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True Radical Honesty From Our Community

  • The Only Overnight Skincare You Should Ever Need
    Overnight skincare won’t transform your skin literally overnight, but apply a few carefully chosen formulations before turning in for the night and your skin will reap the benefits in the long term.

    Some skincare sceptics firmly believe that night cream is a marketing con. Fools. The thing is, your skin has very different needs at night than during the day. If all you’re looking for in your routine is the basics (clean, moisturized skin) then sure, you’re going to be just fine with a couple of products for day and night. However, if you want to target, treat and prevent more pressing concerns such as fine lines, dark spots and acne, you’ll be sorely disappointed by the results a bog-standard cleanse and moisturize routine will offer.

    An effective morning routine, for example, requires antioxidants and sunscreen to protect you from environmental stressors and free radical damage. It may also benefit from lighter day creams that give your skin almost invisible moisturization – the perfect base for priming your skin and facing the day.

    In contrast, when you’re asleep, your skin kick-starts a whole regeneration process making it one of the most important times for rich, collagen-boosting products that help improve the health, look and feel of your complexion.

    Studies show that people who get between seven and nine hours of sleep each night have skin that’s more moisturized and better able to protect and heal itself than those who sleep for five hours or less. How so? Because when your body rests, blood flow to your skin increases, collagen production ramps up, free radical damage gets repaired and your skin’s super important barrier function is restored. Cut back on your sleep and you deny your skin this precious time to repair itself. This means that compared to the lightweight, protective formulations your skin thrives on during the day, overnight skincare should revolve around boosting collagen, enhancing moisture, replenishing oils and therefore helping to repair and replenish your skin's protective barrier.

    Convinced you need to step up your bedtime skincare routine but unwilling to spend hours in the bathroom before turning in for the night? Then you’ve come to the right place because we believe you need just three nighttime skincare formulations to care for your entire complexion. 

    Overnight Must-Have #1. A Skin-Restoring Serum

    If you’re serious about looking after your skin, you should always apply an overnight facial serum after cleansing. Serums are light, fast-absorbing formulations that have a much smaller molecular structure than moisturizers, meaning they’re able to deliver active ingredients deeper into your skin. We truly believe everyone needs two serums in their skincare lives – one for the morning and one for night – but the formulation you choose will obviously depend on what the issues you want to address. For dryness, HA is always a winner; for dark spots we love vitamin C or niacinamide, and for acne, serums containing salicylic acid or tea tree oil are always a great shout.

    If you’re looking for the true gold standard of overnight face serums, however, try a formulation containing retinol like our fabulous Retinol Serum. Retinol is a clever little ingredient that derms, beauty editors and A-listers all swear by. When applied to your skin it triggers and activates certain genes to increase collagen production and stimulate your skin to turn over more efficiently. This not only helps soften, thicken and plump up the skin but offers no end of benefits for enlarged pores, acne, pigmentation and aging skin. If this wasn’t enough to convince you of its superpowers, research also shows that retinol has powerful antioxidant properties to help combat free radical damage.

     

    Overnight Must-Have #2. An Awesome Eye Treatment

    Lack of sleep is hell on the skin around your eyes, causing redness, fluid retention, dark circles, lines and wrinkles. Why do your eyes take the hit so badly? Because the skin in this area is thinner, more fragile and contains fewer sebaceous (oil-producing) glands than the rest of your face, so it ages lightning fast. If you think about it, the skin around your eyes also works pretty hard thanks to repetitive movements like blinking, smiling, squinting and so on. Without a targeted eye treatment product, therefore, it stands no chance in the fight against premature aging. And what better way to repair and replenish it than overnight when your eyes are less subject to the constant, repetitive movements of, well, being awake?

    Some of the most powerful ingredients to look for in an overnight eye treatment are hyaluronic acid, peptides, vitamin C and retinol. Hyaluronic acid (HA) helps your skin retain water, vitamin C brightens and repairs, while peptides and retinol boost collagen. All great stuff for the skin around your eyes, we think you’ll agree.

    Try our Eye Cream which contains potent antioxidants such as vitamins B5, C and E, plus plant peptides and HA. Share a pea-sized amount between both eyes and smooth or tap it gently onto the skin, using your ring fingers for a lighter, less skin-damaging touch.

     

    Overnight Must-Have #3. The Perfect Night Cream

    If you have a highly moisturizing serum on the go, you might think you can do without night cream. Big mistake. Serums rarely contain emollient or occlusive ingredients which are important for sealing water and oils into your skin, so while serums are great for delivering ingredients deep into your skin, you still need to follow with moisturizer to lock all that goodness in. Whatever your skin type.

    Our new Vitamin C Deep Hydration Night Cream has been formulated to work with your skin’s overnight renewal system to support your skin, stimulate collagen production and strengthen that all-important barrier function. As well as containing one of our favorite antioxidants – vitamin C – this decadent night treatment comes bursting with nourishing and healing botanicals such as aloe, cocoa butter and rosehip oil. For the best results, apply it nightly as the final step in your bedtime skincare routine.

    And you're done. See, that wasn't too time consuming, was it? Sweet dreams, y'all ;)

     

     

     

     

     

    Retinol
    The Only Overnight Skincare You Should Ever Need
    read more
  • 6 Of The Best Face Serums For Every Skin Type
    Face serums are a must for anyone interested in maximizing their skin’s potential and targeting those little annoyances like dryness, lines, dark spots or excess oil. But that’s the simple part: it’s choosing a serum to suit your skin that can be a bit of a minefield…

    If you’re yet to introduce a serum into your skincare routine, let us be the ones to tell you – the right one could change your life. Yes it’ll add another step to your beauty routine, but honestly, what’s an extra minute or so between friends? And when you see what the right one can do for your skin, you’ll wonder how you ever lived without it.

    Lightweight and super-powered, serums pack a real punch thanks to their small molecular makeup. What does this really mean? Simple: small molecules allow for a deeper penetration of active ingredients and therefore more effective results for your skin. A serum is able to get right under your skin where regular lotions and moisturizers dare not, and in all honesty cannot, go. This means they are way more effective at targeting specific issues like discoloration, fine lines, wrinkles and any other bugbear you care to mention.

    But how do you know where to start? Erm, right here, with these six, cleverly formulated serums that cater for the most common skincare types and concerns.

    1. Normal or Dry Skin Types: C-Plus Super Serum

    TruSkin C-Plus Super Serum

    One of our favorite all-rounders, think of C-Plus Super Serum as your go-to for maintaining healthy, more radiant skin. Packed with vitamin C, along with niacinamide, retinol, hyaluronic acid and MSM it reads like a veritable who’s who of clinically-proven skincare ingredients. And if you’re worried about this cocktail of active ingredients playing havoc with your skin, don’t be. C-Plus Super Serum is surprisingly gentle and free of common irritants like synthetic fragrance, silicones, parabens and sulfates. It’s a bit of show-off, we know, but deservedly so. Use it two or three times a week for the best results.

    2. Oily Skin: Tea Tree Clear Skin Super Serum

    TruSkin Tea Tree Clear Skin Super Serum

    A customer must-have for reducing breakouts and balancing excess oils while maintaining a certain kindness to aging skin, Tea Tree Clear Skin Super Serum has been touted as “pretty life-changing” by one particular fan. Yes, truly.

    Research shows that tea tree oil boasts anti-bacterial, antiviral, anti-fungal and anti-inflammatory properties, making it an effective treatment for mild to moderate acne… and a great, natural alternative to benzoyl peroxide. Tea tree oil can also help balance oiliness, minimize enlarged pores and may even help relieve dryness. We combine it with salicylic acid, retinol and plenty of other age-defying ingredients to produce this gentle but oh-so-effective serum that your skin will love. Use it to spot treat troublesome breakouts, or apply it all-over, two to three times a week before moisturizing.

    3. Dry Or Dehydrated Skin: Hyaluronic Acid Serum

    TruSkin Hyaluronic Acid Serum

    Hyaluronic acid (HA) has been having a moment in skincare for quite some time now. And its popularity is not going away. A key component in your skin's natural makeup, HA has the unique capacity of retaining up to 1,000 times its weight in water. We’ll just let that sink in for a minute. One. Thousand. Times.

    This sponge-like quality makes HA extremely important for keeping your skin moisturized and healthy, and it's why it rightfully takes its place at the top of ingredients your skin can’t get enough of. Hyaluronic Acid Serum harnesses the powers of this water-loving ingredient and blends it with vitamins C and E, plus jojoba oil to help lock moisture into your skin. A real find for dry, dehydrated or ANY skin type, if you ask us.

    4. Aging Skin: Retinol Serum

    TruSkin Retinol Serum

    Speaking of ingredients that can literally do no wrong, let’s give a big shout out to retinol. Proven time and time again to be one of the most effective ingredients for reducing the visible signs of aging, retinol is a topical form of vitamin A that activates certain genes in your skin to boost collagen production and stimulate your skin cells to turn over more efficiently. This helps soften wrinkles and dark spots, and it's dynamite at making your skin look, well, damn good.

    Our Retinol Serum combines retinol with HA, vitamin E, aloe and green tea – an awesome combination known to help hydrate, protect, nourish and reduce irritation. Priceless.

    5. Sensitive Skin: Niacinamide Serum

    TruSkin Niacinamide Serum

    Sensitive skin and active ingredients don’t often make for a match made in heaven. However, niacinamide is one of the exceptions to this rule. A proven antioxidant, niacinamide boasts all the usual benefits of your favorite free radical-fighters (ie: an improvement in dark spots, lines, wrinkles, blemishes and firmness), plus it helps regulate inflammation and improve your barrier function to strengthen and protect your delicate skin. And all this with few to no side-effects. Yes, there really is a beauty god.

    Niacinamide Facial Serum might only be a year old but it’s already a favorite with customers looking for an antioxidant serum that brightens and balances skin gently, yet effectively.

    6. Dull Or Sun Damaged Skin: Vitamin C Serum

    TruSkin Vitamin C Serum

    We don’t like to blow our trumpets too much, but our awesome Vitamin C Serum continues to turn heads and now boasts over 65,000 reviews on Amazon. In fact, it’s the number one best seller in facial serums. Just saying.

    One of the most effective and highly researched antioxidants in skincare, topical vitamin C works hard to boost collagen, fade dark spots and protect your skin from the damaging effects of the sun. Depending on the type of vitamin C used, it can be a tad too good to be true for some skin types, but we use sodium ascorbyl phosphate (SAP) in our formulations which is more gentle than the pure stuff… but equally as effective. This classic serum combines SAP with vitamin E, hyaluronic acid, MSM and a whole host of botanicals for a glow-boosting treat you'll want to use time and time again.

    PS: Before We Go…

    Our serums have been carefully curated to suit all skin types, but still, they contain a lot of potent active ingredients so they should always be applied with care. The golden rules? 1. Do a patch test first. 2. Introduce one slowly into your routine (two or three times a week) before applying it every day. And 3. Always finish with your favorite moisturizer to lock all those ingredients into your skin.

    Done and done.

     

     

     

     

     

    Hyaluronic Acid
    6 Of The Best Face Serums For Every Skin Type
    read more
  • Newsflash: Not All Topical Vitamin C Is Created Equal
    Word is, when it comes to the varying forms of topical vitamin C, cloudiness is a sign of brighter days ahead. Bear with us while we explain…

    Vitamin C is one of the most effective ingredients in skincare. That’s a bold statement, we know, but ask any dermatologist to list their favorite topical antioxidant and we’d bet our lives that vitamin C would be the words on everyone’s lips.

    Along with hyaluronic acid and retinol, vitamin C is part of a veritable 'Justice League' of skincare ingredients, offering undeniable benefits for a whole host of skincare concerns. From adding radiance and reducing fine lines, through to improving acne and poor texture, vitamin C works. It just does.

    This may sound simple enough, but the thing is, you’ll rarely see the words ‘vitamin C’ on a product’s ingredients list. And you might think this is because skincare manufacturers are out to get you with complicated names, but it’s really not that personal. It’s simply because vitamin C comes in many forms – each with different levels of efficacy, stability, look and even smell. We use a form of vitamin C called sodium ascorbyl phosphate (SAP) across all of our serums and vitamin C products because it works for most skin types and we truly believe in its ability to get the job done without causing irritation. There’s so much more to it than that, but first, let’s have a quick look at vitamin C shall we?

     

    The Facts About Vitamin C In Skincare

    Normal skin contains its own relatively high levels of vitamin C whose role is to support, strengthen and protect your skin. A natural and potent antioxidant, vitamin C helps neutralize damage caused by environmental pollutants. It also promotes collagen production and aids healing. However, aging and exposure to UV and pollution causes your levels of vitamin C to dramatically decrease, taking with it the soft, plump, strong and youthful-looking skin you used to know and love.

    All this is why vitamin C has made such a name for itself in topical skincare – because a) your skin needs it and b) you naturally lose it through both intrinsic and extrinsic aging.

    Simple, right? Ha, not so fast, because this is where things get a little complicated. There's not just one form of vitamin C used in skincare, you see. There are many – some great, some not so much. And the key is to know which ones to look out for.

    Many brands use l-ascorbic acid which is the purest and probably the most widely studied form of vitamin C. But l-ascorbic acid comes with its problems. It’s notoriously volatile which means it degrades lightning quick when exposed to light and air. It’s also super potent – sometimes too potent for the skin to handle. Because of these issues, many derivatives of pure vitamin C have been formulated for use in skincare. And this is where the mighty sodium ascorbyl phosphate comes into play.

    What Is Sodium Ascorbyl Phosphate?

    Along with a lengthy list that includes magnesium ascorbyl phosphate, ascorbyl-6-palmitate and sodium ascorbate, sodium ascorbyl phosphate (we’ll call it SAP from now on) is a derivative of l-ascorbic acid. This means that yes, SAP is slightly less effective than its purer sister but – and this is a major but – it has way more of an edge.

    SAP is basically a salt form of vitamin C and one of the most stable versions of the pure stuff. Its sodium molecule is the key as it acts like a natural preservative which stops it from degrading on contact with light, air and water, therefore offering more benefits to your skin. In fact, SAP has been clinically proven to improve the tone and texture of your skin. It also works hard to boost radiance, fight photoaging, fade dark spots and reduce acne. Can’t say fairer than that, right?

    But that’s not all. In order for your skin to experience the full benefits vitamin C has to offer, SAP has to be converted back to ascorbic acid once applied to your skin. This may sound like a bad thing, but ascorbic acid is a very active, powerful ingredient, which, when applied directly can cause negative side-effects such as dryness, stinging and redness. Having your skin convert SAP back into ascorbic acid after application, however, reduces these chances of irritation and makes the active ingredient much more tolerant by most skin types – even sensitive.

    In our opinion, SAP beats l-ascorbic acid hands down, which is we harness its powers in all of our vitamin C products as well as in C-Plus Super Serum, Hyaluronic Acid Serum and Tea Tree Clear Skin Super Serum.

     

    TruSkin Vitamin C Serum, Vitamin C Moisturizer and Vitamin C Cleanser

     

    Why Do TruSkin Vitamin C Serums Look So Cloudy?

    This is a question we get asked a lot – especially when it comes to our best-selling Vitamin C Serum. And the answer is simple: the cloudiness (or milkiness if you prefer to think of it that way) is all down to that sodium molecule.

    Think about when you add salt to water: it immediately becomes cloudy, right? Well, same principal. The cloudiness is not because your serum has oxidized or become ineffective, it’s simply the salt. And it’s the salt molecule that makes this particular vitamin C derivative more effective and better tolerated by your skin.

    One of our mottos here at TruSkin HQ is that cloudiness is a sign of brighter days, or more specifically brighter skin, ahead! Get it now?

    How To Include SAP In Your Daily Skincare Routine

    Whether you’re an avid C fan or just starting out, SAP can offer your skin outstanding results – as long as you use it correctly. 

    The most important rule is to start slowly and do a patch test first. Even though SAP is suitable for most skin types, it’s still an active, potent ingredient so you should always perform a patch test on a discreet area of skin before starting a full facial routine. Not sure how to do that? We can help, right here.

    Once you’re sure your skin isn’t going to react, gradually introduce your chosen product into your routine two or three times a week as your skin gets used to the active ingredients. Then you can work up to daily use.

     

    TruSkin Vitamin C Plus Super Serum for Face

     

    Finally, remember, active ingredients like sodium ascorbyl phosphate work on a cellular level, deep within the skin. This means that yes, it might offer you instantly softer, more radiant skin, but its true benefits will need time to fully take effect. We recommend continually using our C products for at least 28 days for those brighter days to really set in.

     

     

     

     

     

     

    Skincare ingredients
    Newsflash: Not All Topical Vitamin C Is Created Equal
    read more
  • 8 Simple Tricks For Wide-Awake Skin
    Morning skin can often look kind of ‘meh’ – especially if you’ve over-indulged the night before, of course. But with these easy beauty hacks, glowing skin is just around the corner. 

    As you all know, lack of sleep, stress, late-night pizza and a few too many pinots are a recipe for disastrous skin. But here’s the thing: life’s not been easy this past year and stuff gets in the way. Yes, in an ideal world you’d get great sleep every night, your emotional wellbeing would be top of the world, a healthy diet would be taken for granted and your all-round perfect lifestyle, would be, well, just perfect.

    But you don’t live in a permanent state of perfection. In fact, nobody does. So, all you can ask is to try your best and give yourself a break – for the sake of your skin and your entire well-being. And great news, people: even though looking after yourself is the single most important way to maintain a radiant, youthful complexion, there are many other easy tricks you can employ to help get your skin’s glow on.

    Here are eight of the most tried and tested hacks that are simple, but super effective for maintaining wide-awake skin. Even when inside you might be anything but. 

    1. Say Hello To Regular Exfoliation

    Whether you’re a fan of physical exfoliators like scrubs and cleansing brushes, or prefer a chemical exfoliator like our Daily Facial Toner, one thing’s for sure, exfoliating your skin is one of the best ways to get the blood flowing to your skin.

    Exfoliating helps remove dulling dead skin cells from the surface of your skin to reveal a smoother, clearer complexion. It’s as simple as that. Just remember, if your skin is sensitive, don’t go too mad with AHAs or exfoliate too often with a facial scrub as you could cause irritation and dryness.

    Literally the opposite of what you were intending.

    TruSkin Daily Facial Toner

    2. Don’t Even Dream Of Going To Bed In Your Makeup

    It’s late, you’re tired/tipsy and you can’t be bothered to properly cleanse your face before bed. We’ve all been there. But think about this for a second: your skin has been sitting behind that makeup for anywhere from 12 to maybe 16 hours. And that’s a helluva long time for it to collect grime, bacteria, chemicals and environmental pollution that could potentially clog your pores and stop your skin from renewing itself as you sleep. Your skin needs to naturally slough off dead skin cells overnight, but makeup will stop it from doing so, making it look increasingly duller the more you skip your overnight cleansing sesh. And if your makeup contains oils? Well, you might as well invite breakouts onto your skin for a permanent pimple party.

    Make sure you fully cleanse every night before bed, using a gentle but effective cleanser like our Vitamin C Daily Facial Cleanser which contains the added brightening benefits of vitamin C. More on the mighty vitamin C in a sec...

    3. Boost Your Skin With Facial Massage

    Make facial massage a part of your morning cleansing routine and your skin will instantly look healthier and more radiant. As with exfoliation, massage increases blood flow to your skin which boosts collagen production and helps remove toxins. It also helps work the muscles for firmer, more youthful looking skin. And that’s always a bonus.

    For a fabulous morning radiance boost, use your hands and pads of your fingers to really work your skin in upwards motions as you cleanse. Finish with a quick rinse of cool water to further boost circulation.

    4. Hang Your Head Upside Down

    If you’re a yoga bunny, doing a headstand every day is an amazing way to increase the flow of blood, oxygen and nutrients to your face to really get your glow on. But not everyone has the ability to safely stand on their heads, so if this doesn’t sound like your jam, simply tip your head upside down for a couple of minutes every day and you’ll get the exact some results – minus the core strength, of course. Skincare expert and celebrity aesthetician, Renée Rouleau recommends lying on your tummy and hanging your head forward over the edge of your bed for three minutes per day to help boost your inner glow.

    5. Make Friends With Vitamin C

    When it comes to radiance-boosting skincare ingredients, vitamin C is the nuts. A mild exfoliant and potent antioxidant, vitamin C helps soften the look of hyperpigmention while protecting the skin from the sun and other environmental aggressors to help prevent new dark spots from developing. It also works hard to brighten and wake-up up your skin as a side-note – kind of like a morning shot of double espresso for your skin... but way better for you;)

    Try introducing a vitamin C serum like our C-Plus Super Serum into your daily routine, applying just a small amount to clean skin after toning and before moisturizing. Vitamin C packs a punch, however, so always perform a patch test first to check for sensitivities.

    TruSkin C-Plus Super Serum

    6. Quench Your Thirst… And Your Skin

    A thirsty body is a thirsty complexion and dry, dehydrated skin is so not the way to go if you’re in the market for a radiant glow. Therefore, make sure you drink plenty of fluids – especially if you suffer with puffy skin and bags under your eyes due to water retention. Drink a glass of water first thing in the morning and keep a bottle on your desk to sup throughout the day.

    When we say drink lots, however, this doesn't necessarily mean you have to stick with water. Herbal teas and fresh juices are also great ways to hydrate. Fruit and veggies contain fibre, nutrients and antioxidants that help flush out toxins and fight skin-damaging free radicals, so up your juicing game with superfoods like carrots, beetroot, tomatoes, cucumber, pomegranate and papaya – all of which are awesome for glowing skin.

    7. Lay Off The Heavy Makeup

    When your skin is looking particularly sad, it’s tempting to pile on the foundation and concealer. But masking your skin with heavy makeup can sit in your fine lines and pores where it won’t fool anyone. Instead, apply makeup only where you need it. For your foundation, stick with light, mineral-based formulations and apply it on blemishes or uneven areas of your skin. Blend it well over these specific areas only and it’ll look way more natural than an all-over mask of foundation.

    For dark, under eye circles, a great trick is to apply a light-reflecting concealer to the inner corners of your eyes only. This is often where dark circles are most obvious so if you lighten up this area it’ll instantly open up your eyes. Finish with a touch of color over the apples of your cheeks, a little gloss or balm on your lips and you’ll be amazed by how such a little amount of makeup can transform a tired face.

    8. Curl Your Eyelashes

    OK, so this one has nothing to do with your skin, but trust us, curling your eyelashes will instantly make your eyes and consequently your whole face look younger and more wide-awake. Honestly, try it on mornings when you feel like an extra from The Walking Dead and you’ll never look back.  

    And now, you are officially ready to take on the world. Eight hours of sleep or not...

     

     

     

     

     

    Skincare
    8 Simple Tricks For Wide-Awake Skin
    read more
  • The TruSkin Guide To Radiant Skin (Yes, Even In Winter)
    Winter’s a cruddy time for your skin, so if you’re feeling pretty bummed about your dull complexion, it’s time to get your glow on.

    Glowing skin is very much ‘in’ right now. It’s always of huge importance if you ask us, but it seems that natural radiance, rather than full-on makeup, is a major beauty prediction for the new year. 'Prove it,' we hear you shout. Sure. The Pinterest Predicts annual report was recently released and guess what topped the list for upcoming beauty trends for 2021? Yes, ‘effortlessly chic,’ radiant skin  aptly being coined Skinimalism. This is all thanks to a massive increase in Pinterest searches for terms like ‘glowing skin how to get naturally,’ ‘face yoga exercises’ and ‘natural everyday makeup’ which shows that maybe (just maybe) the years of facial contouring and graphic brows might be coming to an end.

    All hail real, glowing skin. Yay. Gotta love that.

    The problem with this trend, however, is that skin radiance doesn’t always come easy – especially when cold temperatures and low humidity are totally working against you. Yes, natural skin means you can say goodbye to hours of makeup application, but if you want to allow your skin to really shine through, you’d better start looking after it. So, if you’re craving ways to enhance the complexion nature gave you, here are some trusted tricks for ditching winter dullness and amping up your dewy skin game.

    Work Out Your Skin

    Facial massage is one of the simplest and most important things you can do to boost radiance as it instantly improves circulation and encourages the removal of waste and toxins through a process called lymphatic drainage. And the best time to do it? While cleansing your skin in the morning (two birds and all that). Here’s how:

    1. First, wash your hands, then wet your skin with lukewarm (never hot) water.

    2. Squeeze your favorite cleanser into the palm of your hand, then smooth it all over your face and neck.

    3. Place your fingers in the middle of your forehead, spreading them from your eyebrows up your forehead. Work your fingers out towards your hairline a few times, pressing the skin gently.

    4. Next, place your fingers over the center of your nose and work them out along your cheeks, rubbing the cleanser into your skin in large circles. Do this a few times, then continue with the same motion over your chin and jawline.

    5. Finish by smoothing your fingertips up your neck a few times, then rinse thoroughly and gently pat your skin dry with a clean towel.

    Another great way to give your skin a bit of a morning workout is to try your hand at facial yoga. And excellent news: not only will a committed routine of morning exercises boost circulation and add radiance to your skin, but it’ll help strengthen facial muscles to reduce sagging and make your skin look firmer and more youthful in the long-term.

    One of our favorite facial yoga exercises (mainly because it’s so easy!) is to pout then smile repeatedly as fast as you can and for as long as you can stand it. Just do it in private, yes? You don’t want to scare the neighbors.

    Get Your Vitamin C

    It doesn’t take a rocket scientist to work out that, here at TruSkin HQ, we think vitamin C is the absolute cat’s whiskers as a skincare ingredient. A clinically-proven antioxidant, vitamin C is well-known for helping prevent accumulated skin damage by neutralizing attacks from environmental and lifestyle nasties. Think sun, pollution and cigarette smoke that love to do a real number on your skin, causing everything from fine lines and wrinkles to dullness and discoloration.

    Vitamin C is also mildly exfoliating, so when you apply it topically and regularly, it works to effectively reboot collagen and elastin production to help strengthen, firm and smooth your complexion. Couple all this with its ability to help reverse UV-related skin damage and it’s a big fat ciao to uneven skin tone and dark spots. Boom.

    The thing is, not all topical vitamin Cs are created equal. This means you could see it listed on your skincare label in many forms including l-ascorbic acid, ascorbyl palmitate and sodium ascorbyl phosphate. We use sodium ascorbyl phosphate – or SAP as we like to call it – in our popular vitamin C products because it’s a) stable, b) less irritating and c) very effective. Literally everything we want in a skincare ingredient, right there.

    TruSkin Vitamin C Serum

    Try A Professional Chemical Peel

    For an extra high-powered boost of radiance, treating your complexion to a professional chemical peel is a great shout.

    Chemical peels work by using potent (but safe) skin acids to injure the top layers of your skin which makes them fall off – taking any dead, dull skin cells and unwanted dark patches with them. The first three to five days following a chemical peel procedure aren’t pretty because your skin literally does flake and peel away, but after a week your skin will be visibly smoother, clearer and your glow factor will have gone through the roof. Trust us, we’ve been there.  

    Ask your skincare expert about medical-grade peels that contain hard-working, glow-inducing ingredients such as salicylic, trichloroacetic or glycolic acids as these are particularly effective for fading discolorations and brightening an uneven skin tone. We love truly professional chemical peels from medical-grade skincare companies like SkinMedica or PCA Skin as these have been proven to offer results and can often eliminate new discoloration issues in just one session. If you have older, deeper pigmentation issues, however, a series of three or four appointments is usually recommended, followed by maintenance treatments on a less regular basis.

    Use Makeup To Enhance (Not Hide Behind)

    Embracing the Skinimalism trend is all about making your skin look lit from within, but that’s not to say you should dismiss those extra finishing touches. Makeup, after all, is a great way to enhance your natural glow, so if you’ve already nailed your radiance-boosting skincare routine, invest in a brightening primer to apply after your skincare and before (or even instead of) makeup. A great primer will help blur fine lines, smooth pores and add instant radiance without looking like you’re caked in makeup.

    If you’re in the market for a natural-looking base, we suggest choosing a mineral, powder foundation that you can buff and swirl over your skin, rather than a cream or liquid-based formulation. How so? Because creams and liquids are often more tricky to keep light and streak-free.

    And for a little extra red-carpet glow? Try a subtly shimmering highlighter. But we mean subtle shimmer, people  – full-on glitter is never cool. Apply this to the parts of your face that naturally catch the light such as your cheekbones and brow bones and keep it as natural-looking as possible by going for warmer, golden shades if you have olive or dark skin, and pinker tones if you’re pale.

    Gorgeous.

     

     

     

     

     

     

    Skincare
    The TruSkin Guide To Radiant Skin (Yes, Even In Winter)
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  • DYK, TruSkin Vitamin C Serum Is Knocking It Out Of The Park?
    We’ve always known our flagship Vitamin C Serum was a real champion, but with over 50,000 reviews on Amazon and counting, the nation is clearly in agreement. So, while we pat ourselves on the backs for creating such a well-loved skincare treatment, let’s take a look at what makes Vitamin C Serum such a key player in the quest for glowing, healthy skin…

    Launched in the fall of 2013 and produced right here in the US, Vitamin C Serum was the first product to join the TruSkin Naturals family. Like all of our formulations, we wanted it to offer quality and results without unnecessary additives such as fragrance and stabilizers. And all of this without the super-luxe price tag.

    Some might say we crushed it.

    But why vitamin C? Well, it was simple, really. Vitamin C is one of the most well-researched ingredients in skincare, boldly going where few others dare to go. A powerful antioxidant, it’s known to help ward off free radicals that attack the skin from environmental and lifestyle aggressors such as pollution, UV, cigarette smoke, stress and a poor diet. By neutralizing these nasty free radicals, vitamin C is often harnessed in skincare to help prevent fine lines, wrinkles, discoloration and poor texture.

    And that’s just the beginning. Vitamin C, when used in the right form and concentration, also works hard to promote collagen production (that’s the stuff that gives your skin its plumpness, ICYMI), prevent sun damage, heck, it may even help fade acne scars.

    There are many forms of topical vitamin C, including pure ascorbic acid, l-ascorbic acid, ascorbyl palmitate and sodium ascorbyl phosphate. We plumped for sodium ascorbyl phosphate (SAP) for our Vitamin C Serum, because it's a more stable and less irritating compound of pure vitamin C (ascorbic acid). This means SAP doesn’t degrade as quickly when exposed to light and air and we think you’ll agree, a stable, less irritating ingredient that is super-effective is much better than something vulnerable but so powerful it has the potential to make your skin flare up.

    Another factor working in SAP’s favor is that it contains a salt molecule which helps preserve the vitamin, meaning we don’t have to combine it with other actives (cough, ferulic, cough, acid) to maintain its efficacy and stability. Ever wondered why your ferulic and vitamin C serum smells so bad? That’s all down to the ferulic acid. It’s gross. And we're not into that.

    Instead of overpowering your sense of smell with unsavory ingredients, our Vitamin C Serum harnesses the powers of botanical hyaluronic acid, plus vitamin E and aloe vera to infuse your skin with essential nutrients and hydration. The result is a certified cruelty-free skincare treatment that consumers love for offering brighter, stronger, more healthy-looking skin with fewer breakouts, lines and dark spots as a bonus.

    TruSkin Vitamin C Serum

    Sounds too good to be true? It isn’t…

    “This product saved my skin,” explains one recent Amazon reviewer who used Vitamin C Serum to help her acne-prone skin.

    “Omg. Guys, literally my face stopped flaring up within three days,” she adds.

    Another 40 year-old reviewer agrees:

    “My search for an amazing serum is finally over. My skin looks flawless and I have been getting so many compliments about how great I look… as if I just walked out of a spa treatment.”

    We can’t thank you enough for loving our vitamin C treatment and making it the number one serum on Amazon. That's some accolade, right?

    Just remember, this treatment is concentrated and very powerful, so as with any active product, always do a patch test before using it regularly to make sure your skin is up to the challenge. Simply apply a drop to a small area of clean skin either behind your ear or on the inside of your elbow and leave it for a minimum of 24 hours, preferably 48. Why this long? Because it takes time for your skin to react, that’s all. If, after this time, you see or feel no major reaction, then you should be good to go.

    To use, apply between three and five drops to clean, dry skin, smoothing it over your face and neck in upwards motions. If your skin absorbs the serum in a flash, then add an extra drop; whereas if it feels sticky after applying, try to remember to use less next time. After applying, wait a few minutes, then follow with moisturizer. And don’t forget to finish with a broad-spectrum SPF30+ every morning, because vitamin C will help boost the overall effectiveness of your sunscreen.

    Gosh, is there anything this stuff can’t do? Well, it won’t do the dishes or walk the dog, but still…

    Lastly, if you decide our Vitamin C Serum isn’t a good fit, we offer a 90-day money-back refund, no questions asked.

    Because service is just as important to us as skincare.

    Now, where's the Moët...

    Company Announcements
    DYK, TruSkin Vitamin C Serum Is Knocking It Out Of The Park?
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