5 Ways To Make Your Facial Serum Work Better
Investing in an awesome face serum is all well and good, but if you don’t use it properly you could miss out on all of its important benefits.
Having the knowledge of when, how and why to use a specific skincare product is golden. Granted, some are pretty self-explanatory. Cleanser? Easy, you use it twice daily to, well, cleanse your face and get rid of any debris that’s built-up over the past 8-12 hours. Moisturizer? Also, a fairly simple concept that comes at the end of your routine and helps seal moisture into your skin.
But what about serums? Touted by everyone from beauty influencers to dermatologists as the key to youthful, healthy skin, face serums sound easy enough, but know this – there’s a definite right and wrong way to use them. Apply yours like a skincare pro and you’ll see some incredible results after regular, continued use. Use it incorrectly, however, and you may as well have saved your money for those new Chloé shades you’ve been eyeing up all spring.
Serums are created to specifically target your most annoying skin concerns. They have a smaller molecular structure than moisturizers which means they’re able to penetrate much deeper and quicker into your skin. They also contain high concentrations of active ingredients like retinol, peptides, hyaluronic acid or vitamin C. All good stuff, right? You’re not kidding. In fact, this super powered combination of quick delivery AND awesome ingredients means that facial serums are among the most important products in your skincare routine.
But only if you use them properly.
Of course, the most important thing to do before using any new skincare formulation is to a) read the instructions thoroughly so you know what you’re dealing with, and b) patch test your product first. Patch testing is crucial when dealing with serums because their potency can lead to skin irritation if not handled with caution. Simply apply a small amount of serum to a discreet area of your skin (behind your ears is a great spot) and leave it for 24-48 hours to check for a reaction. See nothing? Feel nothing? Then you should be good to go.
Then, follow our guide for expert serum application. Honestly, we abide by these rules every single day – morning and night.
1. Always Work On Clean Skin
This feels a bit like a moot point but you’d be surprised by how many people think they can just shove on their skincare products without first cleansing their face and neck. Such a crazy mistake. You simply have to get rid of debris from the surface of your skin before applying any type of skincare product that’s formulated to penetrate the top layers of your skin. Otherwise it’ll have to work extra hard to even reach your skin if it has a blanket of sweat, sebum, dirt and makeup to wade through.
The tricks for great cleansing are to avoid hot water, be thorough but never heavy-handed, and always choose gentle ingredients tailored for your skin type. If you have dry skin, for example, go for our fabulous Soothing Cleansing Milk which combines rice and oat milks for thorough, but kind-to-skin cleansing. If you’re mega oily, however, you might be better off with Charcoal Clarifying Cleanser which is a great product for balancing excess sebum and detoxifying troubled skin – without drying it out, of course. Massage your product all over your skin (neck included) then rinse thoroughly and pat with a clean face towel.
2. Don’t Use Too Much…
… which begs the question, exactly how much is too much?
Most serums will give you a guide as to the correct amount to use for each application, but the general rule of thumb is that a pea-sized amount or a few drops should be plenty. Remember, serums are super concentrated and they smooth on your skin very easily, so a thin, even coating will deliver plenty of the good stuff to your complexion. Any more, is just going to be a waste.
3. Try Applying Your Serum To Damp Skin
Damp skin is more permeable than dry skin and therefore more receptive to active skincare ingredients. This is why we love to apply our serum straight away after cleansing or toning while the skin is still ever so slightly damp.
Apply a couple of drops to your hand as quickly as you can, then press rather than rub your serum onto your face using clean hands. And don’t worry about massaging it in, either. All you need to do is gently tap your skin all over to ensure you cover all areas of your face.
4. Exfoliate First
Getting rid of build-up and dead skin cells is a great way to ensure your serum has nothing getting in its the way. You want your skin to absorb and penetrate the skin deeper down where all the good stuff happens; not to sit on top, trying to contend with all those dead skin cells that, quite frankly, shouldn’t even be there in the first place.
If you’re a scrub kinda person, try our new Vitamin C Gentle Face Scrub which is the ideal way to prepare your skin to take on all those awesome actives in your serum. Not a big fan of face scrubs? No problem, we also have a fabulous chemical exfoliant that contains glycolic and salicylic acids plus a whole host of other skin reviving ingredients to accelerate cell turnover and boost the results from your favorite face serum. 6% AHA, BHA + PHA Liquid Exfoliant is its name and rejuvenating your skin is its game!
5. Finish With Moisturizer
No matter how hydrating a serum is, you must always apply moisturizer afterwards. Hark back to when we talked about all those small molecules that make up a serum’s structure, giving it a thin, silky-smooth texture. Well, this is because serums don’t contain ingredients like occlusives or emollients which are important for creating a moisture-sealing layer over the surface of your skin. That’s where your ‘actual’ moisturizer comes to the forefront.
Moisturizers are thicker than serums which makes them super important for locking your serum and all of its ingredients into your skin. So, do not miss this important step.
And sunscreen. But that goes without saying, right? RIGHT?
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![5 Must-Do Habits For Slowing Down Collagen Loss]()
Read on for five of the most important skincare habits for preventing collagen loss.
Fact of the day: skin is nothing without collagen. It’s the most abundant protein in the entire human body and accounts for somewhere between 80 and 90 percent of all proteins found in your skin.
It is not to be taken for granted.
As far as your skin goes, collagen is what gives it strength, structure and support. It kind of holds everything together like a clever network of protein-based scaffolding. It’s really good stuff. Like, REALLY good.
One major problem, however: while super abundant during your younger years – hence that plump, firm skin you might just about remember – collagen production dramatically drops as you get older. This is all thanks to your natural aging process as well everything else the world throws at you – stress, the sun, environmental pollution and a cruddy diet to name just a few. And while you can’t stop or reverse time, all these other lifestyle factors are very much in your control.
On that note, below are five of the most important ways to help preserve your levels of collagen as much as possible. It’s time to take charge, people!
1. Be 100% Sun Smart
No matter how many times we stress the importance of sun protection there are still people out there who don’t apply daily sunscreen to shield their skin from the damaging ways of the sun.
Bonkers.
After the ticking clocks of time, the sun is the number one cause of aging skin. In fact, UVA rays, in particular, penetrate deep into the dermis of your skin where they really do a number on your collagen. According to the Skin Cancer Foundation, damage from UV light results in over 80 percent of all your lines, wrinkles, textural issues and dark spots. Ouch!
The good news, however, is that you can block around 97 percent of the sun’s rays simply by applying a good, broad-spectrum sunscreen to exposed skin on the reg. And we make this super easy for your face. Simply slather on a good coating of SPF 30 Mineral Sunscreen with Vitamin C every morning as the last step in your skincare routine. Reapply every couple of hours if you’re spending a prolonged period of time in the great outdoors. And you are winning.
2. Don’t Smoke
Tobacco contains more than 7,000 harmful chemicals and substances that not only screw up your lungs, but are an absolute b*tch when it comes to your collagen levels and the health of your skin. Also, the more you smoke, the worse your skin will look, potentially giving your 40-year-old skin the wrinkles of someone in their 60s!
“Smoking slows the body’s ability to heal itself by decreasing blood flow and inhibiting inflammation,” explain experts at the American Osteopathic College of Dermatology.
It also promotes the production of collagen-damaging enzymes and free radicals which eventually manifests itself in crow’s feet around the eyes, puckering lines around the mouth and that tell-tale ‘smoker’s face.’
Don’t. Do. It. Your skin needs you.
3. Choose A Collagen-Friendly Skincare Routine
Another great way to keep your collagen levels in check? With an awesome skincare routine. Some of the best skincare ingredients for collagen, IOHO, are retinol (literally the daddy of everything!), bakuchiol (retinol’s gentler, natural alternative), peptides (which help to encourage protein production), MSM (a very under rated collagen booster) and the mighty vitamin C (which laughs in the face of collagen-damaging free radicals). All of these have been studied and proven to stimulate your skin’s natural collagen production and inhibit its breakdown, so it’s wise to include at least one in your daily skincare routine. We love the combination of Smoothing Collagen Serum followed by Firming Collagen Day Lotion in the morning, and Retinol Facial Serum at night.
You could also try our fabulous Collagen Boosting Skin Supplement which, unlike other substandard collagen powders and pills contains vegetarian collagen only, alongside vitamins C, E, and biotin, a form of vitamin B known to promote cell growth and repair. This all adds up to a kick-butting blend that significantly and safely helps improve your skin’s natural production of quality collagen for a visible reduction in the appearance of wrinkles, better elasticity, superior hydration and brighter, healthier-looking skin.
4. Avoid Sugar
A well-rounded diet that’s high in lean protein, antioxidants and omega fatty acids is super important for the health of your skin. But one thing your skin, and in particular your collagen, really loathes? Sugar.
Studies show that overdoing it with sugar accelerates the accumulation of advanced glycation end products (AGEs) in your body through a process called glycation. Glycation is a reaction that occurs when excessive amounts of sugar become too much for your natural insulin levels to handle. These sugar molecules then attack your skin cells, latching onto collagen (and elastin, for that matter!) and causing them to stiffen, weaken, break down and produce harmful AGEs. AGEs ruin your radiant, youthful complexion by causing dryness and exacerbating fine lines and wrinkles.
A good way to reduce your sugar intake is to swap out refined sugars for sweeteners that have lower glycemic index values – things like agave or monk sweeteners or great. Also, ditch the sodas, people. Water is your much better friend.
5. Master The Art Of Quality Sleep
Finally, underestimate the power of regular, quality sleep at your peril. When you sleep, your skin goes into recharge mode and collagen production speeds up big time to help repair damage from the day and prepare your skin for the next. Miss out on those valuable hours of shut-eye and your skin simultaneously misses out on all that fresh, skin-strengthening collagen it deserves.
Studies show that people who regularly get around eight hours of quality sleep each night have way better skin than those who only get five or so hours. But if you struggle, follow these simple fixes for a better night’s sleep.
* Stick To A Schedule – going to bed and waking up at the same time each day? Priceless.
* Keep Your Bedroom Cool – experts agree the ideal temperature for sleeping should be somewhere between 65 and 67oF.
* Limit Screentime – phones, tablets, laptops and TVs all emit light which makes it hard for your body to wind down at the end of the day. Switch them off a good hour before bedtime.
* Avoid Caffeine Before Bed – in fact, it’s often best to only drink caffeine in the morning. If at all.
5 Must-Do Habits For Slowing Down Collagen Loss
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