True Radical Honesty From Our Community

  • Chemical Vs Physical Exfoliation: Which Is Best?
    When something as important as exfoliation comes in two completely different guises, how do you know which is best? Read on for a complete breakdown of the highs and lows of both chemical and physical exfoliation…

    Exfoliation is one of the simplest, most effective skincare habits for transforming dull, sad skin into the brightest, healthiest-looking skin of your life. It works hard to smooth out annoyingly bumpy skin texture, reduce the frequency of pesky breakouts, decrease excess oil, and even minimize the appearance of fine lines and wrinkles.

    But exfoliation is often plagued by contradictions and it can be hard to navigate the facts. Should you or should you not exfoliate every day? Are scrubs better than exfoliating masks? Or is the opposite correct?

    Of course, the truth usually depends on your skin type and its current condition (because, yes these are two very separate things), but one thing’s for sure, exfoliation takes on two very different forms. And it’s important you know what’s what so you can make the right decision about what’s right for you and your skin.

    Before we go any further, however, let’s have a quick refresh on the basics. As you know, skin renews itself every day, shedding millions of cells as it produces fresher ones deeper below the surface. This process is called desquamation and it’s a pretty efficient way of keeping your skin fresh, healthy, moisturized and well protected from the slings and arrows of daily life. Like most good things in life, though, this process slows down as you age, allowing dead skin cells to hang around at the surface and encouraging dryness, dehydration, blocked pores and the formation of lines, wrinkles and other visible signs of aging.

    The good news is that exfoliation – both physical and chemical – is here to save the day, sloughing off dead skin cells (as well as other nasties like grime, pollution, makeup and excess oil), boosting circulation, accelerating cell turnover and helping to keep your skin’s barrier function ticking along nicely. Technically, both physical and chemical exfoliation do the same thing. But they work in completely different ways.

    So first up, let’s take a look at the most ‘classic’ and well-known form of exfoliation: the physical kind.

    What Is Physical Exfoliation?

    Physical exfoliation is the one you’ll be most used to. Remember those scrubs you made as an enthusiastic teenager that contained all manner of kitchen ingredients like mashed banana, oatmeal and yogurt? Well, thanks to the oatmeal, that’s a physical exfoliant right there.

    Physical exfoliants are abrasives and basically include anything that requires some kind of manual force or motion in order to remove dead cells from the surface of your skin. Face scrubs, which contain grainy elements like sand, sugar, salt and fruit seeds, are the most obvious choice, but mitts, loofahs and cleansing brushes also fit into the same camp.

    Then there are the professional treatments like microdermabrasion and dermaplaning. If you’re not acquainted with these, microdermabrasion works by combining microcrystals with a vacuum suction to exfoliate dead skin cells and stimulate collagen production. Dermaplaning, meanwhile, employs a tiny razor to gently shave the skin’s surface. This helps remove peach fuzz, but is also helps get rid of the upper-most layer of dead skin cells as an extra bonus.

    Is Physical Exfoliation For You?

    When used carefully, gently and not too often (two or three times a week is usually the sweet spot), physical exfoliation can be a great addition to any skincare routine.

    We find they’re particularly great for:

    * Improving poor skin texture
    * Oily skin
    * Boosting circulation
    * A truly deep clean
    * Instantly brighter skin

    In? Then Try: Our brand new Vitamin C Gentle Face Scrub which we’re super excited about. Abrasive without being too hard on your complexion, this delicious scrub harnesses our favorite type of vitamin C, sodium ascorbyl phosphate, alongside antioxidant-rich yuzu lemon (which is also naturally chock-full of vitamin C) to work on dull, lifeless-looking skin fast.

    All this combines with the smoothness of Bora Bora white sand which is no ordinary sand. Ultra-fine, it's extremely gentle on the skin to help promote cell turnover and remove rough, dead skin cells without the irritation often experienced with inferior face scrubs. Add in some soothing, hydrating aloe and all this makes for the ideal twice weekly scrub in a nutshell. Although, fyi, no nutshells were used in the making of this scrub. Nutshells do not have a smooth, uniform shape which makes them notorious for creating micro-tears on the surface of your skin. And we do not want that for you.

    What Is Chemical Exfoliation?

    Instead of using physical movement to boost cellular turnover, chemical exfoliants use topical ingredients (usually acids) to dissolve and break down the bonds between dead skin cells so they slough away more efficiently. Again, there are skincare products you can use at home, but also professional treatments like chemical peels can offer very powerful results.

    Most at-home chemical exfoliants use AHAs, BHAs or PHAs as a means to get the job done.

    Alpha hydroxy acids (AHAs) are water-soluble chemical compounds that are usually extracted from fruit or milk sugars. Glycolic acid is probably the most well-known AHA because it has a very low molecular weight which makes it very good at penetrating the skin. Sometimes, too good if your skin errs towards the sensitive side. And this is where lactic acid comes into its own. Lactic acid has a larger molecular size than its glycolic cousin which makes it way gentler and more readily tolerated by sensitive skin.

    Unlike their water-soluble AHA cousins, beta hydroxy acids (BHAs) are oil-soluble substances which means they’re able to cut through the lipid layers between your skin cells to penetrate into your pores and exfoliate your skin on a much deeper level. As well as being darn good at exfoliating your skin, BHAs also target and reduce excess sebum to clear and brighten the skin – that’s a big deal for anyone struggling with oily, inflamed or acne-prone skin, btw. Examples of BHAs? Frankly there’s only one worth mentioning, salicylic acid which has been studied for decades and proven to not only target pores and increase cell turnover, but to offer incredible antibacterial and anti-inflammatory benefits.

    Last, but not least, you have poly hydroxy acids (PHAs). Much newer to the exfoliation scene, PHAs are a new generation of water-soluble AHAs with all the benefits… but with less of the side-effects. The reason for their gentle nature is that they’re formulated with multiple strands, so they have a larger molecular size and are therefore unable to penetrate the deeper layers of your skin. Instead, they work exclusively on the skin’s surface to boost cell renewal without irritating your complexion. They’re basically your go-to if you have super-sensitive skin but are concerned about the visible signs of aging. Main players include gluconolactone (sometimes referred to as gluconic acid) and lactobionic acid which is an oxidized form of lactose and extracted from cow’s milk.

    Is Chemical Exfoliation For You?

    Just like their abrasive co-workers, chemical exfoliants work for all skin types as long as you patch test them first and use them as often (or as little!) as your skin allows.

    They’re specifically good for…

    * Sensitive skin
    * Targeting dark spots
    * Acne-prone skin
    * Fine lines and wrinkles
    * Enlarged pores

    In? Then Try: 6% AHA, BHA + PCA Liquid Exfoliant which, as the name suggests, combines all three chemical exfoliants (and vitamin C, of course!) to gently but powerfully boost cell regeneration and promote brighter, younger-looking skin. Simply apply it to cleansed skin before your serum and moisturizer for a daily glow-getting fix and watch your skin continue to get better and better.

    Skincare Guide
    Chemical Vs Physical Exfoliation: Which Is Best?
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  • Let’s Be Honest, Are Eye Creams Really Necessary?
    Are eye creams an important part of an effective skincare routine? Or are they just fancy moisturizers in smaller packages? Read on for everything we know about the skin around your eyes and why an eye cream can actually be a very smart choice.

    Skincare companies like ours exist because we want to help you make the most of your skin. We’re not here to pull the wool over your eyes or force you to spend your $$$s on pointless lotions and potions that you don’t actually need. That’s why we think about every single product before launching, ensuring we produce only the very best formulations for your skin, with the highest quality ingredients and years of skincare intel.

    This leads us neatly to a slightly contentious skincare topic: eye cream. Cynics might believe these are just industry hype, but they’re so much more than luxurious items that do very little. In fact, an eye cream can really take your skincare routine to the next level – especially if you have specific concerns about the skin around your eyes.

    Of course, if you’re young and haven’t yet had the pleasure of welcoming things like dark circles, crow’s feet, puffiness and sagging skin to the eye party, you’re probably OK living without an eye cream. For now, anyway. However, if you’re long past those glory days of youth, this small but unassuming skincare great can be a powerful weapon against the visible signs of aging around the eyes.

    What’s The Deal With The Skin Around Your Eyes?

    Skin is skin, right? Wrong. Sure, the general structure of your skin is similar all over your body, but it’s not the same.

    The skin around your eyes, for example, is way thinner than the rest of your face. This means its barrier function is similarly thin and collagen is less readily available. This small area of your face also contains very few sebaceous glands which, as you know, are important for producing sebum and helping to keep the skin soft, supple and moisturized. Couple all this with the fact the skin around your eyes also lacks muscle and fatty tissue and it’s no wonder that it ages up much quicker than the rest of your face. It can be drier and more sensitive. Underlying veins and vessels can also be more visible, and the skin under your eyes, in particular, is prone to becoming loose and lax lightning fast.

    So there you go. The skin around your eyes is very different from the rest of your face. And it consequently has quite different skincare needs.

    Is This Why Eye Cream Is Important?

    In a word, yes. Eye creams are quite different to regular face creams because they’re built to tackle a different kind of skin with a whole bunch of unique issues. For starters, sure, most eye treatments contain those all-important moisturizing ingredients but, in general, eye formulations are way gentler than classic face moisturizers which can easily overload the skin around your eyes.

    Another way eye creams and face creams differ? Their level of potent, active ingredients. Things like retinol and exfoliating acids, for example, are a great way to tackle the signs of aging on your face and neck, but the concentrations used for your face can often be too powerful and irritating for your eyes. It’s also wise to avoid strong alcohols, synthetic fragrances and harsh preservative around your eyes. But, tbh, we also like to avoid them on our entire faces and bodies. Just saying!

    Then there’s all the stuff that eye creams do contain – intentionally put there to deal with eye-specific concerns like dark circles, puffiness, sagging, volume loss and fine lines. You’ll often find ingredients like caffeine, licorice and kojic acid in eye products which work hard to treat under-eye bags. But do you really need those in your regular face cream? Probably not.

    And that’s the honest truth about eye creams. Sure, a gentle face cream is fine if you simply want to keep the skin around your eyes moisturized. But if you want to target deeper issues than pure moisture, then a treatment tailored for this specific area is priceless.

    3 Of The Best Eye Creams To Try Now

    With all that in mind, we couldn’t leave without a nod to our awesome line-up of eye-loving skin treatments…

    1. Depuffing Longevity Eye Cream

    Part of our new Longevity range which launched last year this healthy aging eye cream is already proving to be a huge hit. The secret to its success comes from bakuchiol, an ingredient that’s still fairly new to skincare but has been quite rightly deemed nature’s answer to retinol. And that, dear friends, is no mean feat.

    Studies show that bakuchiol offers all of the skin-regenerating benefits of retinol – improving cellular turnover and accelerating collagen synthesis – but is way kinder to your skin, making it absolutely perfect for the delicate skin around your eyes. This lightweight eye cream combines bakuchiol with coffeeberry extract and lingonberry stem cells to not only strengthen the skin but to help improve the appearance of dark circles and puffy eye bags at the same time. We call this one of our ‘must-try’ products.

    2. Hyaluronic Acid Eye Cream

    Say hello to our creamiest, dreamiest and most hydrating eye treatment that steadily and effectively promotes firmer, brighter skin around your eyes without overloading it with heavy ingredients. Because that is so not want you want in an eye cream.

    Hyaluronic acid is the name of the game here, which visibly plumps the skin by drawing moisture to the surface and bidding farewell to unwanted dehydration. But that’s not all this weightless treatment has to offer. Oh no. It also contains vitamins E and B5 to offer antioxidant protection while soothing, nurturing and empowering your barrier function to keep up the hard work of keeping moisture in, and the bad guys out. Add in a little glycolic acid and vitamin C for their awesome brightening powers and you’ve got yourself a pretty fabulous all-round powerhouse for tired eyes.

    3. Peptide Eye Gel

    Powered by peptides and with a feather-light gel formulation, this daily treatment is your go-to for tackling fine lines, battling eye bags, sorting out dark circles and basically dealing with pretty much any eye concern you throw at it.

    /Size-.5 Fl Oz

    Peptides are known for helping to support collagen and elastin so we harnessed this knowledge and teamed a special peptide complex with plant stem cells, licorice extract (a whizz for reducing puffiness) and hyaluronic acid to offer the skin around your eyes everything it deserves in an eye treatment. We’re talking antioxidant protection, awesome hydration, anti-inflammatory care and gentle, plant-powered potency. Skin aging, beware, this eye gel is truly a force to be reckoned with.

    Eye Care
    Let’s Be Honest, Are Eye Creams Really Necessary?
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  • The 10 Best Facial Serums For All Types Of Mature Skin
    When it comes to looking after mature skin, moisturizer is great. Heck, it’s vital. However, if you really want to amp up your skincare routine, choosing the right facial serum is everything.

    Serums can be tricky to get your head around. Some believe they’re nothing more than an ‘extra’ step in your routine – one that’s, frankly, not that important – while others happily include them in their routine, but then think they can do without moisturizer.

    Wrong. And wrong.

    Facial serums are, in fact, a vital addition to your skincare routine if you want to target specific issues and concerns that go above and beyond what ‘regular’ basics like cleanser and moisturizer can offer. You see, unlike moisturizers they have a very small molecular structure which allows them to penetrate your skin to channel active ingredients like retinol, vitamin C and peptides deeper below the surface – which is often where they’re needed the most.

    Moisturizers, as great as they are, don’t do that. They are, however, essential for sealing in moisture which serums can’t do. And that’s why they make the perfect skincare team.

    Navigating the serum world doesn’t come without its challenges, though. With literally thousands to choose from, how exactly do you make the right decision for your skin? What’s best for dealing with dark spots? Which ingredients should you look out for if you have particularly sensitive skin? And is there something out there that can tackle aging AND oily skin?

    Below, we talk you through our top ten facial serums so you can make an informed decision on what’s right for you…

    The Sensitive Skin Wrinkle Reducer: Rejuvenating Longevity Serum

    As you probably know, retinol is ‘it’ for targeting wrinkles, dull skin and basically making your skin look ten times better. And nobody puts retinol in the corner, us included. But as incredibly effective as retinol is, it also has its downsides. Namely being the frequent cause of dryness, irritation and redness to sensitive skin types. Well this is where bakuchiol shines. Frequently touted as ‘nature’s answer to retinol,’ bakuchiol offers all the benefits of this anti-aging wonder ingredient, but with fewer (if any!) side effect. Our Rejuvenating Longevity Serum harnesses all this, alongside revitalizing snow algae and lingonberry stem cells to offer sensitive skin the healthy aging serum it deserves.

    The Early Aging Treatment: Smoothing Collagen Serum

    Collagen is one of the most important components in your skin, keeping it strong, supple and firm. But life’s a b*tch and once you hit your mid-20s your collagen levels start to dwindle by about 1 percent every year. That might not sound like a lot but you’ll sure notice it in ten years when your skin, well, just isn’t what it used to be. If this sounds familiar and you’re already seeing fine lines around your eyes and a little sagging around the jawline, our Smoothing Collagen Serum could be just what you need. It combines collagen peptides (vegan, of course), ceramides and a powerful blend of antioxidant-rich superfruits to kick-start collagen synthesis and help prevent your skin aging up before its time.

    The Skin Brightening Superhero: Vitamin C Facial Serum

    The OG of TruSkin and still a fan favorite, our Vitamin C Facial Serum is hard to beat if you’re looking for an insanely good facial serum to not only help glow up your skin but to protect it from the onslaught of environmental aggressors (sun, yes, we’re talking about you).

    Like retinol, pure vitamin C can be a tad irritating if you’re not careful, but we cut out all of those risks by using a C-derivate called sodium ascorbyl phosphate (SAP). SAP is a salt form of vitamin C which makes it kinder to the skin and one of the most stable versions available in skincare. It’s a shoo-in for dull, aging skin.

    The All-Round Nice Guy: Multi-Vitamin Facial Serum

    While some people love to really hone in on the things they don’t love about their skin, others prefer a more rounded approach to skincare. And that’s why we created our Multi-Vitamin Facial Serum. Like an oral muti-vit supplement, but one you apply topically, this lightweight milky facial serum comes brimming with no less than 11 plant-derived vitamins, minerals and electrolytes to offer an all-in-one approach to youthful, healthier-looking skin. It helps improve tone, texture, firmness and hydration without having to rely on 10 other products to do the exact same job. Smart stuff.

    The Mature-But-Still-Oily Skin Savior: Tea Tree Super Serum+

    We don’t know about you but we specifically remember being told that our greasy, teenage skin a) would not be so oily as we got older and b) would age way better than our friends with drier skin. Lies, all lies. OK, so the oil might have a subsided a little and the wrinkles aren’t so bad, but still miracles definitely did not happen.

    Oily, mature skin is not easy to manage. In fact, the words ‘balancing' and 'act’ come to mind. Which is why you should make tea tree oil your BFF. Due to its potent anti-inflammatory and antimicrobial properties, tea tree oil is fantastic for treating super-oily skin, enlarged pores and breakouts. Our Tea Tree Super Serum+ blends it with hyaluronic acid to deal with dehydration, plus niacinamide and organic aloe. Gorgeous.

    The Dehydration Rescue Serum: Hyaluronic Acid Facial Serum

    Unless you’ve been hiding under a very large rock for the past ten years, hyaluronic acid will be no stranger to you. To refresh, hyaluronic acid, sometimes known as hyaluronan, is a sugar molecule that’s found by the bucketload in your skin where it helps keep it cushioned, lubricated and hydrated by drawing in water like a sponge. Dehydration can be a major issue as you get older because your natural levels of HA disappear and your barrier function becomes weaker.

    If dehydration is something you’re concerned with, you can’t go wrong with Hyaluronic Acid Facial Serum. As the name suggests, it comes packed with oceans of hyaluronic acid alongside vitamins C and E.

    The Dark Spot Destroyer: Vitamin C Super Serum+

    Wrinkles are one thing but they’re not the only skin gripe we have to deal with as we get older. Dark spots, aka hyperpigmentation, are also a thing and they’re caused by an overproduction of melanin which happens as a result of too much sun, acting-out hormones or some kind of skin trauma like acne or a burn.

    Sounds familiar, then add Vitamin C Super Serum+ to cart right this minute! Why? Because vitamin C was born to help fade existing dark spots and prevent new ones from forming. This highly powered serum also blends retinol for extra anti-aging prowess, plus niacinamide to soothe and hyaluronic acid to hydrate. Word is, it’s so good, you probably only need to apply it a few times a week.

    The Overnight Rescue Remedy: Retinol Facial Serum

    /Size-1 Fl Oz

    What kind of skincare company would we be if we didn’t have a retinol serum? Thankfully, we’re not those people. Say hello to Retinol Facial Serum which combines this anti-aging heavy-hitter with hyaluronic acid, vitamin E, glycerin and aloe to help counteract and balance the strength of retinol. Contrary to popular belief, retinol is perfectly fine to apply morning and night but we prefer to save it for bedtime. How so? Well, retinol is ideal for helping your skin to regenerate as you sleep plus saving it for nighttime means you get to use a completely different serum in the morning, ha!

    The Skin Harmonizer: Niacinamide (B3) Facial Serum

    Another one of our winning all-rounders, Niacinamide (B3) Facial Serum is the absolute nuts for treating a whole bunch of skin types and concerns. Along with vitamins C and E, niacinamide is an effective antioxidant that works hard to help your skin neutralize damaging free radicals. It’s also fantastic at balancing sebum, calming inflammation and increasing the production of ceramides in the uppermost layers to help maintain a strong, protective barrier and more resilient skin.

    The Skin Firming Friend: Peptide Facial Serum

    Peptides are often talked about in skincare but they can be hard to get your head around. All you really need to know is that, like proteins, they’re chemical compounds made up of amino acids. Because of their similarity to proteins, studies show that peptides are able to penetrate the skin really well, signaling your cells to produce more collagen – undoubtedly the skin’s most important protein of all.

    Proteins are key if you want to maintain firmer, smoother and more lifted skin, so it figures that anything you can do to boost collagen, elastin and keratin (all proteins in their own right) is a major plus for the look and feel of your skin. Peptide Facial Serum is just the job here, not only targeting your skin’s essential proteins but also helping to strengthen, hydrate and tone your complexion.

    Skincare Guide
    The 10 Best Facial Serums For All Types Of Mature Skin
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  • Insanely Good Skincare Ingredients That Pair Well With Vitamin C
    PSA: pair vitamin C with other effective skincare ingredients and it becomes next-level good.

    Vitamin C is basically our middle name here at TruSkin. Don’t get us wrong, we love any skincare ingredient that offers real-life benefits to your skin that you can actually see and feel. Retinol is one of the first that comes to mind, but also bakuchiol, its plant-derived cousin has also become a permanent fixture in our daily routines.

    However, there’s something about vitamin C that makes it hard to beat. Vitamin C is a powerful antioxidant that’s been proven to fight environmental stressors and thus protect your skin from all the damage that comes from exposure to things like smoking, pollution and, quelle surprise, UV radiation. It’s also known to inhibit a certain enzyme in your skin called tyrosinase which helps keeps melanin under control and reduces your likelihood of developing sun-related dark spots and an uneven skin tone. And if you’re worried about the potency of pure vitamin C on your skin? Don’t be. L-ascorbic acid (the pure stuff) packs a pretty mean punch, for sure, but there are many kinder-to-skin derivatives out there, including our favorite, sodium ascorbyl phosphate which is gentle, but oh-so-mighty.

    All this is great, but one of our absolute favorite things about vitamin C is that it partners so well with other true greats. So which ones are worth your time? We’ve rounded up the vitamin C pairings we believe are pretty unbeatable.

    Vitamin C + Vitamin E: The Ultimate Antioxidant Duo

    As skincare couples go, vitamin C and vitamin E are an unbeatable little double act. You know that phrase, ‘you complete me’? That's these two, in a nutshell.

    C and E are both potent antioxidants and proven to neutralize damaging free radicals which form in the skin when it’s exposed to environmental nasties. This helps reduce oxidative stress, slowing down cell damage and thus helping to preserve important proteins in your skin like collagen and elastin. As you know, these are super important to keep your skin strong, soft, clear and youthful-looking.

    Of course, vitamin C does a pretty good job of this on its own, but if you combine it with vitamin E you automatically amp up both of their superpowers with zero effort at all. You see, vitamin E strengthens and accelerates vitamin C's protective abilities by preserving its stability and efficacy. Meanwhile, C stops E’s age-fighting powers from depleting as it fights off those free radical bad guys.

    Vitamin E is also great at soothing and hydrating the skin as an extra bonus. Together, they're the ultimate fighting champions.

    Try: Vitamin C Facial Serum

    Vitamin C + Sunscreen: Great Alone… Even Better Together

    As we’ve drummed into you by now, sunscreen is the number one way to fight off external skin aging, reducing your likelihood of developing everything from lines and wrinkles through to dull skin, sagging and dark spots. Any broad-spectrum sunscreen that has a decent SPF of at least 30 is going to effectively shield your skin from sun damage. No arguments there. However, there’s one way to make your sunscreen work even better. And that’s by pairing it up with vitamin C.

    Studies show that vitamin C makes sunscreen work harder by neutralizing more free radicals than sunscreen is able to do on its own. It’s also thought to help your sunscreen absorb more UV radiation.

    The truth is that sunscreen is only able to shield your skin from around 50 percent of the number of free radicals caused by the sun. And not only that, but even the most highly protective sunscreens that boast SPFs of staggering numbers can only protect your skin from around 98 percent of UV radiation. This means a certain number of UV rays are always going to sneak through. Ditto free radicals.

    C to the rescue. And how!

    Try: SPF 30 Sunscreen with Vitamin C

    Vitamin C + Hyaluronic Acid: The Hydrating Power Couple

    Vitamin C plays pretty well with most skin types – especially if you stick with the skin-loving sodium ascorbyl phosphate – but still, everyone’s skin has different levels of sensitivities so irritation can never be counted out.

    So, what’s a great way to reduce your chances of flaring up? By ensuring your skin’s barrier function is strong and well hydrated. Of course, gentle cleansing and moisturizing is key, but another effective trick for rehydrating your skin is to couple your vitamin C with the master of moisture: hyaluronic acid.

    Hyaluronic acid (HA) is a type of polymer that acts as a powerful lubricant and humectant. More technical jargon, we know, but humectants are water-loving components that suck in moisture and hold onto it like a sponge. They’re essential for keeping the skin hydrated, plump and smooth and, as humectants go, HA is kind of a big deal. Just one gram of the stuff can hold up to six liters of water.

    HA is very gentle on the skin and works like a dream with most other skincare ingredients, especially vitamin C whose anti-aging and texture-enhancing abilities get enhanced like nobody’s business by the powers of HA. HA can also counteract any sensitivities or dryness you might experience from vitamin C. Major plus points.

    Try: Vitamin C Super Serum +

    Vitamin C + MSM: The Collagen Protectors

    It upsets us that MSM isn’t center stage like vitamin C and retinol, but hey, not everyone can be the leading lady, right? But don’t let that fool you because, just like any great movie, the supporting actors are just as important. Often even more so. And MSM is all that… and then some.

    Not familiar with the powers of MSM? Well, to quote its full name, methylsulfonylmethane is a natural-occurring form of sulfur that’s often referred to as the ‘beauty’ or ‘healing’ mineral. Does it deserve such a nickname? Absolutely. Its inherent ability to encourage blood flow, fight inflammation and boost collagen makes it a total whizz-kid for the skin. Simple as. It also works darn hard to fight environmental damage by helping to enforce your body’s natural defense system, so there’s also that.

    In skincare, vitamin C helps your skin to readily absorb MSM, doubling up their combined collagen love and working extra hard to fight off the visible signs of premature aging.

    Try: Vitamin C Deep Hydration Night Cream



    Vitamin C
    Insanely Good Skincare Ingredients That Pair Well With Vitamin C
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  • Good Or Bad? 5 TikTok Skincare Trends – Dissected
    Are social media skincare hacks harmful or helpful? To follow, our thoughts on five of the latest beauty fads doing the rounds…

    Isn’t social media awesome? Well, it is, until it isn’t. You see, the problem with giving everyone a voice and a platform on which to share their skincare routines and DIY beauty hacks is that not ‘everyone’ is an expert. In fact, most people are far from it. Of course, there are plenty of fabulous makeup artists, dermatologists, plastic surgeons and aestheticians you can follow across Instagram, YouTube and TikTok and a lot of them have incredible advice to offer. There’s also a lot to be said for things like Facebook Groups where, if you struggle with chronic skin issues, you can connect, learn and find solace from others with similar concerns.

    But then there’s all the other 'stuff' from people who have so much to say… about things they don’t know that much about. And this is the kind of information that can do more harm than good. This is why we’ve sifted through some of the most recent viral skincare fads you might want to be wary of. Instead, read on for the real truth about how best to take care of your skin.

    1. Slugging

    What Is Slugging?

    Skin slugging might sound gross, but it’s become a huge deal on TikTok, with its hashtag currently notching up around 1.5 billion views.

    Not to be confused with most people’s least favorite mollusk, slugging involves smearing a thick layer of petroleum jelly all over your skin as the last step in your nightly skincare routine. Do so and you’re guaranteed to wake up with the softest, most moisturized skin ever. So they reckon, anyway.

    Is Slugging Good For Your Skin?

    This trend started gaining momentum almost two years ago, but it will not go away. Therefore there has to be something in it, right? Well, petroleum jelly is an occlusive ingredient that creates a seal over your skin to help lock in moisture. So, sure, it will definitely stop water from evaporating from the surface of your skin as you sleep, we’ll give you that. However, petroleum jelly has no hydrating qualities. At all. This means it doesn’t really moisturize your skin, it just stops any moisture that’s already present from escaping from the surface of your skin.

    Not only that but petroleum jelly creates a barrier over your pores, completely blocking them and causing no end of problems for oily skin types. Namely, breakouts like you will never believe.

    Much Better Advice?

    Rather than slathering your skin with what is essentially just ‘grease,’ you’re much better off applying night cream to not only lock in moisture but to help hydrate and feed your complexion with skin-loving ingredients like antioxidants, ceramides, peptides and/or vitamins and minerals.

    Our Vitamin C Deep Hydration Night Cream is a great bet or why not try the combo of our new Rejuvenating Longevity Serum and Renewing Longevity Moisturizing Cream?

    2. Potatoes For Pimples

    What's It All About?

    Dealing with acne can be a real struggle. Especially when you reach adulthood when you were promised your skin would be so much clearer. But it’s not common to be plagued by breakouts as you get older. In fact, research shows that around 25 percent of American women in their 40s suffer from some kind of acne.

    It’s no wonder, therefore, that there are so many short-term hacks for dealing with pimples. Back in the day it was toothpaste and nail varnish remover (gasp!). Now it’s slices of raw potatoes. The idea is that you tape a small slice over your spot to make it magically disappear. Some TikTokers have even resorted to rubbing the whole darn thing over their skin.

    Are Potatoes Good For Your Skin?

    Don’t get us wrong, we love a potato as much as the next person. But on our dinner plates, not taped to our faces. So, why has this acne hack become such a thing? Ha, your guess is as good as ours but the main draw is that potatoes have anti-inflammatory and antioxidant properties which are both known to help reduce redness and unwanted pigmentation.

    They also contain exfoliating and oil-reducing properties and feel nice and cool on the skin which is a big deal when you have a big, throbbing red zit on your chin. So maybe, just maybe, they might offer some short-term benefits. But little more than that.

    Much Better Advice?

    If you’re an acne sufferer, you’ll understand that short-term fixes are all well and good but, in truth, it’s all about the long-term. This is why we prefer to treat and control breakouts with smart skincare that’s been specifically (and safely!) formulated for the job. Products that contain science-led and dermatologically-tested ingredients like salicylic acid, tea tree oil and AHAs are going to offer your skin way better benefits than a bag of your best russets. Sorry, but they just will.

    3. Sunscreen Contouring

    What Is Sunscreen Contouring?

    If we had to choose just one viral beauty trend that gets our blood boiling the most, it would be sunscreen contouring. Stupid at best, downright dangerous at worst, sunscreen contouring is when you apply sunscreen to select areas of your face and body only, in order to intentionally create tan lines for a contoured effect.

    Some people have taken to applying a lower SPF to areas of their face they want to tan more, and a higher SPF to those they want to remain pale and ‘highlighted’ but either way, this is bad news. 

    Is Sunscreen Contouring Good For Your Skin?

    Absolutely not. Not even slightly. The sun is responsible for almost 90 percent of skin aging, accelerating the formation of fine lines, wrinkles, sagging and dark spots. This means it’s absolutely essential to protect ALL exposed skin to the damaging effects of UV radiation. Because tan skin = damaged skin. End of story. Not only that, but c’mon people, skin cancer.

    Much Better Advice?

    First, in order to truly protect your skin from the damaging effects of the sun, you need to apply SPF 30 Mineral Sunscreen every day to all areas of exposed skin. The alternatives are just not worth it. And if you do want to create contours on your face and body such as highlighting your cheekbones, sculpting your nose or defining your abs, stick with a self-tanning lotion or makeup. Easy. And way less damaging.

    4. Lemon Juice As Toner

    What's It All About?

    Pure lemon juice. As toner. Simple as that.

    Yes, lemons are astringent, yes they’re packed with vitamin C and yes, vitamin C is awesome for the look, feel and health of your skin. But when life gives you lemons, do not squeeze out their juice and use it to tone or brighten your face.

    Is Lemon Juice Good For Your Skin?

    Citric acid can be an incredible ingredient in many topical skincare treatments, offering great antioxidant qualities and helping to fight environmental skin damage. However, skincare products are formulated in certain ways and use very specific concentrations of ingredients in order to help benefit your skin without causing irritation. Pure lemon juice, however? The opposite. Applying it in its pure form can seriously irritate your skin, screwing up your barrier function and causing long-term issues with hyperpigmentation and sensitivities. It can even burn your skin if you’re not careful.

    Keep yours for the G&Ts and leave lemon skincare cocktailing to the pros, OK?

    Much Better Advice?

    Get your fix of vitamin C from a facial serum that contains sodium ascorbyl phosphate (SAP) which is a gentle and very effective form. Our Vitamin C Facial Serum is always a big favorite but we also have the mighty Vitamin C Super Serum + which really amps up your glow factor. We like to use it twice a week, alternating between this and the OG.

    5. Face Taping

    What Is Face Taping?

    This cheeky little trick has been used by Hollywood’s finest for decades so sorry, TikTok-ers, but you did not invent this one. Also known as wrinkle taping, the idea behind it is that you strategically place sticky tape on your face, usually overnight, to lift the skin, reduce muscle movement and therefore reduce the appearance of fine lines and wrinkles. It’s most often used under the eyes, at the edges of the cheeks, over the forehead or across the chest area.

    You can also use face tape to provide an immediately lifting effect, keeping it on for an event, for example, whilst camouflaging it with heavy makeup.

    Is Face Taping Good For Your Skin?

    As an immediate wrinkle-reducer and skin-smoother, face taping is actually pretty effective. But it’s a very short-term fix and takes a lot of clever makeup artistry to cover the tape and make it look natural.

    As an overnight solution however? Yeah, we’re not convinced. For one thing, the glue that’s used on the tape can be super irritating for some skin types, especially if it’s used under the eyes where your skin is thin and extremely delicate. And for another, leaving the tape on for long periods of time can clog your pores and encourage breakouts. The phrase, ‘out of the frying pan, into the fire,’ comes to mind.

    Much Better Advice?

    Two words: effective skincare. Cleansing and exfoliating regularly, treating your skin with daily antioxidants, applying sunscreen daily and using age-defying ingredients like retinol, bakuchiol, hyaluronic acid and vitamin C? So much better than silly old face tape that might be OK for ten minutes but will do no good in the long-term.

    Try our new Smoothing Collagen Serum, Firming Collagen Day Lotion and Collagen Boosting Skin Supplement which are great for healthily preventing premature aging.


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  • Exactly How Does Vitamin C Help Brighten Your Skin?
    As skincare ingredients go, vitamin C is seen as the holy grail of glowy, radiant skin. But does vitamin C really work? And if so, how?

    Vitamin C. If you know anything about TruSkin, you will know that we are all about it. Our first ever product was our award-winning and best-selling Vitamin C Facial Serum and over the last ten years, almost our entire range has been built around this fan favorite face treatment.

    But what exactly is it about vitamin C that makes it SO good that it had to be the absolute foundation of our skincare journey? And why is it hailed as the one of the best ingredients for brightening dull skin?

    Read on for the three main reasons we believe vitamin C deserves every inch of its glow-getting praise…

    Vitamin C: The Antioxidant Master

    Vitamin C is a very powerful antioxidant. Science says so. And who are we to argue with science?

    Antioxidants are super important for the health of your skin. You see, life can be a constant struggle as far as your skin is concerned. You can’t get away from sun exposure, environmental pollution and stress – they’re all part of daily life. But they’re no good for your skin. Similarly, a lack of sleep, poor diet choices and smoking all contribute to this onslaught of aggressors that totally compromise the strength and stability of your skin.

    Why are these such bad news? Two words: free radicals. Free radicals form in your skin when it’s been exposed to the aforementioned daily aggressors. They’re very unstable, highly reactive atoms that have unpaired electrons, and their mission in life is to pair up these electrons in order to stabilize themselves. In order to do that they commit theft, pinching electrons from unsuspecting healthy cells and proteins in your body. In your skin, specifically, they seriously chip away at things like collagen and elastin, damaging your skin’s tone and texture, and making it look dull and sad at lightning speeds.

    Thankfully, the world has blessed us with antioxidants which help neutralize free rads by offering up electrons without themselves becoming damaged. They’re super important in the quest for healthy, bright skin which is why applying a topical antioxidant every day should be a vital part of your skincare regime.

    We have tons of awesome vitamin C products for you to try but if you really want to reap the benefits, you should opt for a facial serum first and foremost. Serums have a very low molecular weight which means they’re able to penetrate your skin and deliver all their goodness exactly where it’s needed. Try our high-powered Vitamin C Super Serum + which offers a concentrated hit of vitamin C alongside hydrating hyaluronic acid and soothing niacinamide.

    Vitamin C: The Dark Spot Warrior

    Granted, most people know about vitamin C’s extraordinary antioxidant powers, but that’s not all it offers in terms of skin-brightening assistance.

    Studies have also shown that vitamin C helps reduce dark spots and an uneven skin tone by blocking melanin production. As we’re sure you know, melanin is what gives your skin (as well as your eyes and hair) its color. The more melanin your skin produces, the darker your skin naturally is.

    Melanin also absorbs UV radiation to help protect your skin from sun damage. This is why, when your skin is exposed to sunlight, melanin production amps up and your skin may become darker. Sometimes this is uniform and you tan, but other times melanin production becomes a bit wayward, and your skin tone becomes patchy and irregular as dark spots appear.

    Dark spots can really kill your skin’s radiance, giving your tone an uneven appearance and generally making it look like kind of ‘meh.’ Of course, sunscreen is vital for warding off sun damage, but vitamin C is another great way to help keep melanin under control.

    How does vitamin C help reduce the appearance of dark spots? Well, research shows that it inhibits a certain enzyme called tyrosinase which melanin needs in order to synthesize. Without tyrosinase, melanin production slows down meaning less darkness and potential patchiness as a result. Bingo!

    Try the awesome duo of Vitamin C Brightening Cleanser each morning, followed by Vitamin C Facial Serum, Vitamin C Brightening Moisturizer and that all-important sunscreen. Winner.

    We also have a Vitamin C Deep Hydration Night Cream to help brighten, strengthen and repair your skin while you’re asleep. Just remember to always patch test any of these formulations before using regularly all over. All of our products are gentle and suitable for most skin types but everyone’s skin reacts differently, so you can never be too careful.

    Vitamin C: The Sunscreen Bestie

    Going back to sunscreen for a minute, this is the number one way to fight off ALL signs of skin aging, including dull skin and dark spots. Any broad-spectrum sunscreen that’s mineral-forward and has an SPF of at least 30 is going to do your skin all number of radiance-boosting, protecting and anti-aging favors, that’s for sure. However, if you really want to soup up the effects of your sunscreen and double down on its benefits, vitamin C is a shoo-in.

    Word is that vitamin C makes sunscreen work better and harder, neutralizing more free radicals (check!) and helping your sunscreen absorb more UV radiation (double check!).

    The thing is, even the very best, most highly protective sunscreens can only protect your skin from 98 percent of UV rays, so there will always be a few that slip through the proverbial SPF net. Not only that but certain studies have shown that sunscreen is only able to shield your skin from around 50 percent of the number of free radicals caused by the sun. So why would you not want to try to catch all those extra rays and rads by combining the antioxidant prowess of vitamin C alongside your sunscreen? There’s no reason not to do that. No reason at all.

    Especially when our SPF 30 Mineral Sunscreen has been powered up by vitamin C for you, anyway. 

    The pleasure is all ours!

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