5 Ways To Deal With Smile Lines At Home

As skin ages it inevitably becomes thinner, drier, more delicate and less springy. Sounds familiar? Then here’s how to take charge of your aging skin.

Let’s face it, your skin is not what it used to be. When you smiled in your teenage years, there were likely very few fine lines around your eyes, right? And during your 30s your skin was probably way more glowing, firm and plump than it is now (even if you weren’t aware of it at the time!). 

It’s a fact of life, once you hit your mid-40s and beyond, your skin undergoes significant changes that alter its youthful look and feel.

What Happens To Your Skin As You Age?

According to the National Institute on Aging, as skin ages the outer layer gets thinner, paler and less stretchy. This is mainly due to the skin losing collagen and elastin at a rate of knots. As you know, these proteins are vital for maintaining strength, structure, support and elasticity in the skin. You're born with tons of the stuff which is why young skin is so plump and soft. Once you hit your mid-20s, however, most people start to produce 1 percent less collagen every year which results in visible wrinkles and sagging. Cell turnover also decreases, while hyaluronic acid and sebum production naturally slow down, further contributing to the dryness, dullness, uneven skin tone and consequent wrinkling of mature skin.

It's basically all downhill from the day you hit your 21^st birthday!

OK, so it’s not that bad, but in all fairness, time does a real number on your skin. And when you factor in everything else you throw at it, including exposure to UV radiation, pollution, stress and poor diet choices, the health of your skin is going to really feel the hit.

The good news is that if you employ smart skincare practices, skin can radiate with health – whatever your age. Full disclosure: it’s unlikely to look porcelain-clear and as smooth as a baby’s bottom without more serious professional treatments that involve needles and surgery, but if you set yourself realistic goals, you will not be disappointed by what an effective skincare routine can achieve.

Our Essential Skincare Routine For Mature Skin

Great skincare isn’t about erasing every single sign of aging. It’s about keeping your skin healthy, glowing and functioning at its very best. So let’s see what you can do to help your skin be the most radiant version of itself at this ripe age, shall we?

First, Know That Simple Skincare Is Best

Harsh skincare ingredients like denatured alcohol, strong synthetic fragrances and butt-kicking sulfates are mature skin’s nemesis. How so? Because they strip away natural oils and other vital nutrients from the skin’s very important barrier function. Your barrier function helps your skin to retain moisture while protecting it from external aggressors so it’s super important, especially as you age and it naturally becomes compromised.

Stick with kind-to-skin ingredients in your routine and look out for products specifically formulated for sensitive or mature skin as these will contain fewer strong ingredients that have the potential to dry out or irritate your skin. Start right with a super gentle cleanser, but make sure you cleanse morning and night to reduce pore-clogging build-up on the surface of your skin. Our Soothing Cleansing Milk is a must.

Embrace Retinol: The Queen Of Aging Skin

When it comes to ingredients you should look out for, there are many greats out there. Vitamin C, for example, is awesome for improving dull, uneven-looking skin while peptides are fantastic for boosting your collagen and elastin supplies. Niacinamide is a fabulous antioxidant that’s gentle on the skin and helps to strengthen the skin’s barrier. 

But by far the most recommended ingredient for aging skin is retinol. An all-round, skin-improving powerhouse, retinol has been studied for decades. And it’s proven to work. By communicating with your skin at a cellular level, retinol is known to boost healing and rev up the production of collagen and elastin which accelerates cell turnover and strengthens your skin while improving elasticity, suppleness, tone, texture, the works. It even helps decrease acne breakouts. Yes, it’s that good.

We love our Retinol Facial Serum but if you don’t get on with retinol try Rejuvenating Longevity Serum which contains bakuchiol, nature’s gentler-but-just-as-good alternative.

Try A Collagen Supplement

As you will have now gathered, collagen is a major player in the structure and strength of your skin, and a very effective way to help improve depleted supplies as skin ages is with a collagen supplement.

Our Collagen Boosting Skin Supplement is formulated with vegetarian collagen only (that’s important because not all brands are) and safely helps to improve your skin’s natural production of quality collagen. It makes for a great addition to your daily routine and requires zero effort and time. No brainer, right?

Never Leave The House Without Applying SPF

This applies to skin at any age but as you get older sunscreen is absolutely, no questions asked, the most non-negotiable step in your morning skincare routine. In fact, a broad spectrum SPF 30 sunscreen is widely known to be the single most effective product for reducing the visible signs of premature aging.

If you don’t fancy adding another step to your morning regime you HAVE to try our new SPF30 Mineral Sunscreen Facial Serum which is super sheer and goes on before your moisturizer making it the easiest way to safeguard your skin from UV damage.  

Make Moisture A Priority

Skin loses valuable moisture as it ages and its protective barrier gets thinner and weaker. It’s imperative, therefore, to ensure you do everything you can to pump moisture back into the skin. Drinking plenty of fluids is crucial but as is using your skincare routine to layer on hydration.

Look out for ingredients like hyaluronic acid, aloe and glycerin in everything from your toner to your serum and moisturizer. These draw water to the surface of your skin like magnets. Just make sure your moisturizer also contains ingredients that lock all that hydration into your skin. Things like shea butter, vitamin E, ceramides and jojoba oil are your best bet.

Try Vitamin C Brightening Moisturizer which also works to brighten dull, uneven skin with the gentle but mighty sodium ascorbyl phosphate (a derivative of vitamin C).

Boost Cell Turnover With Gentle Exfoliation

Remember all that talk about cell turnover slowing down as you get older? Exfoliation helps to speed things up by actively removing dead skin cells so the newer, fresher ones have no choice but to reveal themselves at a surface level.  

If you’re not already exfoliating, change that starting from today. Begin with once-weekly usage and gradually increase as your skin becomes acclimated. Also, just like your entire routine, choose gentler products that don’t overstimulate or damage the skin.

Our Vitamin C Gentle Face Scrub is awesome if you’re into physical exfoliation but if you’re not keen on using a scrub we can also recommend 6% AHA, BHA + PHA Liquid Exfoliant which uses chemical exfoliants to gentle break down dead skin cells so they slough away naturally. Both are winning choices, even if we do say so ourselves.

Don’t Forget Your Neck

Last but not least, remember that whatever goes on your face should continue down your neck and chest. Cleanser, toner, serum, SPF, moisturizer, the lot. The skin on your neck is thinner than your face so neglect it at your peril.

Don’t let fragile, wintry skin and boozy breakouts ruin your skin when the rest of you is ready to rock the party circuit.

It’s the season of champagne, bright lights, festive apps and Santa hats and we, for one, are thrilled. But as much as we love all the fun and fabulousness of the holidays, your skin can take a real beating. Cold, dry weather; warm, steamy bars; a little more alcohol and a lot less sleep can all add up to stress on your skin, compromising your barrier function and throwing your moisture levels out of whack.

Granted, if you have the skin of an angel, you might not notice issues with dryness, shiny foreheads or annoying breakouts during the party season. Well, lucky you because for the other 99.99999 percent of us, party skin often needs an extra bit of TLC to look and feel as high-spirited as our moods.

Here’s how to help get your skin on its merry way this festive season…

One Week Before

To truly get your skin in the right frame of mind for partying, you have to start looking after it early. A good week in advance, in fact. Of course, we know you have a great and consistent skincare routine up your sleeves, period, but there are three things you should really concentrate on in the week up to a big do.

1. Chemical Exfoliation

A great way to kick-start your skin into looking more plump, energized and fresh, is to embrace exfoliating acids. These are the AHAs, BHA and PHAs of the world and include powerhouses like glycolic, salicylic and lactic acids.

Try applying 6% AHA, BHA + PHA Liquid Exfoliant daily to cleansed skin to help boost cellular turnover, improve collagen synthesis and give sluggish skin a real kick in the booty.

2. Facial Massage

A simple facial massage is awesome for improving lymphatic drainage and blood flow. It gets everything moving thus helping to remove toxins while boosting nutrients and oxygen to the surface of the skin – super important for the party season when salty snacks and boozy beverages zap all the life from your skin. Simply work your hands all over your face and neck while cleansing each morning and night, taking your time to lift and smooth the skin in circular motions. You could also invest in a face roller or gua sha tool if they’re your jam.

3. Energizing Serum

While we wouldn’t suggest doubling up on your coffee intake (ever!), adding topical caffeine to your skincare routine will do your complexion all sorts of favors. An incredible antioxidant and with lots of anti-inflammatory powers, caffeine is a fantastic way to counteract all those free radicals that stress, lack of sleep and a poor diet produces. Gold star right there.

Caffeine also energizes your skin by tightening the blood vessels and stimulating circulation. Say hello to brighter, firmer skin and less puffiness and under eye bags as an added bonus. Get involved by applying Caffeine Facial Serum to your skin morning and night.

The Night Before

Big night out tomorrow? Then the following are some super effective ways to ensure your skin is clean, clear, beautifully hydrated and ready to partay!

1. Double Cleanse

We’re not massive fans of double cleansing – it just seems a bit excessive, as a rule. However, do it gently and on the odd occasion, and it can truly help to give your skin a proper ‘clear out,’ leaving you with a smooth foundation for some serious party makeup (if that’s your thing, of course!).

To double cleanse with success, first use an oil-based makeup cleanser to remove makeup, sebum and any other oily stuff from your skin. Then, go for a water-based cleanser to get rid of other surface debris while boosting your complexion with skin-loving ingredients like vitamin C, minerals, aloe vera or plant extracts. We love Charcoal Clarifying Cleanser for a party season detox.

2. Facial Steam

Steaming your face increases perspiration to help remove toxins and boosts blood flow to get oxygen and lots of nutrients flowing to your skin. Win-win. What’s more it’s arguably the easiest and cheapest (aka: free!) way to give yourself the results of a spa-like facial in the comfort of your own home.

Simply place your face over a bowl of recently boiled water (although not freshly boiled, that’ll be too hot!). Place a towel over your head to trap in the steam and hold your face over the surface of the water without getting too close for about 10 minutes. Just remember to always follow with moisturizer. Speaking of which…

3. Layered Hydration

Before bed, baby your skin with as much hydration as it will take – without overloading it with heavy coats of rich creams that might block your pores, of course. That can be disastrous. The best way to crush this? With layers. First up, smooth on a moisture-magnet serum like Hyaluronic Acid Facial Serum then wait a few seconds before applying moisturizer over the top. We have tons to choose from but a current favorite comes in the form of Renewing Longevity Moisturizing Cream which contains skin-reviving bakuchiol (just like retinol, but gentler on the skin!), plus snow algae to boost radiance and protect your skin from any party stress factors!

The Day Of

OK, it’s crunch time. Hopefully, if you’ve kept to your routine and added in a few choice extras, your skin is ready to glow – who needs makeup, anyway!? However, if you still need a little pick-me-up, try these last-minute glow-getting tricks.

1. A Morning Scrub

First things first: don’t overdo it with the exfoliation, people. If you’ve been applying a chemical exfoliant in the run-up to party time, a facial scrub might be a tad excessive. However, if you’ve not had time to get ahead of the exfoliation game, a face scrub is game-changing for instantly smoother, brighter-looking skin. Grab our Vitamin C Gentle Face Scrub as a matter of urgency, and smooth it all over your face and neck, using gentle circular motions to work it all over.

2. Vitamin C

We rate very little above topical vitamin C when it comes to rejuvenating ingredients that get the job done. So, apply the best vitamin C money can buy after cleansing  and feel smug in the knowledge that your skin has started off the day right. Sure, it may end the day a little tipsy and full of sugar and salt, but at least you started well and, hey, we have just as many great tricks for hungover skin as we do for party prepping!

Try our Vitamin C Super Serum+ for a punchy pack of skin brightening goodness.

3. Ice Globes

A favorite with makeup artists for prepping celebrities’ skin for red carpet events, ice globes are glass or metal wands that have balls on the ends and are kept in the fridge or freezer. They're kind of like rubbing ice cubes all over your skin without the watery mess or potential skin damage.

Awesome for depuffing the eye area, ice globes also work wonders on facial redness, inflammation and sluggish skin. Cleanse your skin first, then apply serum before working them over the skin for 10 minutes or so. Use upwards movements to lift your skin and add radiance, or downwards strokes to encourage lymphatic drainage and reduce swelling. But make sure you don’t press too hard as this could drag and damage your skin. 

Finish with moisturizer and you are ready to, well, get ready!

Join us as we take a look at three TikTok skincare trends doing the rounds on social media. Because we believe you need to know the difference between the super smart and the downright dumb.

Don’t get us wrong, social media beauty hacks can be pretty cool. But while foundation dotting and Manga lashes are harmless fun, not all of what you see on TikTok is for the good of your skin. In fact, some skincare hacks can do more harm than good. And when it’s your precious skin at stake we believe it’s worth taking a beat to delve deeper into what’s really going on before doing something you and your complexion might later regret.

Here, we dissect three attention-grabbing skincare trends that have been all over social media in recent months to see which get our thumbs up and which we believe you shouldn’t touch with a 10 foot pole. Because if they’re not good enough for us, they’re not good enough for you.

1. Oil Gritting

What It Is? Also known as skin gritting or oil pulling, this beauty hack is all about getting rid of blackheads. It’s a simple technique if the hordes of obsessed TikTokers are anything to go by, and involves rubbing oil into your skin in a quest to draw out the oil-based gunk from your pores. According to many avid fans, you will actually feel gritty particles in your hands  as your blackheads are eliminated by the magic of massage. The result? Crystal clear pores and a smooth, blackhead-free (and whitehead-free for that matter) complexion.

It sounds simple enough, for sure, but the fact that you need to massage the skin continuously for a good 10-15 minutes in order for it to get the job done does not fill us with hope. Come on, that’s a pretty long time. Our hands are aching just thinking about it.

Does It Work? Yes and no. As you know, massaging the skin is an incredible way to stimulate blood flow and lymphatic drainage thus boosting nutrient-rich oxygen to the skin and helping unwanted toxins and pollutants to flush away. So that’s one point in its favor, right there. However, oils aren’t going to penetrate deep into the sebaceous glands to truly draw out impurities. Instead, they will simply exfoliate the top layers of your skin, sloughing away dead skin cells and removing surface debris.

Of course, gentle exfoliation is great for health of your skin and we’re all for it. However we’re not convinced this oil gritting technique offers much more than that. And the question of will it actually eliminate your blackheads in the long-term? Probably not. 

The Better Alternative: Unless your skin is very sensitive or prone to serious acne breakouts oil-gritting is not going to do your skin any harm. But who has 15 minutes in their day to spend massaging oil into their face when there are so many quicker ways to do the exact same thing? Instead, we’d rather use effective skincare ingredients that are clinically proven to work on pore health. Salicylic acid, for example, is a much more effective ingredient for sloughing away dead skin cells, plus it cuts through excess sebum to help you achieve cleaner, clearer, smoother skin.

Try our 6% AHA, BHA + PHA Liquid Exfoliant which takes seconds to apply (take that, oil gritting!) and blends salicylic acid with glycolic acid and gluconolactone to unclog your pores safely and effectively.

2. Sunscreen Contouring

What It Is? This viral trend is the absolute worst and should have been shot down before it even became a thing. Unconventional, silly trends we can stomach, but when they verge on the downright dangerous? It makes us mad.

Sunscreen contouring is the act of using sunscreen to create intentional tan lines on your face or body. It involves applying sunscreen to specific areas only – usually the higher contours of the face like down your nose, on the tip of your chin and across your cheekbones – so that these areas stay pale, while the rest of your face tans. This is supposed to create a similar contoured effect to using dark and light makeup to highlight and create shade on the skin, thus replacing that often laborious step in your makeup routine.

Does It Work? Not really. In fact, the chances of achieving the precision of contouring makeup is slim to none. Instead, you’re more likely to end up with blotchy, patchy skin and, worse yet, sunburn. 

More importantly, this is a very dangerous game to play. UV radiation is not only responsible for almost 90 percent of external skin aging, but it’s also the primary cause of skin cancer which, according to the American Cancer Society, is the most common type of cancer in the US.

Exposing your skin to that kind of peril? Not. Worth. It.

The Better Alternative: For starters, apply a broad-spectrum sunscreen to all areas of exposed skin, every day without fail. And if you hate that extra step in your skincare routine, try our brand new SPF 30 Mineral Sunscreen Facial Serum. This lightweight serum smooths seamlessly under your moisturizer and helps to protect your skin from the sun’s collagen-harming, DNA-destroying UV rays.

Then, if you want a more permanent contoured effect than makeup can offer, try achieving it with a self-tanning product instead.

3. Face Taping

What It Is? No matter how much we like to embrace aging, when it comes to the pursuit of youthful-looking skin, most of us are keen to try new products and techniques. But the thing about this viral beauty trend is that it’s really not so new. In fact, Hollywood movie stars and professional drag performers have been face taping (aka wrinkle taping) for decades.

Face taping involves placing strategic pieces of tape on the face before bed to keep the skin taut and immobile while you sleep. This apparently restricts muscle movement to prevent you from making facial expressions. It's also supposed to put a stop to ‘face scrunching’ as a consequence of sleeping on your front or side. By doing all this face taping is said to improve the appearance of existing wrinkles as well as to prevent new lines from forming. 

The technique is most often practiced on areas prone to aging, so think the forehead, around the eyes and down the sides of your mouth. 

Does It Work? The jury’s out on this one. While some experts are all for it, others are dubious. Celebritiy facialist, Guendalina Gennari, for example, is a big fan, stating that it not only helps to smooth out the lines she usually wakes up with, but it also lifts the skin to help improve circulation and therefore bring nutrients to the surface of the skin.

Our thoughts? Well, there’s no doubt that it offers a short-term fix and can help to soften the look of your lines and wrinkles temporarily, but it’s unlikely to scientifically change the structure and strength of your skin. Also, you really need to tread carefully with regards to the type of  tape you use. Stick with gentle medical tape that’s suitable for sensitive skin – this is not the time to reach for the duct tape. 

The Better Alternative: A much better way to ensure your skin ages healthily is to stick with an effective skincare routine that encompasses tried and tested, long-term collagen-enhancing ingredients like retinol, bakuchiol, peptides, vitamin C and hyaluronic acid. Retinol, for one, has been proven time and again for being best in class for wrinkle improvement. And vitamin C provides not only awesome antioxidant protection to shield your skin from environmental damage, but is also an effective way to brighten and energize your skin.

We have all sorts of incredible treatments to help control the rate at which your skin ages but if you’re looking for a complete regimen try our Longevity range which uses bakuchiol (nature’s alternative to retinol) to strengthen, firm and hydrate mature skin on the face and around the eyes.

Tape, shmape.