.

To avoid your skin becoming unnecessarily dehydrated, make sure your routine contains plenty of humectant ingredients which draw moisture to the surface of your skin. Good ones include aloe vera, glycerin and the most popular of all, hyaluronic acid which you’ll find aplenty in our Hyaluronic Acid Facial Serum. We like to apply this daily, after cleansing and toning, but BEFORE moisturizing.

What is glass skin and how can you get it? Read on for the lowdown on this shiny, dewy skin trend that shows no signs of going away.

Skin trends are an odd phenomenon. Unlike your hair and makeup which you can temporarily change with different colors, tricks, techniques and updos, your skin is what it is. Sure, you can improve its condition with better lifestyle choices and an awesome skincare routine, but you can’t fundamentally change the structure of the skin you were born with. It’s called genetics.

It’s still kind of cool to keep up with beauty trends that concern your skin, however. But, really, it’s all about trends in skincare, not actual skin. Think skin cycling, product personalization, skinimalism (which is still all over TikTok, btw), that kind of thing.

And the latest trend we (and the rest of the world) are into? Glass skin.

What Is Glass Skin?

Originating from Korean beauty practices where dewy, hydrated, uber healthy skin reigns above all else, glass skin is all about looking after your skin so that it looks and feels its absolute best. Pop words like ‘smooth,’ ‘glowing,’ ‘crystal-clear,’ ‘plump,’ ‘radiant’ and ‘fresh’ to the top of your skincare goals and you’ll be on the right track.

Glass skin is basically the skin ideal. We don’t like to think of it as skin perfection because that’s way beyond most of our reaches, but it’s about cleansing like a pro, layering on hydration and using skincare products and techniques (rather than piles of highlighting makeup) to help your skin look radiant and luminous. Just like glass.

Of course, getting your skin to behave in a glass-like fashion is not easy. If you have oily skin, for example, it can be a slippery slope from glowy skin to greasy-looking skin. Similarly, if your skin is dry, you’re going to need some darn good layers of moisturization in order to get glass-like skin.

It’s important, therefore to listen to your skin and adapt your glass skin routine to suit you.

That being said, there are a few key steps that can help you along the road. To follow, five of our favorites.

1. Try A (Gentle) Double Cleanse

Double cleansing splits the beauty world. Some swear by it, others believe it to be completely unnecessary. And us? Well, we sit somewhere in the middle. It’s very effective for those who sweat a lot, wear a good amount of makeup or have particularly oily skin. But it can be too much for sensitive skin types and is kind of pointless if you live your life wearing zero makeup. That’s our take, anyway.

If you want to have the cleanest, clearest skin of your life, however, and take care as you do it, double cleansing can be a great place to start. It’s also another K-beauty concept, so go figure!

Double cleansing is basically the act of cleansing your skin twice – first with an oil-based cleanser or makeup remover to dissolve things like makeup, sebum and sunscreen, then a water-based cleanser to rid your skin of other impurities like sweat and pollutants. By cleansing your skin twice you ensure you completely remove all kinds of debris that may have built up throughout the day. And by doing this you keep your pores clear and your breakouts under control. Because, while pimples and in-your-face pores aren’t the end of the world, they’re no friends of glass skin.

If you fancy giving double cleansing a go, do it at night only – when your skin has the most build-up on its surface – and use the gentlest formulations possible to avoid drying out your skin. We have plenty of incredible cleansers to choose from but our Vitamin C Brightening Cleanser is a smart option for step two as it also helps amp up your radiance at the same time.

2. Exfoliate Regularly

Exfoliation is another awesome step to do at night because it’s a fantastic way to slough away dead skin cells and accelerate cell turnover while you sleep, helping you to wake up with smoother, brighter-looking skin.

Whether you choose a chemical exfoliant like 6% AHA, BHA + PHA Liquid Exfoliant or a physical scrub like Vitamin C Gentle Face Scrub our most important advice is not to go too crazy. Be extra gentle with your skin, exfoliating just once or twice a week, and if you feel like your skin can’t handle that, cut it back to find your sweet spot.

Exfoliation is awesome for glass skin, irritated skin is not.

3. Invest In A Hydrating Toner

Toner might feel like one of those skincare steps you can really do without, but it can be a fabulous way to start boosting your hydration levels as early as possible. And glass skin is nothing without hydration.

Unlike the toners of the ‘80s which stripped all the life from your skin, modern day formulations are crafted to balance your skin’s pH levels, up its moisture content and prepare your skin to soak up all the goodness from the rest of your skincare routine. They really are the first step to ultimate skin hydration – which is basically the opposite of their predecessors!

Our Rose Water Refreshing Facial Toner, for example, contains just one ingredient – pure Moroccan Rose Water – to gently refresh, hydrate, soothe and refine your skin, while Ocean Minerals Super Toner is charged with powerful minerals, vitamin C and glycolic acid to revitalize and hydrate a dull, flagging complexion.

Apply your chosen formulation immediately after cleansing and then get ready to start building on this great hydration foundation with the rest of your routine.

4. Layer Up With Serum

Facial serums are your next port of call for the dewy skin of your dreams so don’t miss this important step – night and day. Serums are able to penetrate your skin much better than moisturizers which is why they’re often packed with concentrated active ingredients to treat your skin at a deeper level.

In terms of glass skin goals, the best ingredients to look out for are water-loving humectants like glycerin and hyaluronic acid, alongside vitamin C for brightening, vitamin E for soothing and niacinamide for smoothing texture and improving tone. Fruit acids are also a good shout for encouraging cell turnover while peptides help improve firmness and keep collagen synthesis in good working order.

Of course, you don’t want to overload your skin with too many actives (cue irritation!) so choose your serums wisely and if you want to work on a few different concerns, try using one serum in the morning and a different one at night. You could also try our incredible Multi-Vitamin Facial Serum which is fantastic way to target a whole number of skin concerns.

Just remember to apply your serum immediately after toning to help seal in moisture, and use just a small amount. More than a few drops is a total waste.

5. Finish With Moisturizer (& Sunscreen EVERY Morning!)

Last but not least, in fact last but most of all, is moisturizer – the final step in the glassification (hmm, made-up word?) of your fabulous complexion.

Now is not the time to look for mattifying formulations but instead go for the richest moisturizer your skin will take. That’s what’s going to help seal in all that hard hydrating work you’ve already accomplished. If your skin is oily, you’ll want to steer clear of super heavy creams and butters in favor of lighter lotions, but if your skin is dry, they’ll lap up all that richness.

Ingredients like fatty acids, ceramides, shea butter and sunflower seed oil are ideal for imparting a gorgeous glow and truly moisturized complexion – even better when combined by brightening antioxidants like vitamin C or the hydrating powers of aloe vera.

We’re currently loving our Firming Collagen Day Lotion in the morning and Vitamin C Deep Hydration Night Cream before bed, but we have plenty where those came from, right here.

To finish, don’t forget to generously apply SPF 30 Mineral Sunscreen with Vitamin C every morning without fail. Sun protection might not seem the obvious choice for nailing a glass-like complexion but if you allow the sun to destroy your collagen it’ll age you up at lightning speeds and your skin will never have the plump luminosity that glass skin requires.

Are social media skincare hacks harmful or helpful? To follow, our thoughts on five of the latest beauty fads doing the rounds…

Isn’t social media awesome? Well, it is, until it isn’t. You see, the problem with giving everyone a voice and a platform on which to share their skincare routines and DIY beauty hacks is that not ‘everyone’ is an expert. In fact, most people are far from it. Of course, there are plenty of fabulous makeup artists, dermatologists, plastic surgeons and aestheticians you can follow across Instagram, YouTube and TikTok and a lot of them have incredible advice to offer. There’s also a lot to be said for things like Facebook Groups where, if you struggle with chronic skin issues, you can connect, learn and find solace from others with similar concerns.

But then there’s all the other 'stuff' from people who have so much to say… about things they don’t know that much about. And this is the kind of information that can do more harm than good. This is why we’ve sifted through some of the most recent viral skincare fads you might want to be wary of. Instead, read on for the real truth about how best to take care of your skin.

1. Slugging

What Is Slugging?

Skin slugging might sound gross, but it’s become a huge deal on TikTok, with its hashtag currently notching up around 1.5 billion views.

Not to be confused with most people’s least favorite mollusk, slugging involves smearing a thick layer of petroleum jelly all over your skin as the last step in your nightly skincare routine. Do so and you’re guaranteed to wake up with the softest, most moisturized skin ever. So they reckon, anyway.

Is Slugging Good For Your Skin?

This trend started gaining momentum almost two years ago, but it will not go away. Therefore there has to be something in it, right? Well, petroleum jelly is an occlusive ingredient that creates a seal over your skin to help lock in moisture. So, sure, it will definitely stop water from evaporating from the surface of your skin as you sleep, we’ll give you that. However, petroleum jelly has no hydrating qualities. At all. This means it doesn’t really moisturize your skin, it just stops any moisture that’s already present from escaping from the surface of your skin.

Not only that but petroleum jelly creates a barrier over your pores, completely blocking them and causing no end of problems for oily skin types. Namely, breakouts like you will never believe.

Much Better Advice?

Rather than slathering your skin with what is essentially just ‘grease,’ you’re much better off applying night cream to not only lock in moisture but to help hydrate and feed your complexion with skin-loving ingredients like antioxidants, ceramides, peptides and/or vitamins and minerals.

Our Vitamin C Deep Hydration Night Cream is a great bet or why not try the combo of our new Rejuvenating Longevity Serum and Renewing Longevity Moisturizing Cream?

2. Potatoes For Pimples

What's It All About?

Dealing with acne can be a real struggle. Especially when you reach adulthood when you were promised your skin would be so much clearer. But it’s not common to be plagued by breakouts as you get older. In fact, research shows that around 25 percent of American women in their 40s suffer from some kind of acne.

It’s no wonder, therefore, that there are so many short-term hacks for dealing with pimples. Back in the day it was toothpaste and nail varnish remover (gasp!). Now it’s slices of raw potatoes. The idea is that you tape a small slice over your spot to make it magically disappear. Some TikTokers have even resorted to rubbing the whole darn thing over their skin.

Are Potatoes Good For Your Skin?

Don’t get us wrong, we love a potato as much as the next person. But on our dinner plates, not taped to our faces. So, why has this acne hack become such a thing? Ha, your guess is as good as ours but the main draw is that potatoes have anti-inflammatory and antioxidant properties which are both known to help reduce redness and unwanted pigmentation.

They also contain exfoliating and oil-reducing properties and feel nice and cool on the skin which is a big deal when you have a big, throbbing red zit on your chin. So maybe, just maybe, they might offer some short-term benefits. But little more than that.

Much Better Advice?

If you’re an acne sufferer, you’ll understand that short-term fixes are all well and good but, in truth, it’s all about the long-term. This is why we prefer to treat and control breakouts with smart skincare that’s been specifically (and safely!) formulated for the job. Products that contain science-led and dermatologically-tested ingredients like salicylic acid, tea tree oil and AHAs are going to offer your skin way better benefits than a bag of your best russets. Sorry, but they just will.
 

3. Sunscreen Contouring

What Is Sunscreen Contouring?

If we had to choose just one viral beauty trend that gets our blood boiling the most, it would be sunscreen contouring. Stupid at best, downright dangerous at worst, sunscreen contouring is when you apply sunscreen to select areas of your face and body only, in order to intentionally create tan lines for a contoured effect.

Some people have taken to applying a lower SPF to areas of their face they want to tan more, and a higher SPF to those they want to remain pale and ‘highlighted’ but either way, this is bad news. 

Is Sunscreen Contouring Good For Your Skin?

Absolutely not. Not even slightly. The sun is responsible for almost 90 percent of skin aging, accelerating the formation of fine lines, wrinkles, sagging and dark spots. This means it’s absolutely essential to protect ALL exposed skin to the damaging effects of UV radiation. Because tan skin = damaged skin. End of story. Not only that, but c’mon people, skin cancer.

Much Better Advice?

First, in order to truly protect your skin from the damaging effects of the sun, you need to apply SPF 30 Mineral Sunscreen every day to all areas of exposed skin. The alternatives are just not worth it. And if you do want to create contours on your face and body such as highlighting your cheekbones, sculpting your nose or defining your abs, stick with a self-tanning lotion or makeup. Easy. And way less damaging.

4. Lemon Juice As Toner

What's It All About?

Pure lemon juice. As toner. Simple as that.

Yes, lemons are astringent, yes they’re packed with vitamin C and yes, vitamin C is awesome for the look, feel and health of your skin. But when life gives you lemons, do not squeeze out their juice and use it to tone or brighten your face.

Is Lemon Juice Good For Your Skin?

Citric acid can be an incredible ingredient in many topical skincare treatments, offering great antioxidant qualities and helping to fight environmental skin damage. However, skincare products are formulated in certain ways and use very specific concentrations of ingredients in order to help benefit your skin without causing irritation. Pure lemon juice, however? The opposite. Applying it in its pure form can seriously irritate your skin, screwing up your barrier function and causing long-term issues with hyperpigmentation and sensitivities. It can even burn your skin if you’re not careful.

Keep yours for the G&Ts and leave lemon skincare cocktailing to the pros, OK?

Much Better Advice?

Get your fix of vitamin C from a facial serum that contains sodium ascorbyl phosphate (SAP) which is a gentle and very effective form. Our Vitamin C Facial Serum is always a big favorite but we also have the mighty Vitamin C Super Serum + which really amps up your glow factor. We like to use it twice a week, alternating between this and the OG.

5. Face Taping

What Is Face Taping?

This cheeky little trick has been used by Hollywood’s finest for decades so sorry, TikTok-ers, but you did not invent this one. Also known as wrinkle taping, the idea behind it is that you strategically place sticky tape on your face, usually overnight, to lift the skin, reduce muscle movement and therefore reduce the appearance of fine lines and wrinkles. It’s most often used under the eyes, at the edges of the cheeks, over the forehead or across the chest area.

You can also use face tape to provide an immediately lifting effect, keeping it on for an event, for example, whilst camouflaging it with heavy makeup.

Is Face Taping Good For Your Skin?

As an immediate wrinkle-reducer and skin-smoother, face taping is actually pretty effective. But it’s a very short-term fix and takes a lot of clever makeup artistry to cover the tape and make it look natural.

As an overnight solution however? Yeah, we’re not convinced. For one thing, the glue that’s used on the tape can be super irritating for some skin types, especially if it’s used under the eyes where your skin is thin and extremely delicate. And for another, leaving the tape on for long periods of time can clog your pores and encourage breakouts. The phrase, ‘out of the frying pan, into the fire,’ comes to mind.

Much Better Advice?

Two words: effective skincare. Cleansing and exfoliating regularly, treating your skin with daily antioxidants, applying sunscreen daily and using age-defying ingredients like retinol, bakuchiol, hyaluronic acid and vitamin C? So much better than silly old face tape that might be OK for ten minutes but will do no good in the long-term.

Try our new Smoothing Collagen Serum, Firming Collagen Day Lotion and Collagen Boosting Skin Supplement which are great for healthily preventing premature aging.