True Radical Honesty From Our Community

Calling anyone over the age of 30 with sensitive skin. You need to read this.

Mildly sensitive skin isn’t the worst thing in the world. But it can be a real pain as you get older and want to introduce some potent skincare ingredients to your routine. Because wrinkles don’t take care of themselves. Neither do dark spots. Or sagging skin, for that matter. They need help from effective skincare formulations that ward off environmental pollution, boost collagen production, care for your barrier function, hydrate, brighten and basically do everything they can to help counteract the visible signs of skin aging.

Thankfully, these awesome ingredients are tried and trusted to take care of business – without irritating your precious skin.

1. Bakuchiol

Bakuchiol is basically nature’s answer to retinol which, as a skin buff, we’re sure you know a lot about. To recap, retinol is every derm’s dream ingredient. With decades of research under its belt it’s been proven to enhance collagen synthesis and encourage healthy skin turnover. That being said, retinol is a potent little beast and not for everyone – often causing all sorts of irritation if it’s not treated with the respect it deserves.

This is why bakuchiol is such a winner. Extracted from the seeds and leaves of the babchi plant, its anti-inflammatory properties have been used for centuries in Chinese and Ayurvedic medicine to treat the skin. More recent clinical studies have shown that, when applied regularly bakuchiol can also improve the surface of the skin by stimulating collagen synthesis and accelerating cellular turnover. Yes, just like retinol. And all without the irritating side effects.

You gotta try it. And we can help out with that because we have an entire range of healthy aging products dedicated to the wonder of bakuchiol. Check out our Longevity range, right here.

2. Ceramides

When it comes to caring for and fortifying your skin’s important barrier function, very few ingredients beat ceramides. Ceramides are important lipids that are found in abundance in your skin’s structure. There are many different types but each one plays a major role in the efficiency of your barrier function by binding the cells together while providing strength and stability, and preventing moisture loss.

Of course, like most of the good stuff in your skin, levels of ceramides drop dramatically as you age which can upset your barrier function and cause things like dryness, redness and dehydration. But if you stack them into your skincare routine you help to combat all this, therefore allowing your barrier function to do its job properly.

Interested? Then try our Collagen range which is jam-packed with ceramides as well as vegan collagen peptides and antioxidant-rich superfruits. We call that an absolute dream team for battling premature aging.

3. Hyaluronic Acid

Hyaluronic acid is no stranger to sensitive skin. And rightly so. As one of the most well tolerated ingredients in skincare, hyaluronic acid is another natural substance found in the human body – and that’s why your risks of developing irritation after application are so low.

We know you’re probably aware of hyaluronic acid and its genius way of hydrating your skin so we won’t bang on about it too much – although if you are interested in the full deets, head here. Instead, all we’ll say is this. One of the biggest issues with irritation and sensitive skin is dehydration. Hyaluronic acid draws moisture in to the top layers of your skin like a veritable water magnet. You don’t need to be a rocket scientist to get why the latter is so good for the former.

We recommend our Hyaluronic Acid Facial Serum which also contains vitamins C and E for extra brightening, soothing powers.

4. Niacinamide

A compromised barrier function is a one-way ticket to sensitive skin, so if you want to strengthen your skin and cut down on irritation you have to give it all the love. And one way to do this? By incorporating niacinamide into your daily routine.

A form of vitamin B3 and a very effective antioxidant, niacinamide is a whizz at rebuilding ceramides and lipids at a surface level, thus helping to moisturize and rebalance your skin while reducing excess sebum that can result in enlarged pores, breakouts and facial redness. It’s really great at supporting your skin’s barrier function and significantly reducing inflammation, but the best thing? It’s super gentle on your skin – you can even use it around your eyes. Many eczema or rosacea sufferers that can’t bear to put active ingredients on their skin also find that niacinamide is a god send.

It’s not for everyone (heck, what is?) but it’s worth a go if you’re looking to up your antioxidant protection and help ward off free radical damage. And who doesn’t want to do that?

Try our Niacinamide (B3) Facial Serum each morning before moisturizing.

5. Oat Milk

Most sensitive skin types are plagued with dry, dehydrated skin – they just seem to go hand in hand. Dry skin lacks sebum to keep itself moisturized and protected, you see, and this is a killer on the barrier function, causing it to lose moisture quicker than a leaky faucet.

One of the best ways to reduce irritation before you even get to your serum and moisturizing routine is to take a look at your cleansing game. Of course, there are many ingredients to avoid like harsh sulfates and synthetic fragrance, but one we do recommend is oat milk.

Like colloidal oatmeal which is a regular on the skincare ingredients scene, oat milk has similarly amazing benefits for dry, irritated skin. It’s made from oats and water only and has benefits as long as your arm. Think potent antioxidant powers to ward off premature aging; hydrating effects to reduce irritation and dehydration, and incredible anti-inflammatory properties to calm redness and, well, reduce any forms of inflammation. Like niacinamide, oat milk has also gained many fans with skin conditions like eczema and rosacea. We take that as gospel.

Give our Soothing Cleansing Milk a go which also contains rice milk to help even out your skin tone and give your complexion plenty of much-needed moisturization.

6. Sodium Ascorbyl Phosphate

Sure, you’ve heard of vitamin C, but what about its gentler, far superior (IOHO!) cousin, sodium ascorbyl phosphate?

Known to its buddies as SAP, sodium ascorbyl phosphate is a salt form of pure ascorbic acid which means it has a sodium and a phosphate molecule attached to it. So what? Well, this makes it more stable when you apply it topically, allowing it to stay potent for way longer than the pure stuff. It also means that your skin needs to convert it back into ascorbic acid after you apply it in order to gain any benefits from it. That might sound kind of laborious, but in actual fact it’s a great way to reap the benefits of ascorbic acid with fewer of the side effects often associated with this skincare giant.

For your fill of everything SAP has to offer (brightening, free radical damage and collagen boosting to name just a few of its benefits), we have a whole array of fantastic vitamin C products including exfoliants, cleansers, serums and moisturizers. We’re specifically all over the Vitamin C Deep Hydration Night Cream right now. Skincare while we sleep? So down with that.

7. Zinc Oxide

Applying sunscreen to sensitive skin can be a real headache if you choose the wrong kind of product. So don’t. But don’t simply ‘not bother’ either. Sunscreen is the single most important product for minimizing the signs of premature aging – by a country mile! So make sure you apply it every day, but stick with a formula that uses zinc oxide as its sun protection.

Zinc oxide is a mineral sunscreen and one of the gentlest, least irritating sunscreens available. Unlike chemical sunscreens like avobenzone, it’s far less likely to cause any kind of reaction, making it the number one choice for sensitive skin types. That’s why our SPF 30 Mineral Sunscreen with Vitamin C uses it to disarm UVA and UVB radiation and protect your skin from harm.

And Before We Leave…

One of the most important things you can do to save your skin from becoming irritated or inflamed from any active skincare ingredient (no matter how well tolerated it is by the skin) is to patch test new products first.

Apply a small amount to a discreet area of skin (behind your ear is a great spot) then wait 24-48 hours for any reaction. Don’t see or feel anything? Then you are good to go. If you experience any kind of burning, stinging, excess redness or itching, however, the product in question is probably best left alone. In your case, anyway.

No matter the culprit of your facial redness, hot weather can be a beast. Here’s how to battle unwanted summertime inflammation with awesome skincare choices.

Facial redness can be caused by a number of different factors, but whatever the reason for your pesky flushing, the underlying issue is inflammation which makes your blood vessels dilate to allow your immune system to deal with the affected areas more swiftly. It’s basically the human body at its best. But it’s annoying at the same time because it forces blood to the surface of your skin. And blood = redness. 

Inflammation can be down to the simplest of things. Too much alcohol or spicy foods, for example, can send some people’s skin into redness overdrive. As can certain overly pokey ingredients in your skincare routine. Then, there are the more tricky underlying issues such as autoimmune diseases or chronic skin woes like rosacea, seborrheic dermatitis, eczema and acne, all of which can cause unwanted flare-ups – including redness, among many other things.

Sunlight and heat can also be a major trigger, irritating the skin and basically fanning the flames of skin inflammation, or skinflammation, if you will.

So, what’s the plan? Well, dealing with inflammation is not the easiest of tasks. But it’s doable, for sure. Read on for five important ways to help prevent facial redness as the mercury rises.

1. Be Kind To Your Barrier Function

A strong, healthy barrier function is crucial when it comes to almost every single issue with your skin – but especially with things like flushing and inflammation. How so? Well, your skin’s barrier is the uppermost layer of your skin which is like a brick wall built from around 20 layers of cells. This intricate layer is super important because it provides your body with its first line of defense against things like pollution, allergens and other irritating environmental stressors that can trigger facial redness with lightning speeds. It basically keeps out the bad guys, while retaining vital moisture to ensure your skin stays soft, supple and healthy.

So, how can you look after it to the absolute max? By keeping a strict eye on what you put on your skin, that’s how. Avoid ingredients like peppermint, synthetic fragrance, parabens, phthalates and strong alcohol and go steady with active ingredients like retinol, glycolic acid and vitamin C. These can be fantastic for the look and feel of your skin, but too much of a good thing can cause irritation.

Of course, you can still enjoy the benefits of active ingredients but if your skin is unhappy, don’t push it. Hone down your application to alternative days or just a couple of times a week. And if it’s still feeling blue (sorry, red!)? Try switching to a kind-to-skin serum like our Niacinamide (B3) Facial Serum. Studies show that niacinamide is extremely effective for treating inflammatory skin by increasing the production of ceramides in its top layers. They're the waxy lipids that help retain moisture, reduce irritation and protect your skin from external nasties, btw.

2. Make Sunscreen Your Most Important Skincare Habit

If you weren’t yet aware (c’mon, where HAVE you been?), safeguarding your skin from the punishing UV rays with an effective, broad-spectrum sunscreen is everything. It protects your collagen from breaking down and aging you up super fast. It also stops melanin from going crazy and making your skin look patchy and uneven. And don’t even get us started on skin cancer.

In terms of facial redness, UV light is a major trigger of inflammation so sunscreen can be a very useful tool for helping to break the cycle – especially if you have rosacea.

Make sure you apply a mineral-rich sunscreen every morning (mineral formulations are less irritating for sensitive skin than chemical ones) and reapply every couple of hours after prolonged sun exposure.

Other key ingredients to look out for include cooling, soothing aloe and cucumber extract – both of which you’ll find in our awesome SPF 30 Mineral Sunscreen with Vitamin C.

3. Go Big On Cooling, Anti-Inflammatory Foods

While spicy foods, caffeine and alcohol are very common food triggers for inflammation there are plenty of excellent foods that have incredible anti-inflammatory benefits. Fresh veggies like squash, cucumber, leafy greens, broccoli and celery, for starters, are definitely your friend. As are oily fish, berries, avocados, olive oil and nuts.

And don’t forget your humble glass of cooling, fresh water which helps to keep your digestive system in good working order, thereby reducing inflammation. Sounds simple when we put it like that, right? That’s because it is.

4. Avoid Over-Exfoliation

One of the worst things you can do if you suffer with ‘hot weather’ facial redness is to exfoliate too vigorously or, worse still, too often. Harsh scrubs, facial mitts and cleansing brushes are just going to be too much for your skin if you use them on a daily basis, especially if you combine them with a nightly retinol routine as well.

Limit your use of exfoliants to days when you know you’re going to be out of the sun and even then, only apply the gentlest of formulations. Try our Vitamin C Gentle Face Scrub or 6% AHA, BHA + PHA Liquid Exfoliant which is a great, non-abrasive option that takes care of business even if you only use it once or twice a week.

5. Try A Cool Compress

If your redness is down to plain old heat (or one too many glasses of wine), one of the quickest and easiest ways to calm it down is to apply a cool compress to your skin. Cold temperatures cause the blood vessels to contract, therefore reducing blood flow to your skin and lessening any redness you may be experiencing.

Grab a clean washcloth, run it under cold water for a few seconds, then wring it out and lay it over your face for a minute or so. It’s amazing how much this simple trick really does work.

Experts agree, however, that coldness can actually make some types of facial redness – rosacea, in particular – worse, so tread carefully. And avoid applying actual ice cubes directly to your skin. Tiktokers may say otherwise, but ice can strip your skin of natural oils and compromise your barrier function.

Minerals have historically taken a backseat in skincare, but they truly deserve a place in your daily routine.

Vitamins and minerals: they’re like PB and J, gin and tonic, Rachel and Ross. But are they? Really? While we often talk about vitamins and minerals in the same breath, it’s frequently the vitamins we concentrate on. Especially in terms of skincare ingredients. Vitamin A, aka retinol, needs no introduction, being the absolute gold standard in skincare, while vitamin C is everything when it comes to providing antioxidant protection and brightening powers. Then you’ve got the classic favorite, vitamin E which has been used and loved for years for its nurturing, soothing qualities. Even vitamin B3 has become a regular in the quest for gorgeous skin – that’s niacinamide, btw.

So, where are all the minerals in this list of skincare greats? Well, up until recently, they’ve been somewhat absent. But thanks to some serious innovations from major skincare brands (us included!), they’re now being utilized across a whole host of formulations. And how!

Read on for everything you need to know about these unassuming but potent ingredients.

What Are Minerals?

Minerals are naturally-occurring elements or compounds that each have a unique chemical composition. Not only are they present everywhere in nature, but they’re also found in foods and are prevalent in the human body where they’re essential for development and everyday functioning. Of course, minerals like magnesium, calcium, silica and potassium are crucial for bone, tissue and organ formation, but they’re also among many minerals that are super important for healthy skin.

What Are The Benefits Of Minerals In Skincare?

There are a ton of minerals that can be used to great advantage within a well-rounded skincare routine, and they each offer different benefits to skin health. By encouraging better communication between the skin cells, they improve efficiency at this vital cellular level which results in stronger, firmer, brighter-looking skin. Think improved moisturization, better elasticity, accelerated healing, the works.

The premise is not unlike taking a multivitamin supplement. These commonly contain minerals as well as vitamins (although why minerals don’t get credit in the name, we’ll never know!) and are a great way to improve your internal health. Similarly, a multi-pronged approach to your skincare routine that is full of well-curated vitamins and minerals is just as beneficial to the health of your skin. It’s pretty simple, when you think about it.

5 Of Our Favorite Minerals In Skincare

So which minerals should you be looking out for? Well, below are five beauties we think deserve pride of place in your skincare routine.

1. Zinc

Zinc is extremely well studied and possibly one of the most important minerals for your skin. For starters, it helps regulate sebum production, encourages collagen production and supports better healing. It also reduces inflammation which makes it fantastic for helping to reduce acne-causing bacteria from the surface of your skin. And that’s great news for anyone who deals with breakouts on a regular basis.

Zinc is also known to help other inflammatory conditions like eczema by strengthening the skin’s barrier function and helping to reduce transepidermal water loss.

And, then, of course, there are its sun protective properties. One of two important mineral sunscreens (along with titanium dioxide), zinc oxide reflects the sun’s damaging UV rays from your skin, creating a protective shield to keep your skin safe from harm. And we don’t need to tell you how important protecting your skin from the sun is, do we? DO WE? Apply SP30 Mineral Sunscreen with Vitamin C every day, people. It could not be more important.

2. Magnesium

As the fourth most common mineral in the human body, magnesium is another useful one for saying ‘no way’ to acne, rosacea or facial redness. It does its stuff by reducing cortisol levels in your skin (the ‘stress’ hormone) and improving cell communication which, in turn, keeps your sebum levels in check and helps reduce irritation. It also works hard to strengthen your barrier function which enhances hydration by keeping all the good stuff in your skin and the bad stuff out.

Our Multi-Vitamin Facial Serum is a fantastic way to up the magnesium levels in your skin as it contains a smart electrolyte blend which includes potassium and calcium as well as magnesium. It also contains zinc. It’s literally a shoo-in for getting your daily fill of minerals and vitamins!

Speaking of potassium…

3. Potassium

Potassium’s main MO is to regulate water content in every cell of your body. It makes total sense, therefore that it’s vital for helping your skin to retain water and thus combat the effects of dehydration.

How can you tell if your skin is dehydrated? Well, dehydrated skin feels tight like dry skin, but it can be oily at the same time. It will also appear duller than normal and any fine lines or wrinkles will look more prominent thanks to the lack of water keeping your skin plump and healthy-looking. Sounds familiar? Then you would be wise to look for skincare that contains potassium as well as other hydrating ingredients like hyaluronic acid and aloe vera.

4. Calcium

An essential mineral well-known for keeping your teeth and bones strong and firm, calcium is another goodie for your skin. It’s important because it helps your skin turn over efficiently.

As you know, your skin renews itself by producing new cells that move up to the surface, then die and naturally slough away. This process is great for keeping your skin in top-top shape. However, as you age, the whole thing slows down and dead skin cells end up staying on the surface for longer than necessary, contributing to dull skin, poor texture and all manner of aging issues.

Of course, exfoliation is a great way to improve cellular turnover, but applying topical calcium is another helpful way to replenish new cells and reinforce the resilience and firmness of your skin. That’s why it’s another key ingredient in our Multi-Vitamin Facial Serum.

5. Silver

Finally, we have silver, or more specifically, colloidal silver which is a liquid solution containing nano-particles of silver.

Colloidal silver has been used for centuries to aid healing due to its fantastic antibacterial and anti-inflammatory properties. It’s extremely soothing and often used to deal with breakouts of acne, eczema and rosacea. Experts also believe that it helps to target environmental stress by combating free radical damage, which makes it a smart choice for anyone looking to rejuvenate their skin and hold off on those visible signs of premature aging that we all know and don’t love.

If you fancy adding a little silver to your skincare life, try our incredible Ocean Minerals Super Toner which is packed with colloidal silver as well as more than 90 nutrient-rich marine minerals. And yes, you read that correctly, 90 whole minerals!

Menopausal skin can be anything from slightly tricky to downright terrible. But wayward hormones needn’t get the better off you. You just need to know what to expect and get ahead of the game.

How times have changed. Rewind ten, maybe just five years ago and the ‘m’ word was never spoken about. This important life-changing period of time that happens to every single woman alive, literally brushed under the carpet as if it were some dirty secret. Total madness.

Thankfully, we live in different times and the menopause (there, we said it!) is now a topic we can openly talk about without feeling ashamed or, heaven’s forbid, old. Because it’s an important time and can bring a lot of unsettling uncertainties to any woman going through this perfectly natural stage of life. Hot flashes, weight gain, mood swings, zero energy, they can all go hand in hand with the menopause.

And then there’s your skin which also has its own challenges to contend with.

How The Menopause Affects Your Skin

The menopause can be split into three stages. Perimenopause begins first, usually in a woman’s 40s (although it can start as early as your 30s and as late as your 50s). This period of your life refers to the time in which your body starts to transition out of your reproductive years and into the menopause. Your body’s production of hormones (mainly estrogen and progesterone, but also testosterone to a certain degree) starts to decline, your periods become irregular and a few of the classic side effects may come to fruition. Fun times!

Then you obviously get the menopause which is when your body’s hormones cause you to completely stop menstruating (which can take many years) and all those fabulous (said with a side of irony) side-effects get stronger and more frequent. More fun times. Once menopause is over and you’ve stopped ovulating for a year you’re then said to be in the postmenopause and will be forever more.

As you progress through these different stages, your hormones are all over the place which is never great news for the health of your skin. You see, hormone fluctuations can affect your levels of sebum (cue dryness). Not only that but they upset your collagen production which is already declining as part of the natural aging process (cue wrinkles and sagging skin). Estrogen is also important for helping your skin to retain water so when these levels decrease your skin can’t hydrate itself as efficiently (cue dehydration).

Of course, changes in your skin depend on your skin type but, no matter what, you can inevitably look forward to some kind of ‘unpredictability’ during the menopausal years of your life.

5 Ways To Care For Menopausal Skin

If you’ve started to notice that your skin is misbehaving a little more than it used to, chances are you’re in the stage of your life in which your hormones have become, shall we say, less reliable. Read on for a few effective ways to help keep your skin in check as your hormones are very much not!

1. Be Kind

The most important thing to remember? Don’t panic. Freaking out and overcompensating for dry skin, dehydration, breakouts or wrinkles that were never before is a sure-fire way to irritate your skin. Instead, be gentle with your skin, cleansing, toning and treating it with kindness and respect. Most importantly, avoid ingredients like synthetic fragrances and harsh alcohols that will strip your skin and generate further problems you didn’t sign up for.

A great way to do this? Switch out your regular cleanser for Soothing Cleansing Milk which is perfect for menopausal skin, nurturing and calming your barrier function while bringing vital hydration and even a little exfoliation to the table.

2. Moisturize To The Max

Research shows that the most common skin complaint during the menopause is dry, irritated, and often itchy skin. This is all thanks to lowering levels of estrogen (an important skin hydrator) as well as reduced sebum. Without both of these important moisturizing tools, water is able to escape more easily from the surface of your skin which leads to dryness, dehydration and everything that comes with it.

To help get ahead of this, you’re going to want to introduce a hydrating serum as well as a really good moisturizer into your daily regime. Try the kick-ass combo of our Multi-Vitamin Facial Serum and Renewing Longevity Moisturizing Cream every morning, and Vitamin C Deep Hydration Night Cream before bed.

3. Use Smart Skincare Ingredients To Control Breakouts

Cell turnover becomes super sluggish during this time in your life which gives dead skin cells a free ticket to hang around at the surface of your skin and make your complexion look kind of dull. When it’s combined with wayward hormones it’s also asking for acne breakouts to do a real number on your skin. For most people these are mild and easily managed with healing, anti-inflammatory skincare ingredients like salicylic acid, niacinamide and tea tree oil – well, hello there Tea Tree Face Wash and Tea Tree Super Serum+.

If you feel like yours are more serious and out of control, however, seek help from a dermatologist.

4. Look After Your Collagen

It’s thought that skin loses a massive 30 percent of its natural collagen levels during the first five years of the menopause. Sound like a lot, right? Yeah, that’s because it is. And collagen is extremely important for the strength, firmness and elasticity of your skin so you’ve got to do everything you can to keep it healthy and plentiful.

How to do this? With a healthy diet, good sleep, marginal stress (preferably none at all, but it’s OK, we’re all human) and some smart skincare choices. Namely retinol at night (is there anything retinol isn’t good for?!), alongside our fabulous Collagen range which includes Smoothing Collagen Serum, Firming Collagen Day Lotion and our Collagen Boosting Skin Supplement which contains vegetarian collagen (none of that animal stuff for us, thanks) alongside skin-strengthening vitamins, biotin and acai.

5. Apply SPF Like Your Skin Depends On It

Because, heads up, it actually does. Dark spots are likely to get darker, bigger and more prevalent during your menopausal years as decades of sun exposure combine with wild hormones, causing your melanin to lose control of itself. Your fine lines and wrinkles are equally likely to suffer thanks to a lack of collagen helping to reinforce the strength and plumpness of your skin. Sigh.

Our advice? Don’t leave the house without applying SPF 30 Mineral Sunscreen with Vitamin C to your face and neck. It’s packed with sun-protective zinc oxide as well as aloe vera to hydrate and nourish your skin and a TruSkin favorite, brightening vitamin C. It’s basically a skincare must. Every. Day. Of. The Year.

Not a fan of those vertical lines that extend from your nose down to the sides of your mouth? Then read on for five ways to help minimize their appearance.

Smile lines might sound rather lovely and, in all honesty, most of us have some kind of fold – however tiny or etched in –  down the sides of our mouth. Do us a favor and dig out a picture of yourself smiling or laughing 20 or so years ago. Chances are, even then, they were apparent. But the thing is, smile lines, aka laughter lines, marionette lines or nasolabial folds come and go with your facial expression when you’re young and your skin is full of delicious collagen. Not so much as time ticks on. In fact, smile lines get progressively deeper as you age, often to the point where they’re always visible around the lips, even when you’re not smiling.

Many people can totally live with their smile lines. Some of you may even find that they’re an essential part of who you are. And we love that. However, that’s not the case for everyone. Smile lines, like crow’s feet and elevens (frown lines) can be a pesky annoyance for many of us. Sounds familiar? Then keep scrolling for some simple skincare tricks and lifestyle habits for helping to reduce the appearance of your smile lines. Just one thing, though. Don’t stop actually smiling in a bid to soften those lines. That’s just miserable.

Prioritize Regular Exfoliation

Exfoliation is one of the simplest ways to stimulate cellular turnover, remove dead skin cells and help improve the appearance of wrinkles by refining the tone and texture of your skin. Of course, in-office treatments like microdermabrasion offer the deepest type of exfoliation so they're always an option, but if you prefer to deal with your skin at home, our 6% AHA, BHA + PHA Liquid Exfoliant is a fabulous choice.

A leave-on liquid that’s best applied to freshly cleansed skin (but before serum), this lightweight treatment contains a super smart blend of exfoliating ingredients to do all the hard work without any kind of scrubbing action. The main ingredients in question are glycolic acid, salicylic acid and gluconolactone which are different types of exfoliating acids. Together, they work like clockwork to encourage collagen production, hydrate the skin and say a big, fat ‘ciao’ to dead skin cells.

It’s gentle enough to use daily but we always recommend starting slowly, then building up to frequent use as your skin acclimates.

Build Collagen With Retinol Or Bakuchiol

Collagen is extremely important for the health of your skin, giving it structure, support, strength and volume. You’re born with tons of fabulous collagen in your skin which is why baby’s skin is so soft and plump. However, as you age, your production of collagen gets slower and thus your levels get lower, making your skin become drier, thinner and less elastic. This happens from around your mid-to-late 20s onwards. Yes, that early!

Sadly, you can’t stop this inevitable natural aging process, but there are many ways to help keep your collagen from disappearing quicker than nature intended.

Two of the most important topical ingredients for collagen are retinol, or nature’s gentler alternative to retinol, bakuchiol. Both of these work at a cellular level to kickstart collagen and encourage a more efficient barrier function to help keep your skin hydrated and healthy. Our Retinol Facial Serum is an incredible nightly treatment for improving smile (and indeed all!) lines, or try our fabulous Longevity Regimen Bundle if retinol’s not your thing.

Stimulate Blood Flow With A Facial Workout

Daily massage around your mouth can be a super effective way to work out the muscles and help improve the skin’s texture in this area. Of course, it won’t miraculously make your smile lines disappear but if you practice it regularly you should see an improvement over time.

Here are three great exercises to try:

1. Create a fist with both hands and place them at the corners of your mouth. Apply gentle pressure, then smooth your fists up the cheekbones to your temples. Repeat 10 times.

2. Part your lips slightly and use the pads of your fingers to pull the corners of your mouth back towards your face while keeping your lips parallel. Hold for 10 seconds and repeat 10 times.

3. Hook the corners of your mouth with your index fingers and pull your fingers apart about a quarter of inch while tightening the corners of your mouth towards each other. Hold the resistance for 10 seconds and repeat 10 times.

Shield Your Skin From Sun Damage

If want to choose just one wrinkle-reducing trick for preserving your collagen and therefore improving wrinkles, lines, folds and creases on your skin, sun protection is unquestionably it. Granted, it won’t get rid of anything that’s already formed, but it will prevent further issues from rearing their heads and will help stop your smile lines from getting any worse.

We understand that applying sunscreen every morning can be a real pain in the butt, which is why we formulated our SPF 30 Mineral Sunscreen with Vitamin C to be a real joy to use. It’s non-sticky, totally lightweight, blends into your skin like a dream and doesn’t leave any annoying white marks. What’s more, it contains a cheeky boost of vitamin C to further protect your skin and add a little extra glow factor. Seems rude not to, right?

Practice Good Lifestyle Habits

Finally, the classic, skin-loving lifestyle habits must never be forgotten about if you want to hold on to young-looking skin for as long as possible. We’re talking, of course, about getting plenty of regular, quality sleep; staying hydrated with lots of sugar-free, caffeine-free drinks and water-rich foods (watermelon, anyone?); drinking booze in moderation; eating a fruit and veggie-forward diet; getting your fill of omega-3s and trying to keep your stress levels to a minimum.

Surely that’s not too much to ask, is it?

Ensure your skin looks and feels its absolute best this sunny season by genning up on everything you need to know about good summer skincare and smart beauty habits. Hint: no you can’t skip sunscreen. Ever.

Summer skin is all about protection, protection and more protection. But you surely know that applying sunscreen every day is an absolute given, don’t you? DON’T YOU? Phew. Then here are a few other summer skincare questions you might have often wondered about…

Which Is Better, Mineral Or Chemical Sunscreen?

Ha, that depends on who you ask!

We believe mineral sunscreen ingredients are far superior to chemical ones but that’s because our incredible SPF 30 Mineral Sunscreen with Vitamin C makes us kind of biased. Mineral sunscreens like zinc oxide and titanium dioxide work by immediately deflecting damaging UV rays away from the surface of your skin, whereas chemical filters like octisalate and avobenzone absorb it and break it down. They also need to be applied for a good 20 minutes before they're able to get to work.

In truth, mineral and chemical sunscreens are equally as effective and some prefer the feel of chemical sunscreens on their skin. However, many experts believe that certain chemical sunscreens may cause hormonal disruption. Not to mention their potential to negatively affect our planet’s marine life. We’re not down with that. Mineral sunscreens, FTW!

How Can I Avoid Those Dreaded Sun Spots?

Easy: stay out of the sun. OK, we know that’s not strictly viable, but seriously, if you don’t want sun spots to ruin your skin’s mojo, you need to stop allowing UV radiation to do a number on your skin.

Sun spots, or solar lentigines, occur when the sun overstimulates the production of melanin (the pigment in your skin) and it gets all out of control, causing uneven brown patches and blotchy skin. Of course, these can be treated with lasers, light-based treatments and topical skincare but prevention is ALWAYS better than cure so be diligent with your sun protection, applying sunscreen every day, re-applying it all day long and avoiding strong sunlight whenever possible.

Also, remember that not all sun spots are quite as innocent as they seem. There is always a danger they can be cancerous so if any mole, freckle or dark spot looks or feels unusual, get it checked out by a professional immediately. Chances are it’s nothing to be worried about, but wouldn’t you rather be sure?

What Are The Best Ways To Reduce Oily Skin When The Temps Hot Up?

Well, first up, do not stop moisturizing your skin. Moisturizing is vital all year round to help keep your skin balanced, hydrated and healthy. The summer months, however, are generally more humid than the winter ones which means it contains extra moisture to help keep your skin hydrated. This means you can definitely afford to lighten it up in the summertime if your regular day cream feels too heavy. Just don’t stop altogether.

Also, try to maximize all that free moisture in the air by applying Hyaluronic Acid Facial Serum every morning after cleansing and before moisturizing. Hyaluronic acid is a moisture magnet, drawing water from the air to the surface of the skin without overloading it or blocking up your pores. We love it. You should, too.

Do I Need To Worry About Applying Retinol In Summer?

If you’re a seasoned retinol user and are vigilant about applying sunscreen every morning, there’s no reason why you shouldn’t continue to use your retinol treatment as normal. Many people believe that retinol makes your skin more sun sensitive and therefore stop using it during the summer months, but that’s not strictly true. Instead, it’s simply not that photostable which means it breaks down and loses potency when it’s exposed to UV radiation. If you use retinol before bed, however, and then commit to a broad-spectrum facial sunscreen every morning without fail, you’re good to use it all year round.

Is SPF Makeup Enough To Protect My Skin Every Day?

Sun protective makeup can be a great addition to regular sunscreen and is great for on-the-go touch-ups , but we don’t believe it should replace your sunscreen. And here’s why: unless you cake your entire face and neck with a thick layer of foundation, you just don’t apply enough to truly offer the broad-spectrum UV protection your skin needs.

We say stick with your sunscreen and think of SPF makeup as the icing on the cake.

Should I Exfoliate More Or Less During The Summer Months?

Most derms agree that a little extra exfoliation in the summertime can be awesome for helping to keep your pores clean and clear while balancing excess sebum and controlling breakouts. Good news for oily skin types, for sure. However, it’s important to remember that over-exfoliating is one of the biggest skin no-nos because it screws up your barrier function and can make your skin itchy, red, irritated and super dehydrated. Very uncool.

Instead of exfoliating every day like your life depended on it as soon as the sun comes out to play, slowly increase the number of days you exfoliate per week to get a feel of what your skin can handle. Do you usually exfoliate just once a week? Then try it twice weekly to see how that goes.

We have two awesome exfoliators for you to try. Our new Vitamin C Gentle Face Scrub which is an incredible, glow-getting physical scrub, and 6% AHA, BHA + PHA Liquid Exfoliant which combines a harmonic blend of exfoliating acids to gently improve cell turnover and reveal brighter, stronger skin. It’s hard to choose, we get that. Sorry, not sorry.

Other Than Sunscreen, How Else Can I Protect My Skin From Sun Damage?

Sunscreen is the most important, for sure, but there are many other ways to look after your skin and shield it from those damaging UV rays.

Topical antioxidants, for a start, are fantastic for reducing free radical damage and conserving your collagen supplies which are easily screwed up by sunlight. They basically neutralize free radicals before they get a chance to cause mayhem in your skin. Vitamins C and E are two of the best antioxidants in skincare and as great as they are alone, they work even better together! Try our Vitamin C Facial Serum underneath your moisturizer and sunscreen every morning for the ultimate sun protective routine.

Other than these important skincare musts, think about wearing longer sleeves, wide-brimmed hats, loose pants and sunglasses as a rule of thumb. And stay in the shade and out of the direct sun.

Now, stay safe out there, people!