True Radical Honesty From Our Community

Not a fan of those vertical lines that extend from your nose down to the sides of your mouth? Then read on for five ways to help minimize their appearance.

Smile lines might sound rather lovely and, in all honesty, most of us have some kind of fold – however tiny or etched in –  down the sides of our mouth. Do us a favor and dig out a picture of yourself smiling or laughing 20 or so years ago. Chances are, even then, they were apparent. But the thing is, smile lines, aka laughter lines, marionette lines or nasolabial folds come and go with your facial expression when you’re young and your skin is full of delicious collagen. Not so much as time ticks on. In fact, smile lines get progressively deeper as you age, often to the point where they’re always visible around the lips, even when you’re not smiling.

Many people can totally live with their smile lines. Some of you may even find that they’re an essential part of who you are. And we love that. However, that’s not the case for everyone. Smile lines, like crow’s feet and elevens (frown lines) can be a pesky annoyance for many of us. Sounds familiar? Then keep scrolling for some simple skincare tricks and lifestyle habits for helping to reduce the appearance of your smile lines. Just one thing, though. Don’t stop actually smiling in a bid to soften those lines. That’s just miserable.

Prioritize Regular Exfoliation

Exfoliation is one of the simplest ways to stimulate cellular turnover, remove dead skin cells and help improve the appearance of wrinkles by refining the tone and texture of your skin. Of course, in-office treatments like microdermabrasion offer the deepest type of exfoliation so they're always an option, but if you prefer to deal with your skin at home, our 6% AHA, BHA + PHA Liquid Exfoliant is a fabulous choice.

A leave-on liquid that’s best applied to freshly cleansed skin (but before serum), this lightweight treatment contains a super smart blend of exfoliating ingredients to do all the hard work without any kind of scrubbing action. The main ingredients in question are glycolic acid, salicylic acid and gluconolactone which are different types of exfoliating acids. Together, they work like clockwork to encourage collagen production, hydrate the skin and say a big, fat ‘ciao’ to dead skin cells.

It’s gentle enough to use daily but we always recommend starting slowly, then building up to frequent use as your skin acclimates.

Build Collagen With Retinol Or Bakuchiol

Collagen is extremely important for the health of your skin, giving it structure, support, strength and volume. You’re born with tons of fabulous collagen in your skin which is why baby’s skin is so soft and plump. However, as you age, your production of collagen gets slower and thus your levels get lower, making your skin become drier, thinner and less elastic. This happens from around your mid-to-late 20s onwards. Yes, that early!

Sadly, you can’t stop this inevitable natural aging process, but there are many ways to help keep your collagen from disappearing quicker than nature intended.

Two of the most important topical ingredients for collagen are retinol, or nature’s gentler alternative to retinol, bakuchiol. Both of these work at a cellular level to kickstart collagen and encourage a more efficient barrier function to help keep your skin hydrated and healthy. Our Retinol Facial Serum is an incredible nightly treatment for improving smile (and indeed all!) lines, or try our fabulous Longevity Regimen Bundle if retinol’s not your thing.

Stimulate Blood Flow With A Facial Workout

Daily massage around your mouth can be a super effective way to work out the muscles and help improve the skin’s texture in this area. Of course, it won’t miraculously make your smile lines disappear but if you practice it regularly you should see an improvement over time.

Here are three great exercises to try:

1. Create a fist with both hands and place them at the corners of your mouth. Apply gentle pressure, then smooth your fists up the cheekbones to your temples. Repeat 10 times.

2. Part your lips slightly and use the pads of your fingers to pull the corners of your mouth back towards your face while keeping your lips parallel. Hold for 10 seconds and repeat 10 times.

3. Hook the corners of your mouth with your index fingers and pull your fingers apart about a quarter of inch while tightening the corners of your mouth towards each other. Hold the resistance for 10 seconds and repeat 10 times.

Shield Your Skin From Sun Damage

If want to choose just one wrinkle-reducing trick for preserving your collagen and therefore improving wrinkles, lines, folds and creases on your skin, sun protection is unquestionably it. Granted, it won’t get rid of anything that’s already formed, but it will prevent further issues from rearing their heads and will help stop your smile lines from getting any worse.

We understand that applying sunscreen every morning can be a real pain in the butt, which is why we formulated our SPF 30 Mineral Sunscreen with Vitamin C to be a real joy to use. It’s non-sticky, totally lightweight, blends into your skin like a dream and doesn’t leave any annoying white marks. What’s more, it contains a cheeky boost of vitamin C to further protect your skin and add a little extra glow factor. Seems rude not to, right?

Practice Good Lifestyle Habits

Finally, the classic, skin-loving lifestyle habits must never be forgotten about if you want to hold on to young-looking skin for as long as possible. We’re talking, of course, about getting plenty of regular, quality sleep; staying hydrated with lots of sugar-free, caffeine-free drinks and water-rich foods (watermelon, anyone?); drinking booze in moderation; eating a fruit and veggie-forward diet; getting your fill of omega-3s and trying to keep your stress levels to a minimum.

Surely that’s not too much to ask, is it?

Did you know, your skincare routine needs to work extra hard during the summer months to ensure your complexion stays clear, moisturized and protected all season long?

One of the most important ways to keep your skin healthy is to employ a solid, consistent skincare routine. All year round. And what this means is finding your perfect product matches to help you build a basic routine that includes a gentle cleanser, facial serum, eye cream, moisturizer and sunscreen.

Once you find your sweet spots, however, this doesn’t mean you have to stick to them to the letter. Because things change. And so does your skin.

During the summertime, days get longer and warmer – which means more time outdoors and more environmental stressors for your skin to contend with. The weather also becomes more humid (depending on where you live, of course) which offers up more water in the air. And that’s great for your skin (free moisture, yay!), but super annoying for your hair (one word: frizz).

So, what are the best ways to ensure your routine stays fairly consistent while allowing your skin to smoothly transition from winter to summer? Below, are some of the most important dos and don’ts we believe are crucial for this time of year.

DO Try A Double Cleanse In The Evening

As a rule, we believe that cleansing your skin with just one gentle, but effective formulation should be enough. However, in the summertime you’re potentially sweating more and (definitely) piling on more sunscreen, so an evening double cleanse can be a really good trick to have up your sleeves to ensure your pores are clean and clear before bed.

Double cleansing is pretty simple. It requires cleansing your skin twice – first with an oil-based formulation to cut through makeup, sebum and sunscreen, then again with a water-based product to get rid of sweat and other surface debris. It’s a great way to thoroughly cleanse your skin before bed when it needs just that little bit more after a day in the heat. Try taking off your makeup with an oil-based remover or balm first, then wash your skin with your regular, gentle face wash. We’re big fans of using Vitamin C Brightening Cleanser in the summertime but we have plenty of awesome ones to choose from, right here.

DON’T Overdo The Actives

It’s tempting to go wild with active ingredients in the summer when your skin feels stronger and more resilient. Don’t do that. Topical actives like retinol, alpha hydroxy acids (AHAs) and vitamin C are fabulous ways to target and treat your skin. However, you need to tread carefully with them – especially when it comes to retinol which is a potent ingredient that encourages your skin to turn over more efficiently. It’s an incredible way to boost the tone, texture and condition of your skin, for sure, but too much of a good thing can cause sensitivities and will make you more susceptible to the slings and arrows of UV radiation.

Our advice is to stick with retinol at night only, and maybe apply it just two or three times a week depending on your skin. You could also switch it out for bakuchiol which is a milder alternative and a real winner during the summer months. Try our Longevity Regimen Bundle which includes all three of our bakuchiol formulations – Rejuvenating Longevity Serum, Renewing Longevity Moisturizing Cream and Depuffing Longevity Eye Cream.

DO Apply Sunscreen Daily

The single most important way to look after your skin and preserve its integrity is to apply sunscreen every freakin’ day. It’s the most effective way to protect your skin from premature aging and will decrease your risk of skin cancer dramatically. Of course, the sun is around all year long, but in the summertime the intensity of UVB radiation is going to burn your skin lightning fast unless you shield it with a high quality sunscreen.

Your sunscreen should be the final step in your routine every morning, and it should check BOTH of these boxes.

✅ It must be SPF 30 or above. This blocks about 97 percent of UVB radiation.

✅ It must be broad-spectrum. This ensure it offers equal protection from UVA as well as UVB radiation. And that’s the stuff that’s around all year long, even on cloudy days.

We also prefer mineral sunscreens like zinc oxide and titanium dioxide over chemical ones like oxybenzone and octisalate. Mineral sunscreens are a more natural choice. They’re also environmentally-friendly and provide instant protection as soon as they’re applied.

Get your fill of all of the above check points with our SPF 30 Mineral Sunscreen with Vitamin C.

DON’T Forget To Reapply It, Regularly

Applying sunscreen to your face once a day in the winter is OK since you’re probably not spending that much time outdoors. However, in the summertime, when you’re likely to be outside and exposing your skin to longer periods of sunshine, it’s crucial to reapply generously, every couple of hours.

DO Up Your Topical Vitamin C

Vitamin C and summer are like gin and tonic – perfect together. Vitamin C is one of the most die-hard antioxidants, working like crazy to combat the free radical damage that amps up big time in the summertime (thanks to UV radiation). It also contains properties that help inhibit tyrosinase, an enzyme that generates melanin synthesis.

As you know, melanin is responsible for the color of your skin, hair and eyes, and when you expose your skin to sunlight, melanin production goes into overdrive, making your skin tan. Melanin production can also become erratic if you keep on battering it with UV radiation, resulting in patches of dark skin otherwise known as sun spots. And this is where topical C comes to the rescue. By inhibiting tyrosinase and thus regulating melanin production, vitamin C helps to gradually fade patchy, dark areas and limit your risk of developing new ones.

We use an awesome derivative of pure vitamin C called sodium ascorbyl phosphate (SAP) across all of our vitamin C formulations. Why SAP? Well, it’s way more stable than the pure stuff. It's also gentler on your skin which makes it officially the perfect way to treat your skin without causing irritation. Try our Vitamin C Facial Serum underneath your moisturizer every morning.

DON’T Be Tempted To Over-Exfoliate

Over-exfoliating is one of the most common skin faux-pas out there and it’s hella bad for your barrier function, making your skin dehydrated and itchy if you’re not careful. Most derms agree, however, that it can be a great idea to up the exfoliating ante in the summertime to help keep your pores clean and clear while balancing excess sebum and controlling breakouts.

This doesn’t give you free rein, however, to exfoliate too much. And by ‘too much’ we mean every day. Instead, slowly increase the number of days you exfoliate per week to get a more sensible feel of what your skin can handle.

We have two awesome exfoliators to suit all tastes. Our new Vitamin C Gentle Face Scrub is an incredible physical scrub while 6% AHA, BHA + PHA Liquid Exfoliant harness the powers of exfoliating acids to unclog pores and reveal brighter, stronger skin. Take your pick!

DO Lighten Up Your Moisturizing Routine

Moisturizing your skin (whatever your skin type) is vital all year but you can definitely afford to lighten it up in the summertime if you feel like your regular moisturizer becomes too much. Just don’t forego moisturizer altogether. That’s a huge mistake.

Thanks to all that extra humidity in the air during the summer months, your skin is treated to way more hydration than in the winter when the air is colder and drier. So, make the most of this by introducing a lightweight hyaluronic acid serum into your routine. Hyaluronic acid draws in all that water from the air and soaks it into the surface of the skin.

Apply Hyaluronic Acid Facial Serum after cleansing and toning, but before your light lotion or gel moisturizer.

And that's what we call the perfect moisturization routine – all without any pore-clogging ingredients ruining your skin’s mojo.

Want to ensure your skin is doubly protected from the slings and arrows of the sun? Then the winning combination of sunscreen and antioxidants is everything.

We’ve said it before and we’ll say it again: sunlight is the number one cause of skin aging. OK, in truth, your genetics are the actual number one, but you can’t change your genes, so go figure.

So, why is the sun so damaging? After all, it's deliciously lovely, warm and instantly makes us feel and look ten times better. So why, oh why do we have to be careful in its presence?

How The Sun Affects Your Skin

Sunlight is split into various forms of energy called the electromagnetic spectrum. This intricate spectrum includes visible light (the stuff you can see), infrared radiation (heat) and ultraviolet radiation among others. And it’s the UV radiation that’s to blame for over 80 percent of your fine lines, wrinkles, dark spots and sagging skin. UV is extremely powerful and not only accelerates premature aging, but is also believed to be one of the biggest causes of skin cancer.

But UV isn’t simply a one-and-done type of radiation. Ha, if only it were that easy. In fact, UV is split into three different wavelengths: UVA, UVB and UVC. UVC rays are the shortest and, thanks to the ozone, don’t reach the Earth’s surface or, consequently your skin, so you can forget about the Cs. But the Bs and As? They’re a big deal.

UVA rays have the longest wavelength and make up about 95 percent of the UV radiation that hits your skin. UVA rays are able to penetrate through clouds and even glass, which means that they’re present all year round – summer, spring, fall and yes, even winter – AND they can get to your skin even if you’re inside, near a window. UVA radiation penetrates deep into your skin, screwing up your collagen, depleting elastin, ruining your barrier function and basically aging you up like it was its one true mission in life.

UVB rays, meanwhile, have a slightly shorter wavelength and aren’t so prevalent in the winter months. Nor do they penetrate your skin on such a deep level. However, don’t underestimate the Bs because they’re just as bad for your skin and they’re the ones most responsible for sunburn.

Sunscreen: Your Best Defense Against UV

Everyone knows that sunscreen should be a crucial part of your daily skincare regime. But while you might know it, do you actually put it into practice? The big picture is that if you don’t apply sunscreen to safeguard your skin from damaging UV radiation you’re putting your skin at risk. And not only of premature aging, but also of skin cancer. In fact, according to the Skin Cancer Foundation regular use of daily sunscreen can reduce your risk of developing skin cancers by between 40 and 50 percent. That’s major, if you ask us.

The uptake is that you should apply sunscreen every morning without fail, even if you’re going to be sat at your desk all day – windows, remember? Not sure what to look out for in your sunscreen? We can help with that here but, in short, the American Academy of Dermatology (AAD) recommends the following.

1. Always choose broad-spectrum protection to ensure your skin is shielded from both UVA and UVB radiation.

2. Never go below SPF 30 to truly safeguard your skin.

3. Choose water-resistant formulations.

Our SPF 30 Mineral Sunscreen with Vitamin C is an incredible choice for daily use because it blocks around 90 percent of UVB radiation (that’s the SPF30 working hard, right there), plus it keeps you equally safe from UVA radiation (thanks to its broad-spectrum formulation).

Not only that, but our sunscreen contains vitamin C – one of the most effective antioxidants available in skincare.

The Wonder Of Antioxidants

Without doubt, sunscreen is our number one recommendation for sun protection. That, and staying away from direct sun as much as possible. Living your life, of course, just doing it safely.

But there’s another skincare essential for helping to prevent photoaging from hitting you in the face too soon: topical antioxidants. Why are they so crucial? Because they fight tooth and nail to neutralize free radicals. And if you don’t know what free radicals are, allow us to explain.

Free radicals are compounds that form in your skin when it’s been subjected to things like smoking, pollution and the biggest offender of them all, the sun. Free radicals are no good for your skin, destroying important proteins and causing what’s known as oxidative stress which leads to the breakdown of collagen and elastin, and results in lines, wrinkles and premature sagging.

Unfortunately, there’s no escaping free radicals – that’s the joy of modern living – however, antioxidants are their absolute nemesis, limiting their negative effects by neutralizing them before they get a chance to cause too much damage. Your body has its very own natural antioxidant system but the onslaughts of everyday life are often too much for it to keep up with. So you have to give it a helping hand with an antioxidant-rich diet (here’s looking at you fresh fruit and veggies) and by applying topical antioxidants.

Studies have shown that two of the best topical antioxidants for protecting your skin from the sun and all the free radicals that come with it are vitamins C and E. Of course, it’s worth remembering that antioxidants won’t shield your skin from sunburn (that’s what your SPF is for) but they’re a great addition to the party and, when combined with SPF are the real deal.

Our SPF 30 Mineral Sunscreen contains a hefty sum of vitamin C but to really hit those free radicals hard, we like to apply an antioxidant serum underneath. We have plenty of awesome formulations to choose from but here are our summertime favorites.

1. Vitamin C Facial Serum

Our very own TruSkin OG and still the best-seller on Amazon, Vitamin C Facial Serum combines gentle vitamin C (sodium ascorbyl phosphate) along with vitamin E, hydrating hyaluronic acid, aloe vera and jojoba oil.

2. Multi-Vitamin Facial Serum

If you never know which vitamin to choose from in your skincare routine (they all sound SO good), we say, don’t. Instead, go for our Multi-Vitamin Facial Serum which fuses a holistic blend of antioxidant-rich vits with skin-hydrating minerals.

3. Niacinamide (B3) Facial Serum

One of our gentlest serums, Niacinamide (B3) Facial Serum is an everyday essential that harnesses the antioxidant powers of niacinamide to strengthen, soothe and illuminate your skin tone. Light and silky, it’s a shoo-in for those hot, summer months. And, in fact, for all the months!

We love to blame the sun for most of our skin woes, but is it entirely at fault when it comes to pesky dark spots? Actually, no. The sun is a major factor, for sure, but there are many other reasons your skin becomes patchy or discolored…

No matter how hard you try to keep the tone of your skin free of patchy dark spots as you get older, this seems to be one skincare battle you just can’t seem to win. But what are dark spots and why, oh why, do they creep up on the skin when we have enough skin issues to contend with (yes, we’re talking to you fine lines and wrinkles)?

What Causes Dark Spots?

Dark spots, aka hyperpigmentation, is extremely common and occurs when your skin overproduces melanin, the pigment the gives your skin its natural color. This makes certain areas of your skin appear darker and patchy, while others remain as they were. And it really is as simple as that.

The tricky part, however, comes when you try to pinpoint exactly why melanin has gotten out of control in the first place. And there are three main causes of hyperpigmentation to know about.

The Sun

According to countless studies, exposure to the sun is the most common cause of hyperpigmentation. No surprises there, right? This is because melanin acts like a kind of natural sunscreen to help protect your skin from damaging UV radiation. The more you subject your skin to sunlight, therefore, the more melanin your melanocytes will produce as they work super hard to keep your skin safe.

Tan skin is basically the result of melanin going into overdrive. And when you continue to subject your skin to excessive sun exposure, this whole process can (and often will!) go completely wayward. This leads to an uneven production of melanin which gets clumpy and, of course, leads to the inevitable patchy, sun-damaged skin.

These types of dark spots are called solar lentigines and they usually appear on areas that are most frequently exposed to the sun. Your face, hands, arms and shoulders are those most affected, so keep an eye on these areas for small, flat spots that are either brown, black or a kind of grayish color.

Your Hormones

Dark spots that are the result of unbalanced hormones are called melasma and they’re way more common in women than men thanks to the many hormonal changes women go through during their lives. Menstruation, pregnancy, birth control, hormone replacement therapy and the menopause all cause extreme changes in the female sex hormones and, just like exposure to the sun, this stimulates melanin production which, unfortunately gets a little out of control.

Melasma is usually lighter in color than sun spots and it looks more patchy. It’s also commonly seen on the forehead, over the cheeks or around the lips – but almost always on the face, for sure. The good news is that, more often than not, melasma goes away after you pass through this stage in your life and come out the other end, or if you stop taking the medication that’s the primary cause.

Skin Trauma

Last, but certainly not least comes post-inflammatory hyperpigmention (PIH) which looks most severe in dark skin types but is pretty common in all genders and can happen at any time in your life.

PIH happens when your skin becomes inflamed after its been subjected to some kind of injury or trauma. It’s most commonly caused by acne and in fact one out of every two acne sufferers will experience some form of PIH – or post-acne marks as they’re also called.

But it’s not just acne that can trigger this type of hyperpigmentation: anything that causes inflammation has the ability to leave you with red, pink, brown or black PIH spots. A mild cut, bug bite or burn, for example, can go down that road, as can bouts of psoriasis, eczema or even surgery. As your skin regenerates and heals itself, excess melanin is produced which can leaves the area darkened and discolored long after the wound has gone.

What Can You Do About Your Dark Spots?

While not all dark spots are caused by the sun, UV radiation will make every single one of them worse. So, you gotta protect your skin every day to a) help prevent sun spots and b) lessen your chances of any type of dark spot becoming bigger and/or darker.

Sun avoidance is, of course, the most effective way to keep your skin safe from the sun’s wicked ways, but, well, you have to live, so instead of being quite so drastic, simply up your skin protection game with these two simple must-dos.

1. Apply Topical Antioxidants

Apply an antioxidant serum every morning after cleansing and before moisturizing to kick things off. Antioxidants are the bomb for adding that little extra je ne sais quoi to your regime. How so? Well, they’re almost unbeatable at fighting off free radicals that, if left alone, will have a party when you expose your skin to the elements, damaging collagen, screwing up elastin and doing a number on your DNA. This is not only bad news for dark spots but it’s also asking for wrinkles to come and join in on the (not so) fun.

There are plenty of awesome antioxidants out there but our favorite for sun protection is vitamin C because it also helps to keep dark spots to a minimum by keeping melanin under control. Win. And win. Try our classic Vitamin C Facial Serum daily. No arguments.

2. Wear Sunscreen ALL YEAR LONG

It goes without saying that sunscreen is essential for preventing dark spots AND for helping to minimize existing ones. Not to mention all the other anti-aging benefits a sunscreen like our fabulous SPF 30 Mineral Sunscreen with Vitamin C brings to the table.

To get the best protection from both UVA and UVB radiation, make sure you always choose a broad-spectrum formulation and never go below SPF 30 which blocks around 97 percent of UVB. Choose a mineral sunscreen that contains zinc oxide, titanium dioxide or both (we believe these are the best!) and apply it generously to all areas of exposed skin every morning. Reckon you can get away without it on cold, gray days? Think again. Sun damage is caused by UV radiation, not heat, which means that chilly, overcast days still have plenty of UV ready and willing to screw up your skin if you let it. The truth is, around 80 percent of UV radiation penetrates right through those clouds. Remember that.

Should You Be Worried About Dark Spots & Skin Cancer?

Hyperpigmentation is not related to skin cancer, but if you notice any kind of new dark spot developing or changing in size or color you should always consult a board-certified dermatologist to get it checked out.

Skin cancer is the most common cancer in the US and around one in five of us will develop it by the time we’re 70. Don’t like those stats? Good, you shouldn’t, so make sure you get any mole, freckle or unusually dark patch of skin looked at by a professional.

It’s vital to make sure your sunscreen is doing everything it can to protect you from the sun’s evil rays. Here’s how to get on that.

The sun is annoying. When it’s out everything seems better. Your mood elevates, your spirit lifts, your hair looks shiny, heck even your complexion looks great. But beneath all that fabulous stuff lies some serious business. Because as awesome as the sun is  – heck, we’d be non-existent without it – it’s just no good.

No good as far as your skin is concerned, anyway.

Ticking clocks aside, the sun is the number one cause of skin aging. In fact, it’s responsible for somewhere between 80 and 90 percent of all your aging skin concerns. Wrinkles? Sun. Loss of firmness? Sun. Dark spots? Sun. Almost always, you can point the finger at the sun. Also, did you know that over 80 percent of skin cancers are caused by overexposure to UV radiation?

As we said: the sun is no good.

Of course, we don’t recommend you close the blinds and never leave the house again. Drama, much? But being more sun savvy is something we can all accomplish. Staying out of the midday sun, wearing wide-brimmed hats and choosing protective clothing, for example – not too much to ask, right?

It's also wise to wear sunscreen whenever you expose your skin to the sun. It’s just common sense if you care about warding off premature skin aging for as long as possible. And it's an extremely important tool for preventing skin cancer which, according to the American Academy of Dermatology (AAD), around one in five Americans will develop at some point in their lives.

But what are the most important things a good sunscreen should offer or are they all decent enough? Well, in answer to the latter, no they’re not. And to answer the former, keep scrolling for the five most important things to look out for…

1. The Magic SPF Number

As we’re sure you know, a sunscreen’s SPF value is there to show you how well it’s going to protect you from burning. Low numbers offer you less protection whereas high numbers give you much greater protection. Simple enough, right? Ha, if only. Going by these rules makes it tempting to choose insanely high SPF ratings in a bid to protect your skin as best you can. However, the truth is that SPF 30 actually blocks a whopping 97 percent of UVB radiation, so anything higher than that is going to be very minimal. SPF 50, for example, only blocks an extra 1 percent, and studies show that anything above that provides almost no additional protection whatsoever.

That’s why we believe, along with most skin experts, that SPF 30 is the sweet spot.

Also, what about UVA radiation? Well, we’ll come to that in a minute because SPF doesn’t go there, it’s only an indication of UVB protection – the one that causes sunburn – not UVA which is present all year long and the biggest offender of skin aging. An easy way to remember which is which? Think UVA for aging and UVB for burning.

2. The Term ‘Broad Spectrum’

So you’ve got your UVB protection sorted thanks to SPF, but how do you know your product will also protect you from UVA radiation? After all, UVA rays are around every day, eating away at your collagen supplies and aging up your skin like nobody’s business – even on cloudy days. They’re arguably the worst of the lot.

Thankfully, there’s a simple way to ensure you’re getting the right level of UVA protection from your sunscreen: only ever buy broad spectrum. Any product that doesn’t mention this term? Not worth your dollars.

A broad-spectrum formulation that has SPF 30 is ideal for providing you with the optimum level of protection from both UVA and UVB radiation. It’s what we like to call the best of both worlds.

3. The Gold Standard Mineral Protection

There are two types of sun protection – mineral and chemical. Chemical sunscreens use ingredients like oxybenzone, octisalate, avobenzone, octocrylene and octinoxate to absorb and break down UV rays where they are then released back out through your skin. They’re pretty smart, but some experts believe they cause hormonal disruption as well as damage to the planet’s waterways and marine life. We’re not keen on any of that.

Mineral (or physical) sunscreens, on the other hand, contain active mineral ingredients like zinc oxide and titanium dioxide. These sit on the surface of your skin, forming a physical, reflective barrier against UV radiation, and we believe they’re way more effective at stopping the sun’s rays from potentially damaging your skin.

Both zinc oxide and titanium dioxide naturally protect your skin from UVA and UVB radiation which is another plus point and why they’re the only two sunscreen ingredients currently proposed safe and effective by the FDA. They’re also environment friendly and provide instant protection for your skin. Chemical sunscreens have to be applied at least 20 minutes before exposure.

Mineral protection is the only way to go, IOHO.

4. The Antioxidant Extras

Products that go the extra mile for your skin are priceless. So, if you really want to maximize the effects of your sunscreen, look out for formulations that also contain antioxidants.

Antioxidants fight tooth and nail to shield your skin from the damaging effects of free radicals, and exposure to the sun is one of the biggest causes of free radicals. When you put two and two together, therefore, it makes perfect sense that antioxidants should be a non-negotiable part of your daily skincare routine.

Studies have shown that one of the best antioxidants for sun protection is vitamin C. It’s genius for neutralizing any free radicals that are trying to do a number on your collagen supplies, plus it makes your sunscreen work harder and better by improving the absorption of UV radiation.

If that’s not enough to convince you, vitamin C also helps reduce and fade dark spots by blocking melanin production. The good news is that our SPF 30 Mineral Sunscreen contains a hefty amount of antioxidant-rich vitamin C so it does all the hard work for you. You're welcome!

5. The Best Possible Water Resistance

OK, so this one isn’t quite as important for your daily facial sunscreen – unless you spend all day, every day in a swimming pool or the ocean – but when on vacation, a water resistant formulation is vital.

In order to have the term ‘water resistant’ on its label, a product has to be tested to offer resistance from the clear stuff for at least 40 minutes. After that period of time, you MUST reapply.

However, let’s get one thing clear, sunscreens can never be entirely waterproof (it’s impossible), so if you see that written on a bottle that’s a red flag right there. It’s also disallowed by the FDA so... naughty.

Because it's almost time to wave winter goodbye and welcome the season of sunshine and glowy skin. 

Good news, people: you and your skin have made it through winter and spring is officially in the air.

So what should you do to ensure you’re doing the best for your skin as the weather changes and the temperatures rise? Well, we believe that a great skincare routine should, first and foremost, be as consistent as possible. Do you have a darling cleanser you could not live without? Then stick with it. Love your night cream more than life itself? Then you keep doing you. However, as the year passes and the weather transitions from winter to spring, there might be certain products in your routine that, while might have worked great in the colder months, suddenly feel a bit much.

Crazy rich moisturizers and heavy treatment masks, for example, are all great when dry, cold temps outdoors combine with dry, warm air indoors, sucking all the life and moisture from your skin. But do you really need them once humidity increases and the mercury rises? Probably not.

Instead, here are five important ways to get your skin (and your skincare routine) ready for spring…

1. Exfoliate More Regularly

Exfoliation often takes a bit of a back seat in the winter when the thought of exacerbating dryness and upsetting your skin’s barrier function far outweighs the potential benefits of exfoliation. And we get that. Dry, cold weather dehydrates your skin and can even cause irritation, so why on earth would you want to mess with that by overusing facial scrubs or exfoliating acids?

In the spring, however, humidity levels increase which offers up more natural moisture for your skin to soak up and hydrate itself with. This means skin becomes more resilient and is able to tolerate regular, albeit gentle exfoliation to boost cell turnover and freshen it up for sunnier days ahead. Also, if your skin is anything like ours, by the end of winter it definitely could do with a little radiance boost.

We recommend our 6% AHA, BHA + PHA Liquid Exfoliant which is non-abrasive and a gentle way to exfoliate your skin. But don't get us wrong, it still packs a good enough punch to boost sluggish skin turnover and wake up your collagen supplies. Depending on your skin type, you can use this exfoliating lotion every day but always patch test first, and if you have super sensitive skin, try it just two or three times a week.

2. Lighten Up Your Moisturizing Regime

There’s no better feeling than smothering your face and neck with a rich moisturizer in the winter months. But as the weather gets better and your skin starts to hydrate itself more efficiently (and maybe sweat a little more)? Not so much.

Spring and summertime are when lighter moisturizers come into their own. Unless you have very dry skin all year round, now’s the time to move away from heavy, occlusive ingredients like cocoa butter and mineral oils in favor of lighter, hydrating humectants and emollients. Humectants, which include the likes of glycerin and hyaluronic acid, draw water into the skin’s top layers while emollients like jojoba oil and squalane help to lock moisture into your skin without clogging up your pores.

Feel like lightening up for spring? Our favorite moisturizer for this time of year is our Vitamin C Brightening Moisturizer which also contains an added glow-getting boost of vitamin C. Speaking of which…

3. Embrace The Benefits Of Vitamin C

It’s wise to go easy on potent, active ingredients like retinol, vitamin C and glycolic acid in the winter when your skin is drier, more dehydrated and easily irritated by strong ingredients. However, as humidity levels rise your skin becomes way more tolerant to powerful ingredients.

That’s why we believe spring is the best time to introduce some topical actives into your routine. And what better than vitamin C?

Vitamin C is a freakin’ amazing antioxidant, making it the perfect choice when you’re spending more time in the great outdoors. Because, sun damage. What’s more, it also helps your skin tone remain even and bright by keeping melanin production under control.

We have a whole bunch of winning vitamin C formulas but for the most powerful boost try our Vitamin C Super Serum + two or three nights a week under moisturizer. You could even alternate it with our classic Vitamin C Facial Serum if that floats your boat. We don’t think you’ll regret it.

4. Breathe Life Back Into Your Pores

All those heavy moisturizers and weighty makeup choices can sure weigh down your pores, so now’s a great time to give your skin a detox. Or a spring clean, if you will.

Cleansing in the winter can be a real juggling game because skin becomes very needy in the moisture department during those cold, dry months. However, come spring you can afford to introduce deeper cleansing ingredients into your routine – if that’s what your skin needs, of course.

Don’t fall into the trap of over-cleansing your skin with a routine that’s packed with chemicals, however. This will dry out your skin and fool your sebaceous glands into thinking your skin needs more oil. And the more oil your skin produces, the more likely it is to bind itself to bacteria, dirt and makeup, stretching your pores and asking for trouble, aka breakouts.

Instead, choose gentle, effective cleansing products that harness balancing ingredients like tea tree oil, coconut charcoal and kaolin. Wash your face in lukewarm, never hot water, and use a light massaging technique to thoroughly cleanse your skin without over-stimulating your pores. Try our Tea Tree Super Cleanser + to help kick-start dreary, end-of-winter skin.

5. Be Extra Vigilant With SPF

Of course, you’ve been routinely applying your SPF all winter long, right? RIGHT? Well, if you haven’t, then a) shame and you and b) best you rectify that right now.

While UVA rays are able to penetrate through clouds and are present all year long – rain or shine – the intensity of UVB rays increases in the warmer months when the earth is closer to the sun. Of course, they’re at their peak during summer, but if ever there was a time to start being more strict with your SPF, spring is it. Start now and it’ll become a habit before you even know it.

We recommend applying SPF 30 Mineral Sunscreen with Vitamin C every morning as an absolute must. Even if you hate the feeling of sunscreen on your skin, this sheer, lightweight formulation is sure to win you over.