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True Radical Honesty From Our Community

  • Warning: These Beauty Fads Can Seriously Screw Up Your Skin
    Would you coat your entire face with Vaseline before bed or use hot wax to get rid of your blackheads? We say a massive ‘nope’ to such insane beauty fads, but there are tons of them doing the rounds right now and we’d like them to disappear. Pronto.

    Don’t get us wrong, we love a beauty trend here at TruSkin. Orange lipstick for summer? We’re in. Skinimalism? Hells yeah. But skincare trends that go viral on the likes of TikTok and Reddit which can do more harm than good? Count us out.

    Here, we take a look at five of our least favorite skincare fads currently doing the online rounds…

    1. Slugging

    What It Is: This latest K-Beauty trend might sound like some weird facial involving slimy mollusks slithering over your face, but it's actually about smearing petroleum jelly on your skin before bed. Currently loved by the internet right now, word is that if you spread petroleum jelly all over your face as the last step in your nightly skincare routine you’ll wake up with the softest, most moisturized skin ever.

    What We Think: Petroleum jelly is what’s known as an occlusive ingredient which means it creates a seal over your skin to help lock in moisture. So on the one hand, yes, it will stop water from evaporating from the surface of your skin, leaving you with a softer, more hydrated complexion come the morning. But on the other hand, it offers no moisturization of its own and will completely block your pores making it a terrible idea for anyone with oily, sensitive or acne-prone skin. What’s more, petroleum jelly (also known as petrolatum) is a by-product of crude oil waste, so while it’s been approved by the FDA, it’s neither sustainable nor eco-friendly.

    What To Do Instead: Rather than dousing your skin with what is essentially grease before bed, choose a night cream that contains a blend of humectants – water-loving ingredients that draw moisture into your skin – and emollients or occlusives to lock all that moisture in. Our Vitamin C Deep Hydration Night Cream is formulated with aloe vera, glycerin, cocoa butter and botanical oils – a far superior combination for hydrating and softening your skin as you sleep. Even if we do say so ourselves.

    2. Using Hemorrhoid Cream For Puffy Eyes

    What It Is: First Kim Kardashian’s makeup artist recommended applying Preparation H under your eyes to help minimize bags, then the Reddit masses started getting involved and all hell broke loose. Anti-inflammatory hemorrhoid creams like Preparation H are steroid-based and work by restricting the blood vessels to help reduce swelling, redness and irritation caused by piles. A butt cream that effectively reduces puffiness and swelling? Of course, someone was bound to try it under their eyes…

    What We Think: Theoretically, this works. But just because something has the potential to reduce your under-eye baggage, it doesn’t mean you should necessarily try it. The skin around your eyes is thin and extremely fragile, so harsh hemorrhoid creams – which often contain potential irritants – can be very damaging to this delicate area. Not to mention the harm you'll cause if you accidentally get it in your eyes. Most hemorrhoid creams also contain hydrocortisone which can cause a significant thinning of your skin in the long-term, accelerating aging around your eyes and giving you wrinkles way before your time. No. Thanks.

    What To Do Instead: Why risk the damage to your eyes and the surrounding area, when there are plenty of effective eye treatments out there? Our Hyaluronic Acid Eye Cream, for example, is pumped full of hard-working, and more importantly safe ingredients for your eyes, including cucumber, licorice and Eyebright. Apply a tiny amount, morning and night, for brighter, less puffy eyes.

    3. Placing Your Serum Dropper Directly On Your Skin

    What It Is: You can’t spend five minutes on social media these days without seeing dozens of photos and videos of influencers and makeup vloggers placing skincare droppers directly on their skin. Oh. Dear.

    What We Think: Don’t get us wrong, droppers are great for helping you control the amount of product you apply to your skin and every single one of our facial serums is packaged in a glass dropper bottle. But you’re supposed to use the dropper to deposit a small amount of serum into clean fingers, NOT straight onto your skin. In fact, they should never come into contact with your skin. Why? Because skin contact transfers dirt, oil and bacteria from your face straight back into the bottle where it breeds. And that’s so not what you want. In fact, it’s the precise opposite of what you want and why most serums are packaged with glass droppers in the first place.

    What To Do Instead: Dispense two or three drops of serum to clean hands, then apply it to your face and neck. Simple.

    4. Waxing Your Blackheads

    What It Is: Just thinking about applying hot wax over our noses to remove blackheads makes our eyes water, but this beauty hack is out there, people, and it seems pretty popular across Pinterest and TikTok. It basically involves applying hot wax (the same stuff used to remove unwanted hair) across your nose, then ripping it off, whisking away your blackheads at the same time. 

    What We Think: This might be effective, but one word: ouch. Also, waxing the delicate skin on your face is asking for trouble if you’re not a professional because it can cause serious damage, pulling off the top layers of your skin and leaving you with red, sore, irritated skin. Soft wax (which requires a strip to rip it off your skin) is particularly damaging, but we say avoid this one completely.

    What To Do Instead: The best way to deal with blackheads is to keep your skin clean and exfoliated. Gently cleanse with Charcoal Clarifying Cleanser which uses activated coconut charcoal to draw out toxins and cleanse your pores. You could also try spot treating stubborn blackheads two or three times a week with Tea Tree Super Serum+. This contains salicylic acid to boost cell turnover and help regulate oil production.

    TruSkin Tea Tree Super Serum+

    5. Iced Water Facials

    What It Is: The concept of applying cold water or ice to brighten, tone and depuff your complexion is by no means a new one, but the iced water facial, as seen on TikTok, instantly had our teeth chattering. It involves dunking your face three times in a bowl of iced water for as long as you can bear it. Then repeating for 10 minutes or so.

    What We Think: Cold temperatures constricts your capillaries which stimulates blood circulation to help reduce puffiness and inflammation while improving the tone and texture of your skin. But, while the odd splash of cool water after cleansing can, for sure, help boost radiance, submerging your face in iced water for too long can have the reverse effect, causing redness and  irritation. It’s especially bad news if you have rosacea. You have been warned.

    What To Do Instead: A better way to get your glow on? Incorporate vitamin C into your skincare routine. Vitamin C is one of the most highly studied ingredients in skincare and has been proven to inhibit melanin production, therefore brightening your skin and fading hyperpigmentation. Not only that but vitamin C also helps fight free radicals, promotes healing and protects and treats your skin. Try our fan favorite Vitamin C Facial Serum. You won't regret it. And it's not going to freeze your brain, either.







    Warning: These Beauty Fads Can Seriously Screw Up Your Skin
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  • 5 Ways To Whip Your Skin Into Shape For Summer
    June 20 marks the official start of summer, so let’s make sure your skin is 100 percent sunshine-ready, shall we?

    The days are longer and the temperatures are rising. Yes, summer is here, people, so can we get a ‘hurray’ for arguably the best season of the year? 

    Actually hold on a second, because heat and humidity aren’t always good news. In fact, they mean big (often bad) things for your skin. If you have an oily complexion, for example, summer can play havoc with a greasy forehead (not to mention sweaty bangs and annoying breakouts). And if you’re sun-sensitive, you'll know full well how tricky it can be to protect your delicate skin from that powerful ball of fire in the sky.

    Want to get ahead of the game and ensure your skin is summer-ready, like now? Then here are five rules you need to get on board with.

    1. Be Better At Cleansing

    Do you often go to bed without cleansing your skin? Or maybe you’re a face wipe addict and simply don’t have the time for anything more than a quick swipe-and-go after getting up in the morning. Well, you might (and we stress the word ‘might’) get away with this every now and again in the winter months, but poor cleansing is seriously bad news in summer.

    As temperatures and humidity increases, your skin’s sebaceous glands produce more oil to help protect it from environmental stressors. Couple this with an excess of sweat, dirt and goodness-knows-what-else and by the end of the day, your skin is pretty much covered in grime. And you think it’s OK to go to bed like that? Not cool. 

    Instead of all this nonsense, cleanse your skin effectively but gently every morning and night. Use lukewarm water so you don’t dehydrate or irritate your skin and avoid harsh cleansers that strip your skin of moisture. Skin Clearing Charcoal Face Wash is an awesome choice in the summer, especially if you have oily or congested skin, or try Vitamin C Brightening Cleanser which is a great all-rounder for all skin types.

    TruSkin Vitamin C Brightening Cleanser

    2. Lighten Up Your Moisturizing Routine (But Don’t Dismiss It Altogether)

    Chances are you already switched out your winter moisturizer for a lighter formulation this spring, but if you’re still slathering your skin with rich butters, balms or creams, now’s the time to opt for a more lightweight lotion or gel. More humidity means your skin is less likely to dry out than in the colder months so, unless your skin is naturally super dry or dehydrated, it requires much less moisturization.

    But, and this is a big but, don’t think you can skip moisturizer entirely, just because the weather’s heated up. This is asking for trouble – especially if you have oily skin. Dial it down, for sure, but if you leave it completely out of your routine, your sebaceous glands will go into overdrive, producing more oil and leaving you with super slick skin.

    3. Exfoliate – From Head-To Toe

    Gently exfoliating your skin with a light scrub or chemical alpha hydroxy or beta hydroxy acid (think salicylic, lactic or glycolic) is a fabulous idea all year round. And you could try our Vitamin C Super Serum+ if you’re looking for the perfect facial serum, btw. But what about your body? Sun’s out, legs out and all that…

    Come the summer, it’s super important to regularly exfoliate your body, especially your arms and legs which are going to be exposed much more often than they were during winter. Exfoliating your legs also helps give you the perfect shave and stops those ingrown hairs from upsetting your perfect pins game. Try applying a small amount of Skin Clearing Charcoal Face Wash to an exfoliating mitt or loofah, then work this in circular motions all over your body in the shower. How frequently you exfoliate your body will depend on your skin type, but two or three times a week should do it. Just remember to go gently over your chest and décolletage as the skin here is very delicate. Oh, and always follow with moisturizer.

    4. Amp Up Your Antioxidant Game

    You know that protecting your skin from the sun is almost as important as the air that you breathe (you DO know that, right?). Well, research shows that topical antioxidants are another way to counteract sun-induced free radical damage that totally ruins your skin’s essential collagen and elastin supplies. Antioxidants like vitamin C, vitamin E, retinol and niacinamide work hard to neutralize cell damage therefore reducing inflammation and helping your skin repair and correct itself.

    If you don’t have an antioxidant facial serum in your routine, check out our guide to help you find one for your skin type. Then layer it underneath your moisturizer every morning or night – don’t worry, our serums are super light, so they won’t weigh down your skin.

    And of course, always follow with a broad-spectrum sunscreen with at least SPF 30.

    TruSkin Vitamin C Super Serum+

    5. Pare Back Your Makeup

    Finally, summer is the perfect time to lessen your makeup load. Summer beauty trends always dictate barely-there, glowy skin and 2021 is no exception. This season’s skin is natural, fresh and radiant – as it should be – which means you should pack away your heavy foundations for the next few months and try tinted moisturizer or BB cream instead. Use clean fingers to apply it all over your face and neck, or try blending it with a foundation brush for a flawless-looking finish.

    For an extra pop of color, apply cream blush over the apples of your cheeks and if you want to nail one of summer’s hottest makeup trends while simultaneously celebrating not having to wear a protective face mask 24/7, orange is officially THE color to wear on your lips.





    5 Ways To Whip Your Skin Into Shape For Summer
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  • The Top Habits To Break If You Care About The Skin Around Your Eyes
    Concerned that the skin around your eyes is aging you up way faster than the rest of your face? Then it might be time to reassess some of your beauty habits...

    Aging skin is a fact of life. Like the rising sun and the changing tides, it just happens. But that doesn’t mean you have to sit back and let it take its toll without a little fight, right? Sure, fine lines are a sign you’ve lived a great life. And the odd wrinkle here and there? No biggie. But if there are ways to maintain youthful-looking skin for as long as possible, then why wouldn’t you?

    This is never more important than when it comes to the skin around your eyes. Super fragile and way thinner than the skin on the rest of your face, your eye area is one of the first places to show the signs of visible aging. At around age 20, lines start to form due to collagen and elastin degradation. You may also start to notice dark circles or puffiness thanks to tissues around your eyes becoming weak and saggy, thus allowing fat to shift south and excess fluids to congregate under your eyes.

    Of course, intrinsic aging (the genetic type of aging that’s totally out of your control) can’t be helped, but what about all the other stuff that contributes to how your skin ages? These you can do something about. So, let’s have a look at the top five beauty habits that could be aging up your eyes way before their time…

    1. Squinting

    Your facial expressions play a major part in where lines and wrinkles form on your face because repeated muscle movement compresses skin cells and causes weakness in your skin. When you’re young, no problem, your skin just bounces back, but as you age and your skin naturally loses volume, elasticity and suppleness, fine lines, then deep-set wrinkles will inevitably take up residence –especially around your eyes.

    This means squinting is a big no-no if you want to avoid crow’s feet for as long as possible. Wear sunglasses whenever you go outside in the daytime (any excuse for a new pair of shades, we say) and if you find yourself squinting when you drive, watch TV or are working at a computer, it might be time for a vision test. Just saying.

    2. Not Applying Eye Cream

    Like toner, eye creams are constantly up for debate. Do they really work or are they just marketing hype to get you to spend more money on skincare you don’t actually need? Well, obviously we’re a little biased, but ask any dermatologist and they will agree, eye treatments are an essential part of an effective skincare routine. Here’s the thing, not only is the skin around your eyes thin, fragile and susceptible to damage, but it also contains less sebaceous glands than the rest of your face which makes it more prone to dryness. This means it needs more moisturization and benefits from other targeted ingredients to tackle concerns like dark circles and bags – stuff that isn’t an issue for the skin on the rest of your face.

    So, if you’ve been dismissive of eye treatments for years, now's the time to get on board. And we have two awesome options for you – all wrapped up in fancy new packaging, but with the same super effective formulations we know you’ll love.

    First up, there’s our moisturizing Hyaluronic Acid Eye Cream which contains everything the skin around your eyes could ever ask for. Think peptides, vitamin C, glycolic acid and thirst-quenching hyaluronic acid which work together to protect, hydrate and refresh your skin, while helping improve the look of dark circles, lines and puffiness.

    TruSkin Hyaluronic Eye Cream And Peptide Eye Gel

    Next, there’s our fabulous Peptide Eye Gel, a lightweight treatment that contains a whole host of powerful actives to instantly cool and refresh tired eyes, whilst also helping combat the other signs of visible aging around this delicate area.

    Ignore the haters, eye creams rock. Debate over.

    3. Applying Your Eye Cream In All The Wrong Ways

    While we’re on the subject of eye creams, even the most effective treatment will be wasted if you don’t apply it properly. And by this, we mean with great care. None of your rubbing or full-on massage, thanks very much.

    Here’s how to nail it. First, cleanse, tone and apply your facial serum, then comes your eye cream or gel (yes, always before moisturizer). Using clean hands, apply a tiny, pea-sized amount of product all around your eyes, using your ring fingers to ensure you don’t apply too much pressure. Either pat it into your skin, or smooth it gently around your eyes, but never pull on the skin as this will drag and damage it.

    4. Constantly Rubbing Your Eyes

    The odd eye rub is fine, but if you find yourself continually man-handling the skin around your eyes, you’re asking for trouble. For a start, touching your eyes with unclean hands transfers dirt and bacteria, causing irritation and redness. Which is not cool. Aggressively rubbing your eyes also does a real number on your collagen supplies, thinning your skin and wearing it down over time. Also uncool.

    To help reduce the damage caused by rubbing and scratching your eye area, avoid using your whole hand. Instead, gently target irritation using the pads of your ring fingers only. Also, if your eyes are constantly itching, try to get to the bottom of why it’s happening. Chances are it’s being caused by some kind of allergy or airborne irritant which can be treated with eye drops or antihistamines. Bottom line, however, is itchy eyes can be due to any number of reasons so talk to your doctor if symptoms persist.

    5. Sleeping Poorly

    You all know that lack of zzzs is a recipe for skin disaster, but what about the way in which you sleep? Sleeping on one side, for example, creases the same areas of your face, increasing your chances of developing fine lines in those areas. Also, sleeping on your back is terrible for the skin around your eyes – and in fact all over your face – as, again, smushing your face into your pillow causes creasing and, over time, accelerates the formation of fine lines and wrinkles.

    Your best bet is to sleep on your back, with your head slightly raised. This not only avoids face-to-pillow contact, but it also stops excess fluids from pooling underneath your eyes.

    So, you see, time isn't the only thing to blame for aging skin around your eyes. You have to take the hit, also.






    The Top Habits To Break If You Care About The Skin Around Your Eyes
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  • Fine Lines & Wrinkles: Is There A Difference?
    Ever wondered whether your fine line was in fact a wrinkle? Or vice versa? But wait, aren’t they basically the same thing? Actually no, they’re quite different.

    Fine lines and wrinkles – it’s like you can’t have one without the other. And we’re probably just as much to blame for this as the next skincare company, because whenever we talk about the visible signs of aging it’s all ‘fine line and wrinkles’ this and ‘fine lines and wrinkles’ that.

    However, while lines and wrinkles are the most common signs of skin aging, they don’t always come as a package deal. In fact, they’re quite different. So, let’s have a quick look at what they're really about, shall we?

    What Is A Fine Line?

    Fine lines are the babies of the wrinkle family. They’re shallow, less than two millimeters in depth and more like small creases, if you will. 

    Fine lines can appear anywhere on your face, but they’re usually more prevalent on and around areas that experience repeated muscle movement because repetitive motions like frowning and smiling cause weakness in your skin. When you’re young, your skin is able to easily bounce back, but as you get older, it becomes thinner, weaker, drier and less elastic which is why fine lines appear near expressive areas around your eyes, mouth and across your forehead.

    Of course, your natural aging process isn’t the only cause of fine lines. Many other factors come into play including the usual suspects: sun damage, smoking, pollution and stress. Research also shows that darker skin is thicker and therefore stays smoother, firmer and with less lines than fair skin. But whatever your skin type, they're kind of inevitable at some point. 

    What Is A Wrinkle?

    Wrinkles, on the other hand, are fine lines that have simply grown-up. Over time, repeated use of your facial muscles, along with the continual degradation of collagen, elastin and hyaluronic acid cause fine lines to become thicker, deeper and more noticeable. This is when that innocuous fine line graduates into a big, bad wrinkle. Oh, and all those other external aggressors battling away at your skin for years and years don’t help either… 

    But it’s not all bad news, folks, because fine lines and wrinkles might not be the same thing, but what you do to prevent them is. Can we get a 'hooray' for that?

    The 3 Most Important Ways To Prevent Lines & Wrinkles

    It’s perfectly normal for your skin to age and, in all honesty, expression lines around your eyes and mouth are all part of living your best life. However, there are certain other external factors you can control to help manage the rate in which your lines appear and mature into wrinkles.

    1. Look After Your Barrier Function

    Your skin’s barrier (aka the stratum corneum) is its uppermost layer and vital for protecting your body and keeping you alive.

    Like the mortar that holds your skin together, your barrier is primarily made up of ceramides, fatty acids and cholesterol and it has three essential roles.

    First, your skin’s barrier protects you from external toxins, allergens, pollution and UV radiation. Second, it works hard to reduce moisture loss. And third, it helps transport essential nutrients to the underlying layers of your skin. When your barrier works properly it maintains healthy skin by keeping it soft, supple, hydrated. It also keeps it safe from sensitivities, irritation and of course, environmental damage.

    On the flipside, when it begins to weaken and function poorly, your skin becomes more prone to dryness, dehydration, inflammation and premature aging. Hello, fine lines and eventually wrinkles…

    So, how can you look after your skin’s barrier function? Well, of course you shouldn’t smoke, get stressed or skip zzzs. But neither should you ever over-exfoliate. And this is really important because it’s one of the biggest mistakes people make with their skin. Sure, gentle exfoliation works wonders for increasing cellular turnover and boosting radiance, but too much of a good thing breaks down your skin’s barrier, causing it to become everything you don’t want for your complexion.

    Our advice is to exfoliate your face just two or three times a week, using either a physical exfoliator like a scrub or cleansing brush; or try a treatment cleanser or toner that contains chemical exfoliating acids like lactic, glycolic or salicylic.

    2. Apply Topical Antioxidants

    Free radical damage (aka oxidative stress) is a killer for aging you up before your time, so doing everything you can to keep it under control is super important. Of course, maintaining a healthy barrier function will instantly help you ward off free radical damage from the sun and environment, but you should also include topical antioxidants in your daily skincare routine.

    Antioxidants are vitamins and minerals that help protect your skin from oxidative stress by neutralizing free radicals. This stops free radicals from attacking all the good stuff in your skin that keeps it soft, strong and supple (yes, we’re talking to you, collagen and elastin), therefore reducing damage and helping your skin defy the signs of extrinsic aging.

    Want to say ‘hold on a minute’ to fine lines and wrinkles? Then apply at least one topical antioxidant to your skin every day. Obviously, we’re massive fans of vitamin C, but vitamin E, niacinamide, retinol and hyaluronic acid also have antioxidant qualities that effectively get the job done. Not sure which one is right for you? Here’s some help choosing your perfect weapon.

    TruSkin Facial Serums

    3. Wear Sunscreen Every Day

    If we had a dollar for every time we’ve stressed the importance of sunscreen we’d be millionaires... no, billionaires by now. But we’ll continue to bang on about it and make no apologies for it. Why? Because that big ball of fire in the sky is THE NUMBER ONE cause of external skin damage. Lines, wrinkles, dark spots, sagging, poor texture, the works. According to The Skin Cancer Foundation, a massive 90 percent of skin aging is caused by the sun and people who wear a daily sunscreen of at least SPF 15 or higher show 24 percent less skin aging than those who don’t.

    Apply a good amount of sun protection (foundation, tinted moisturizer, powder... literally anything!) as the last step in your morning routine and we promise you, those lines will be much slower in coming.  

    Lecture over. For now.






    Fine Lines & Wrinkles: Is There A Difference?
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  • Diet And Skin Aging: What's The Deal There?
    Aging skin isn’t just a result of getting old and spending too much time in the sun. What you eat also has a major impact on how fast your skin ages…

    When it comes to skin aging, you can’t stop time (AKA intrinsic aging), but there are many other ways for you to control the rate in which fine lines, wrinkles, poor texture and sagging skin strike. Everything from pollution and sun damage through to stress, lack of sleep and of course, your diet are totally at your command and they’re major players in the look, feel and health of your skin.

    We like to think we’re pretty thorough with our skin education and have already covered most causes of extrinsic aging (the fancy term for all the external stuff that affects the youthfulness of your skin). But one topic that’s passed us by is your diet.

    Until now.

    Eating a well-balanced, rounded diet that’s high in fibre and protein, yet low in carbs and fat is kind of a given. But knowing what you should or shouldn’t be devouring and actually putting this knowledge into practice are two very different things. However, if you’re anything like us, understanding what some of the biggest culprits are doing to your skin will make you question whether that second helping of key lime pie is really worth it.

    To follow are five of the biggest dietary sins for skin aging, plus how to choose better alternatives. Don’t fret, we don’t expect you to completely cut these out of your diet for good (we’re not total savages). Just try to be mindful of what you eat. And that, we know you can do…

    Skin Sin #1: Sugar

    Research shows that excess sugar leads to the accumulation of advanced glycation end products (AGEs). AGEs are harmful compounds produced by the skin through a process called glycation. They form when you bombard your body with sugar and it attacks your skin cells, latching onto fats and proteins such as collagen and elastin, causing them to stiffen, weaken and performing poorly. This onslaught of sugar damage shows up on your skin’s surface in the form of lines, wrinkles, sagginess and dullness. No fun.

    When you’re young, your body has the ability to fight oxidative stress caused by AGEs by producing plenty of fresh collagen and fighting off free radicals. However, as you get older, your body can’t keep up which is why a sugar-high diet causes your skin to age up lightning fast

    Make The Switch: Cut down on refined white sugar and corn syrup, swapping it out for honey wherever possible. And snack on fruit to help curb your sweet cravings – go for antioxidant-rich options like blueberries, blackberries and raspberries.

    It's also wise to add some topical antioxidants into your daily skincare routine to further fight free radical damage. We have many favorites, but a great place to start is Niacinamide Facial Serum which is super gentle but no less effective than some of its more potent friends like vitamin C and retinol.

    TruSkin Niacinamide Facial Serum

    Skin Sin #2: Salt

    A diet that’s laden with salt is a fast-ticket to eczema flare-ups, acne breakouts and puffy, under eye bags. It’s also terribly dehydrating for your poor complexion. Excess sodium literally sucks all the moisture out of your skin which completely ruins your barrier function and results in dryness, itching, irritation and flakiness. It also causes inflammation and weakens collagen which, as you all know, is essential for plump, youthful-looking skin.

    Make The Switch: Don’t get us wrong, salt is vital in small amounts for your health and well-being. Plus, avoiding it completely would be impossible. Instead, avoid adding salt when cooking, cut down on cheese and processed meats, and next time you’re tempted to throw a bag of Flamin’ Hot Cheetos in your shopping cart, go for unsalted nuts, instead. 

    Skin Sin #3: Fried Food

    Fried, processed foods like burgers, fries and brats not only raise your bad cholesterol and lower your good cholesterol, but they also increase the number of AGEs in your skin. They’re a little different to the ones sugar plague you with, however. How so? Well, these AGEs are not created inside your body, but form within the food when it's cooked at especially high, dry temperatures.

    Studies have shown that dry heat may increase the amount of AGEs in food by up to 100 times their levels before cooking. Baking, broiling, roasting and barbecuing all cause AGEs to form in certain high fat/high protein foods (especially red meat), but frying is undoubtedly the worst for your skin and health. For example, fried bacon contains around ten times the number of AGEs as microwaved bacon. Dang.

    Make The Switch: If you can't say no to fried foods, at the very least swap regular fries for sweet potato fries (preferably baked). Also, choose lean, white meat such as chicken and turkey above fatty, processed meats like hot dogs and beef patties.

    Skin Sin #4: Refined Carbs

    Again, this is all about AGEs – yeah, we know, those pesky devils get everywhere, don't they? As with sugar, your body turns refined carbs like white bread, pasta and rice into glucose, causing a serious amount of glycation and all the skin damage that comes with it. Say no more.

    Make The Switch: When digested, all carbs are converted into sugar, but good carbs like wholemeal bread and brown rice produce way less and do it in a much slower fashion. This makes them much better for maintaining younger-looking skin. Furthermore, ‘good carbs’ retain more fibre and B vitamins, so nutritionally they’re far superior.

    Skin Sin #5: Dairy

    Dairy’s a controversial one because it’s a key source of potassium, calcium, zinc and vitamins A, B12 and D, so it's essential for the health of your skin. It’s also perfectly fine for many people and causes few problems for their skin. That being said, there are a significant number of people who are lactose intolerant and find that dairy increases inflammation which leads to free radical damage among may other things. As you know, free radicals break down collagen and elastin, accelerate skin aging and give your skin a general feeling of ‘meh.'

    Make The Switch: If you think dairy could be causing your skin problems, try alternatives like almond milk, vegan cheese and coconut yoghurt.

    IMPORTANT NOTE: Of course, a balanced healthy diet is always key and completely eliminating any essential foods (fried food aside – we said essential!) can have serious health implications. Therefore, always visit your doctor or a dietician for advice before doing anything drastic.





    Diet And Skin Aging: What's The Deal There?
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  • Is Environmental Pollution Doing A Number On Your Skin?
    You all know how damaging the sun is to your skin, but what about all the other stuff going on around you? Here’s a look at how air pollution affects the health of your skin.

    Environmental pollution: the struggle for our poor world is most certainly real. But closer to home, and to really drive that nail in the coffin, pollution also has negative effects on your skin. In fact, experts believe air pollution plays a major part in the way in which your skin looks and feels and it’s known to be a huge factor in exacerbating (perhaps even causing) concerns like dark spots, wrinkles, inflammation and many other signs of skin aging.

    According to the Environmental Protection Agency (EPA), the United States has come a long way since the Clean Air Act was enforced in 1970 to help protect the ozone, reduce toxic pollutants and improve air quality. But despite these improvements, air pollution continues to cause harm to your health and the world in which you live.

    So, what is environmental pollution and exactly what is it doing to your skin? More importantly, is there anything you can do to prevent this onslaught of damage?

    What Is Environmental Pollution?

    Environmental pollution encompasses any gas or particle that’s been created and released into the atmosphere by us pesky human beings. Think exhaust fumes from your car; cigarette smoke; soot and acid from power plants, even smoke from your charcoal grill or fire pit. These human activities all create microscopic specks of pollutants that are released into the air.

    If you live in a city or a particularly industrial area, you’ll be hard pushed to escape environmental pollution on a daily basis, but don’t think you’re safe even if you live by the beach or in the countryside ­– the truth is, air pollution is everywhere.

    What Does Environmental Pollution Do To Your Skin?

    Two words: free radicals. Pollution is one of the biggest causes of free radical damage. Furthermore, pollutant particles can be 20 times smaller than your skin’s pores, which means they can really get under your skin – like, literally. 

    Free radicals are unstable molecules that react with all the good stuff in your skin, stealing electrons from unsuspecting proteins and causing no end of damage to things like collagen and elastin. As you know, collagen and elastin are super important for the support, strength and structure of your skin so any damage they suffer has disastrous effects on your skin, accelerating premature aging and causing your skin to become loose, thin, saggy and wrinkled way before its time.

    Gaseous pollutants are less likely to penetrate your skin, but they’re equally as evil. These work away at the surface, causing problems with your skin’s protective barrier and eventually breaking it down, allowing toxic particles to penetrate your skin and essential moisture to escape.

    All in all, air pollution paints a pretty ugly picture for the health of your skin, aggravating your barrier function and compounding problems like dark spots, poor texture, enlarged pores, irritation, wrinkles and well, need we go on? Thought not.

    3 Ways To Protect Your Skin From Environmental Pollution

    OK, so there’s bad news and good news when it comes to battling environmental pollution. First, the bad news: you’ll never win the war against environmental pollution and protect your skin 100 percent of the time. It’s just too big of a beast. However, the good news is there are tons of way to prevent those nasty pollutants from doing their worst.

    Here are three of our favorite anti-pollution skincare weapons…

    Weapon #1: Detoxifying Charcoal

    The best way to reduce surface pollutants is with detoxifying cleansing ingredients like activated charcoal.

    Activated charcoal is a little bit like a sponge and works by binding itself to pollutants then whisking them clean away. It’s often used in medicine to remove dangerous toxins that have been ingested, but it’s also a great skincare ingredient for clearing away anything nasty from the skin’s surface. Our Skin Clearing Charcoal Face Wash is formulated with activated coconut charcoal which is produced by burning coconut, then treating it to remove unwanted substances and increase its surface area. Activated coconut charcoal is one of the best ingredients for removing pollutants, as well as bacteria, excess oil, makeup and other unwanted debris for the surface of your skin. Use it to cleanse your skin morning and night and your complexion will be much less polluted as a result.

    TruSkin Skin Clearing Charcoal Facial Wash

    Weapon #2: Antioxidants

    Nothing fights free radicals like antioxidants, so up your intake in both your skincare and your diet to hit those FRs from all angles.

    When it comes to your topical skincare choices, an antioxidant treatment serum is an absolute must. Active ingredients like retinol, hyaluronic acid, niacinamide and vitamins C and E all have awesome antioxidant properties. Even better, choose a carefully curated formulation that combines one or more antioxidant ingredients. All of our serums contain at least one topical antioxidant and are perfect for applying to clean skin before your moisturizer to counteract the effects of free radical damage.

    Not sure which serum will suit you best? We get it, they’re all pretty darn fabulous. However, we can help you with that tricky decision, right here.

    TruSkin Retinol Vitamin C and Hyaluronic Acid Serums

    Combine an awesome topical antioxidant serum with a diet that’s rich in nuts, beans and fresh fruit and veggies such as cherries, berries, leafy greens and carrots and you’ll be well on your way to reducing the effects of free radical damage (aka oxidative stress). Oh, you might also want to treat yourself to some antioxidant-rich dark chocolate, too. Arm. Officially. Twisted.

    Weapon #3: Strengthening Night Cream

    Keep your barrier function strong, supple and hydrated to help shield your skin from as many airborne pollutants as you can. This will also prevent transepidermal water loss (TEWL) – the amount of water that evaporates through your skin – to reduce your chances of developing unwanted dryness, dehydration and inflammation. So, there’s that.

    To maintain a healthy barrier, avoid over-exfoliating your skin and try to keep harsh chemicals, bad alcohols and fragrance to a minimum as these will strip away all of the natural oils and nutrients from the surface of your skin.

    Before bed, you should also apply a night cream as the last step in your evening skincare routine to strengthen and moisturize your barrier function.

    TruSkin Deep Hydration Vitamin C Night Cream

    Our new Vitamin C Deep Hydration Night Cream blends antioxidant-rich vitamin C with aloe, MSM and botanical oils to deeply replenish, heal and support your skin.

    Be afraid air pollution, be very afraid.







    Is Environmental Pollution Doing A Number On Your Skin?
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