6 Of The Best Face Serums For Every Skin Type

Good news: there are tons of ways to make your skin feel smoother and healthier.

Thankfully, you don’t remember the skin you were born with. If you did, you would seriously long for its plump, bouncy, softer-than-clouds feel. Because that’s how skin generally is at birth, before it’s touched by pollution, battered by the sun and generally subjected to the slings and arrows of modern life. Everyday wear and tear, however, is inevitable so it’s no use trying to resurrect your 6-month old skin. It’s simply never going to happen.

All is not lost, however, because what you can do is make the most of the skin you’re in right now by looking after it to the best of your abilities. The motto is, treat it right and it will repay you in kind. Granted, it will never feel as soft and smooth as it did way back when, but give yourself a break, EVERYONE has textured skin to some degree and, heck, you can only do so much, right?

On that note, here are some of the most effective ways to get your smoothest skin ever. And more good news: they’re easier than you might think.

Pay Attention To Your Pores

More often than not, rough texture is down to blocked pores. Oil-producing pores are tiny openings found at the top of your hair follicles and sebaceous glands where they release sebum to help moisturize and soften the skin at a surface level. They’re extremely important for keeping your skin healthy but, like all things are life, they’re not perfect. Some people have sebaceous glands that produce too much sebum, others have those that don’t produce anywhere near enough, causing everything from extreme dryness to super-oily skin that’s prone to acne breakouts.

Whatever your pore persuasion, it’s crucial to keep them cleansed, and clear of debris like makeup, dirt and skincare products. This reduces their likelihood of becoming clogged, thus expanding and creating tiny bumps at the surface of your skin. Common sense, right? Instead of stripping your skin with chemical-rich, harsh products, however, it’s important to cleanse right with gentle formulations and warm, never hot water. Our Soothing Cleansing Milk is fantastic for the job - especially if you have dry or sensitive skin – or you could also try Charcoal Clarifying Cleanser which is fantastic for detoxifying your pores and balancing oilier skin types. Cleanse twice daily, no arguments, and again after working out.

It’s Great To Exfoliate

As skin ages, cell turnover slows down and dead skin cells have a tendency to outstay their welcome. It’s kind of inevitable, so to help keep this process from causing rough texture at the surface (and the dullness that inevitably comes as part of the deal!), it’s wise to exfoliate regularly.

Exfoliation encourages dead cells to slough away quicker, so that all the fresh, younger ones have a chance to reveal themselves to the world. And you can do it in a number of ways. Scrubs are the obvious choice, but be wary of harsh formulations that use over-sized particles that feel too sharp on your skin. Chances are, if they feel scratchy, that’s exactly what they’re doing, creating micro-tears on your skin which can cause irritation and long-term sensitivities. Instead, choose a kind-to-skin scrub like our Vitamin C Gentle Face Scrub which uses ultra-fine Bora Bora white sand to leave you with super soft skin, every time.

Not a scrub fan? Then try a leave-on solution that harnesses exfoliating acids like salicylic or glycolic to break down the glue between dead skin cells, giving them a firm nudge to leave town. Try our awesome 6% AHA, BHA + PHA Liquid Exfoliant after cleansing and before applying serum and moisturizer. It’s the simplest way to even out your skin and smooth up its texture, plus it’s gentle enough for almost all skin types.

Layer With Moisture

Whatever your skin type, moisturizer is essential after every cleanse to support and fortify your skin’s barrier function and allow it to do its job properly – which is to keep good things like moisture in and bad things like irritants out. But, we get it, for some of you moisturizer might not be enough. Dehydration, for example, is a killer on the texture of your skin and that requires more attention than some moisturizers are able to offer.

To really get your smoothness going, we recommend doubling down with a hydrating serum as well as a kick-ass moisturizer like Renewing Longevity Moisturizing Cream. Serums that contain hyaluronic acid in particular, are incredible for helping to keep your skin plump, smooth and dewy because they draw moisture to the surface of your skin. Apply a couple of drops of Hyaluronic Acid Facial Serum after cleansing and before moisturizing every day for a deeper moisturization and, over time, your skin will soon feel way more hydrated and much smoother as a result.

Give Irritants The Cold Shoulder

Word is, something in your skincare routine might actually be the cause of textural changes in your skin like dryness and roughness. Synthetic fragrance, for example, is one of the biggest offenders, and denatured alcohol as well as harsh sulfates like SLS and SLES can all be extremely irritating for certain skin types.

Try to avoid the most common irritants and, while you’re at it, look at your skincare routine as a whole and tame things down if it’s too heavy on active ingredients. Active ingredients like retinol, AHAs, BHAs and vitamin C are fantastic, don’t get us wrong, but too much of a good thing can have disastrous results. Rough, dry, flaky skin being just one of them.

Remember: Sunscreen Is King

UV radiation (which is present all year long) produces skin-damaging free radicals which work hard to break down your collagen and elastin and ruin your skin’s soft, smooth bouncebackability. Not only that, but it’s a killer on your skin’s natural levels of hyaluronic acid, leading to dehydration and, well, you know where we’re going here…

It comes as no surprise, therefore, that daily SPF is non-negotiable. Most experts – us included – recommend a broad-spectrum formulation that contains mineral sunscreens like zinc oxide and offers protection of at least SPF 30. Try our SPF 30 Mineral Sunscreen with Vitamin C which is like the lovechild of your favorite moisturizer and sunscreen, with the added benefits of glow-getting vitamin C and age-defying vegan marine collagen.

Do you feel like your already-supersized-pores are growing by the minute? They're not. But it might feel like they are...

Pores are the foundation of healthy skin. Of course, collagen makes your skin strong, supple and plump. And yes, elastin gives it that all-important bouncebackability. But without pores, your skin would be a dry, shrivelled up shadow of its former self. Not to mention the fact that your entire body would lose its ability to regulate its own body temperature.

As a quick reminder, pores are tiny, microscopic openings found at the surface of your skin right at the top of your hair follicles and sweat glands. They exist to allow important liquids (as well as other particles and gases) to pass through the surface of your skin. The human body has two types of pores: sweat pores which help regulate body temperature; and oil-producing pores that are found at the top of your hair follicles where they release sebum to moisturize and lubricate the surface of the skin. The good thing about sweat pores is that they’re so small you can’t see them making them of very little concern in the grand scheme of things.

Oil-producing pores, on the other hand, are just so annoyingly visible. So why?

What Determines The Size Of Your Pores?

Like your height, skin tone and color of your hair, the size of your pores is largely shaped by genetics. This means that yes, you can blame your parents, and yes, the size of your pores is pretty much fixed.

Of course, this is great news if you have almost invisible pores. Not so much if yours feel like they take over your entire face. But let’s get one thing straight: no matter how enlarged you believe your pores are when you study them in the mirror, they’re rarely as bad as you think. Because the truth is, nobody else scrutinizes your skin on the same level as do you.

Do Pores Get Bigger Over Time?

Yes and no. The size of your pores never really changes on a physiological level. So yes, all those half-truths about being able to ‘shrink’ your pores with alcohol-heavy toners or freezing cold water is a bit of a con. But there’s a little bit of truth in there because while the actual size of your pores doesn’t alter, their walls can stretch and expand, making them appear more pronounced.

Penny drops.

What Causes Pores To Stretch With Age?

Many things happen to your skin throughout your life that can cause the walls of your pores to become damaged and loose. Of course, regular aging plays the most obvious role as your collagen levels naturally decrease over time. Sadly, there’s not a huge amount you can do about your biological clock (there’s those genes doing their worst again!) but there are many other factors of which you can control that contribute to the rate at which your pores become slack. 

Sun Damage

Gosh, the sun gets blamed for a lot of skin issues. But we don’t apologize for that because it really is one of the worst things for the condition of your skin. UV radiation breaks down important proteins like collagen and elastin thanks to a build-up of free radicals. This weakens the collagen fibers that give your skin its structure, thus allowing the walls of your pores to become slack, weak and kind of baggy-looking. AKA more visible!

Picking Your Skin

If you have a tendency to pick or squeeze your skin, this not only irritates your skin as a whole, but it can seriously mess with the collagen and elastin fibers that keep your skin firm and supple. Scarring is the most obvious possibility from picking your skin, but you pores will also suffer as a consequence.

Excess Sebum

After puberty sebum production usually levels out to a somewhat more ‘normal’ rate. However, things can get messy again during significant hormonal changes in your life. Menstruation, pregnancy, the menopause, all of these periods in your life cause your hormones to become unbalanced and your sebum levels to fluctuate. And when sebum production increases it fills up your pores causing them to expand, stretch and appear bigger.

Slow Cell Turnover

When you’re in your 20s each skin cell has a life cycle of around 28 days in which time it is formed at the lower levels, moves up to the surface and then sheds. As with most biological functions, however, cell turnover slows down as you mature, causing dead cells to hang around longer than necessary at the surface of your skin. Like excess sebum, these dead cells have nowhere else to go but to clog up your pores. And clogged pores = saggy, enlarged-looking pores.

Bad Makeup Choices

Certain foundations and face cosmetics that contain heavy oils and thick butters can also block your pores, causing them to expand and become more noticeable. Make sure you scan the labels of your favorite makeup formulations to ensure they’re non-comedogenic. Non-comedogenic means they’re way less likely to block your pores (comedone is the fancy term for pore, if you didn’t know).

The Best Ways To Keep Your Pores Tight

After reading the above you can probably guess what you need to do to avoid your pores becoming damaged and saggy. But we’ll lay it out for you anyway, just to drive the point home!

1. First up, wear sunscreen. This is the best thing you can do to conserve the collagen you’ve already got while ensuring you’re still making quality fresh stuff. Apply SPF 30 Mineral Sunscreen with Vitamin C every morning as par for the course, and do your skin even more of a solid by doubling up your protection with an antioxidant serum underneath sunscreen. Niacinamide is a very good ingredient for smoother, more resilient skin so try our Niacinamide (B3) Facial Serum.

2. Don’t pick your skin. Pimples or no pimples. Nothing good can come of this.

3. Balance sebum by gently cleansing and lightly moisturizing your skin come what may. It’s super important to keep your skin clean morning and night so that oils don’t build up at the surface. We love Tea Tree Super Cleanser+ which harnesses the power of tea tree oil to clarify the skin without leaving it feeling parched. Just remember, it’s equally as vital to follow with moisturizer so your skin doesn’t think it’s dry and overcompensate with more oil than you started with!

4. Exfoliate to boost cellular turnover. But don’t overdo it. Listen to your skin and exfoliate just once or twice a week if that’s all it needs. Our Vitamin C Gentle Face Scrub (which just won an industry award may we add!) is a fantastic way to keep your skin bright, clean and dead skin cell-free. Plus, it’s kind to your skin. Which is super important, at any age.

5. Finally, don't underestimate the powers of retinol. Retinol is an incredible way to boost collagen AND encourage healthy cellular turnover. That's great news for your pores. And for controlling acne. And for reducing the appearance of wrinkles. And... well, you get the picture. Try our classic Retinol Facial Serum once or twice a week to begin with, building up to nightly as your skin acclimates.

Do you feel like your already-supersized-pores are growing by the minute? They're not. But it might feel like they are...

Pores are the foundation of healthy skin. Of course, collagen makes your skin strong, supple and plump. And yes, elastin gives it that all-important bouncebackability. But without pores, your skin would be a dry, shrivelled up shadow of its former self. Not to mention the fact that your entire body would lose its ability to regulate its own body temperature.

As a quick reminder, pores are tiny, microscopic openings found at the surface of your skin right at the top of your hair follicles and sweat glands. They exist to allow important liquids (as well as other particles and gases) to pass through the surface of your skin. The human body has two types of pores: sweat pores which help regulate body temperature; and oil-producing pores that are found at the top of your hair follicles where they release sebum to moisturize and lubricate the surface of the skin. The good thing about sweat pores is that they’re so small you can’t see them making them of very little concern in the grand scheme of things.

Oil-producing pores, on the other hand, are just so annoyingly visible. So why?

What Determines The Size Of Your Pores?

Like your height, skin tone and color of your hair, the size of your pores is largely shaped by genetics. This means that yes, you can blame your parents, and yes, the size of your pores is pretty much fixed.

Of course, this is great news if you have almost invisible pores. Not so much if yours feel like they take over your entire face. But let’s get one thing straight: no matter how enlarged you believe your pores are when you study them in the mirror, they’re rarely as bad as you think. Because the truth is, nobody else scrutinizes your skin on the same level as do you.

Do Pores Get Bigger Over Time?

Yes and no. The size of your pores never really changes on a physiological level. So yes, all those half-truths about being able to ‘shrink’ your pores with alcohol-heavy toners or freezing cold water is a bit of a con. But there’s a little bit of truth in there because while the actual size of your pores doesn’t alter, their walls can stretch and expand, making them appear more pronounced.

Penny drops.

What Causes Pores To Stretch With Age?

Many things happen to your skin throughout your life that can cause the walls of your pores to become damaged and loose. Of course, regular aging plays the most obvious role as your collagen levels naturally decrease over time. Sadly, there’s not a huge amount you can do about your biological clock (there’s those genes doing their worst again!) but there are many other factors of which you can control that contribute to the rate at which your pores become slack. 

Sun Damage

Gosh, the sun gets blamed for a lot of skin issues. But we don’t apologize for that because it really is one of the worst things for the condition of your skin. UV radiation breaks down important proteins like collagen and elastin thanks to a build-up of free radicals. This weakens the collagen fibers that give your skin its structure, thus allowing the walls of your pores to become slack, weak and kind of baggy-looking. AKA more visible!

Picking Your Skin

If you have a tendency to pick or squeeze your skin, this not only irritates your skin as a whole, but it can seriously mess with the collagen and elastin fibers that keep your skin firm and supple. Scarring is the most obvious possibility from picking your skin, but you pores will also suffer as a consequence.

Excess Sebum

After puberty sebum production usually levels out to a somewhat more ‘normal’ rate. However, things can get messy again during significant hormonal changes in your life. Menstruation, pregnancy, the menopause, all of these periods in your life cause your hormones to become unbalanced and your sebum levels to fluctuate. And when sebum production increases it fills up your pores causing them to expand, stretch and appear bigger.

Slow Cell Turnover

When you’re in your 20s each skin cell has a life cycle of around 28 days in which time it is formed at the lower levels, moves up to the surface and then sheds. As with most biological functions, however, cell turnover slows down as you mature, causing dead cells to hang around longer than necessary at the surface of your skin. Like excess sebum, these dead cells have nowhere else to go but to clog up your pores. And clogged pores = saggy, enlarged-looking pores.

Bad Makeup Choices

Certain foundations and face cosmetics that contain heavy oils and thick butters can also block your pores, causing them to expand and become more noticeable. Make sure you scan the labels of your favorite makeup formulations to ensure they’re non-comedogenic. Non-comedogenic means they’re way less likely to block your pores (comedone is the fancy term for pore, if you didn’t know).

The Best Ways To Keep Your Pores Tight

After reading the above you can probably guess what you need to do to avoid your pores becoming damaged and saggy. But we’ll lay it out for you anyway, just to drive the point home!

1. First up, wear sunscreen. This is the best thing you can do to conserve the collagen you’ve already got while ensuring you’re still making quality fresh stuff. Apply SPF 30 Mineral Sunscreen with Vitamin C every morning as par for the course, and do your skin even more of a solid by doubling up your protection with an antioxidant serum underneath sunscreen. Niacinamide is a very good ingredient for smoother, more resilient skin so try our Niacinamide (B3) Facial Serum.

2. Don’t pick your skin. Pimples or no pimples. Nothing good can come of this.

3. Balance sebum by gently cleansing and lightly moisturizing your skin come what may. It’s super important to keep your skin clean morning and night so that oils don’t build up at the surface. We love Tea Tree Super Cleanser+ which harnesses the power of tea tree oil to clarify the skin without leaving it feeling parched. Just remember, it’s equally as vital to follow with moisturizer so your skin doesn’t think it’s dry and overcompensate with more oil than you started with!

4. Exfoliate to boost cellular turnover. But don’t overdo it. Listen to your skin and exfoliate just once or twice a week if that’s all it needs. Our Vitamin C Gentle Face Scrub (which just won an industry award may we add!) is a fantastic way to keep your skin bright, clean and dead skin cell-free. Plus, it’s kind to your skin. Which is super important, at any age.

5. Finally, don't underestimate the powers of retinol. Retinol is an incredible way to boost collagen AND encourage healthy cellular turnover. That's great news for your pores. And for controlling acne. And for reducing the appearance of wrinkles. And... well, you get the picture. Try our classic Retinol Facial Serum once or twice a week to begin with, building up to nightly as your skin acclimates.

No idea why you’re getting an influx of acne right now? Many lifestyle habits can trigger your breakouts ­­­­­– and sometimes they’re found in the most unsuspecting places.

As you know, acne is caused by one thing and one thing alone: an excess of sebum that causes your pores to become blocked with oil, dead skin cells, bacteria and other impurities. Eating too much chocolate doesn’t give you pimples. Neither does moisturizer. Sure, they can trigger breakouts if you’re genetically susceptible to them, but acne isn’t caused by uncleanliness, a poor diet or crummy skincare routine. It’s caused by blocked pores. End of.

OK, so this begs the question: why bother trying to cure them if your breakouts are totally out of your control? Well, here’s the thing. You can’t change your genes, that’s for certain. However, what you can do is keep acne-triggering factors under control to help lessen the blow. Sleeping well, reducing emotional stress and eating a healthy, well-balanced diet; all these things are important for maintaining balanced sebum and therefore reducing the likelihood of you breaking out week after week.

But there are also some less obvious reasons why you face might be suffering with regular breakouts. So if you’ve already dispensed with things like smoking, poor cleansing and too much exfoliation, but you’re still getting pimples on the reg, it might be time to look at some of the more unexpected areas of your life.

On that note, read on for five slightly more unusual causes for your breakouts.

1. Your Pillowcase

Getting enough beauty sleep is crucial for the health of your skin, but if you’re sleeping on a dirty pillowcase for a solid eight hours every night dirt and bacteria is inevitably going to build up and irritate your pores. This is especially true if you sleep on a synthetic pillowcase because man-made fibers don’t absorb sweat as effectively as natural fibres like cotton or linen.

The answer? Go natural all the way, for starters. Also, cleanse and moisturize your skin before bed to reduce the amount of grime getting on your pillowcase. Tea Tree Super Cleanser+ is a great acne-fighting cleanser that balances and clarifies your pores. Follow this with Retinol Moisturizer to lightly hydrate and moisturize your skin while boosting cellular turnover to keep your pores free of dead skin cells.

Finally, wash your pillowcase every three or four days. And ditto, your face towel. Old, dirty towels that are used by the whole family for drying their hands and who-knows-what-else are another breeding ground for germs and bacteria. Do you really want to be swiping this all over your freshly cleansed skin? Thought not. So, invest in a couple of cotton face towels for you and you alone and wash them every other day.

2. Your Makeup & Hair Products

Your skincare routine might be spot on, but what about your makeup and hair products? Rich hair conditioners, for example, are notorious for containing heavy ingredients like cocoa butter and coconut oil which, granted, are incredible for moisturizing your precious locks, but are not so great for acne-prone skin. Of course, we know you’re not smothering your face with conditioner but still, it can settle on your face when you rinse your hair so always cleanse your skin after, never before conditioning.

Makeup can similarly clog up your pores, especially if you use formulations that contain oil. So don’t do that. Instead, look out for noncomedogenic products (this means they’re less likely to block pores) and use powder rather than liquid formulations whenever possible.

3. Your Workout Routine

Do you love to get a good sweat on when you’re working out? High fives to you. However, allow all that sweat and grime to sit on your skin and your pores are going to clog up quicker than your instructor can say ‘hit the floor for ten push-ups.’

Cleanse your skin thoroughly and swiftly after exercising (the longer you leave your skin doused in sweat and grimy workout gear, the more bacteria is likely to breed), and always use a mild but effective cleanser that helps to detoxify your skin without drying it out. Our Charcoal Clarifying Cleanser is a goodie as it harnesses the powers of coconut-derived activated charcoal which destroys skin-smothering impurities to offer a deep, gently purifying clean every time.

4. Your Winter Cover-Ups

Any fabric that rubs against your skin can lead to unwanted issues in the long-term. Remember how face masks were causing ‘maskne’ back in the pandemic? This was all due to friction from the mask combining with the obvious culprits of sweat, dirt, oil, bacteria and humidity which caused dryness, irritation and pimples.

Thankfully, for most of us, the days of having to wear a mask 24/7 are over. However, if you spend a lot of time outdoors in the winter and like to wrap yourself up in woollen hats and thick, heavy scarves, these can cause similar problems, trapping sweat and increasing friction around your chin, jaw, neck and forehead.

To help reduce breakouts caused by beanies, scarves (and even turtleneck sweaters), avoid synthetic fabrics and launder your winter cover-ups regularly. Weekly, at least.

5. Your Laundry Detergent

Speaking of laundry, your choice of detergent is also imperative. Just like your beauty routine, certain ingredients in your laundry detergent can be super irritating – especially if you have extremely sensitive or acne-prone skin. Fragrance, for example, can be a real Debbie Downer, as can harsh dyes, essentials oils, strong surfactants and preservatives.

To reduce the likelihood of your laundry detergent triggering those pesky breakouts, first up, choose liquid over powder detergents. Why? Because these leave behind less residue on your clothes and fabrics (who knew?!). Also, never use more detergent than is recommended on the label, avoid fabric softeners and try double rinsing your laundry after washing to remove as much residue as possible.